The Consumer Industry's

Event of the year

BY INVITATION AND APPLICATION ONLY

MALIBU, CA

OCTOBER 1, 2026

Where founders have fun And
Deals get done.

The Family Fund’s pioneering annual event that connects today’s most sought-after investors, retailers and influencers with the most impactful founders in the consumer space.

2026 PARTNERS

Blue starburst symbol with radial lines extending outward evenly from the center.

Where Serendipity Reigns

Smiling woman holding two large bags of Wilde protein chips, standing outdoors under a white umbrella at a display booth with more chip bags.

Man wearing sunglasses playing a saxophone outdoors at an event.

Four speakers on stage at Foundreland Pitch Slam event with a large purple presentation screen behind them.

Man with red sunglasses and cap holding two bags of E-Patrol superfood smoothie mix at a booth with fresh fruit and product display.

Four women smiling and posing together outdoors, wearing sunglasses and event badges around their necks.

Young man wearing a white cap and glasses energetically holding drumsticks above his head at an outdoor event with people in the background.

Two men wearing 'Happy Dad' hats and holding microphones, sitting on chairs and smiling during an event.

Five people sitting on wooden chairs in a panel discussion setting with microphones, a large mirror behind them showing the word 'Founderland'.

Three men wearing sunglasses and hats serving PRÉS Nitro Original protein coffee at an outdoor stall with floral decorations.

Man in business attire doing pull-ups on an outdoor exercise bar while three other men watch and smile.

Iced coffee in a clear plastic cup with swirling milk and ice cubes splashing at the top.

Green puffer jacket floating against a light gray background.

Orange and gray knitted beanie floating over a soft blue background.

Black sport bottle with a bamboo lid placed on a gray surface, casting a soft shadow.

FIRST 2026 RETAILERS ANNOUNCED

2026 BRAND PARTNERS

A stacked lineup of bold founders, visionary retailers and influential thought leaders shaping the future of consumer products and culture.

YOU DON'T ATTEND. YOU BELONG AT FOUNDERLAND.

1000

INVITED GUESTS

600

FOUNDERS + CEOS

SPEAKERS + JUDGES

BRAND ACTIVATIONS

FOUNDERS

RETAILERS

Black circular spinner icon with radiating bars representing loading.

INVESTORS

STRATEGICS

FOUNDERS

RETAILERS

INVESTORS

STRATEGICS

FOUNDERS

RETAILERS

INVESTORS

White abstract sunburst shape with sixteen rays on a black background.

STRATEGICS

FOUNDERS

RETAILERS

AGENDA

View Detailed Agenda

Your journey through the DAY

10:30 AM

Early Check-in

11:00 AM

DOORS

• Brand Activations Open (thru 8pm)
• Activities & Experiences

12:00 PM

• Content & Panels Begin (12pm - 5:30pm)
• Farm-to-Table Food (12pm-6pm)

1:00 PM

PITCH SLAMS BEGIN

5:40 PM

AWARDS CEREMONY

7:00 PM

Campfire, Cocktails & Cigars

10:00 PM

Doors Close
(Main Bar Open Until 12am)

THE VIBES

Founderland isn’t a conference - it’s a founder festival.
‍
A curated playground designed for discovery and real connection, it’s where ideas flow, relationships form naturally, and the best moments are the ones you didn’t see coming.

Pitch Slams Moderated
by Celebrity Judges

Man in a blue shirt and white pants speaking on stage at the Pitch Slam event with pink background screen and seated judges behind him.

EXPERT PANELS & CURATED CONVERSATIONS

Two men seated indoors during a panel discussion, one holding a microphone and speaking, the other listening attentively.

Premium
BRAND ACTIVATIONS

Two smiling women handing out small cups of red-colored drink at an event booth.

WELLNESS EXPERIENCES
‍

Man in business attire doing pull-ups on an outdoor exercise bar with others watching and smiling.

LOUNGES AND MEETUPS
‍

Outdoor stage setup with J.P. Morgan and Greenbook logos on the backdrop and a white fence and red flowers in front.

ALL DAY SURPRiSES
AND FUN

Man painting the words 'FOUNDER JOURNEY' in blue and orange on a black canvas outdoors.

WORD ON THE STREET

Aww shucks. We're blushing.

Portrait of a smiling man with short black hair wearing a black sweater against a gray background.

JASON KIM

PRES

"We first attended Founderland as attendees, where some of the early conversations around PRÉS began. It’s become one of the few gatherings in CPG where founders, operators, and brands actually connect in a meaningful way."

Smiling woman with long dark hair holding a package labeled 'Divine Lime' and about to eat a strip.

MAYSSA CHEHATA

BEHAVE CANDY

I attended Founderland and it’s the reason we got into Sprouts.

WE WANT YOUR BRAND

Get your product directly into the hands of 1000+ founders, retailers, investors shaping the future of consumer.

APPLY TO ACTIVATE

The Consumer Industry's

Where founders have fun AndDeals get done.

2026 PARTNERS

Where Serendipity Reigns

TAKING THE STAGE 2026

YOU DON'T ATTEND. YOU BELONG AT FOUNDERLAND.

AGENDA

Your journey through the DAY

THE VIBES

WORD ON THE STREET

JASON KIM

MAYSSA CHEHATA

WE WANT YOUR BRAND

Where founders have fun And
Deals get done.