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Matthew Pryor is co-founder of Tenacious Ventures. He was previously co-founder of…
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J. Matthew Pryor reposted thisJ. Matthew Pryor reposted thisWhere do ag equipment dealers make revenue? What about margin? What decisions are driven by OEMs vs dealers? How are things changing with more autonomy, AI, and bigger farms (and dealers)? J. Matthew Pryor, Shane Thomas and I teamed up to "break down" one $2.5bn dealership, Titan Machinery, and ask "so what" for #agtech on the latest episode of #agtechsowhat Check it out and let us know what you think. Link in the comments below.
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J. Matthew Pryor shared thisIn the latest episode of #agtechsowhat on business model breakdowns, we discuss ag equipment dealer Titan Machinery, with Shane Thomas. Some of what we dive into is the nature of dealerships, the role of capital allocation decisions, farmer/dealership/OEM incentive alignment, and how the models might shift as autonomy and AI continue to change what is possible.
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J. Matthew Pryor reposted thisJ. Matthew Pryor reposted thisAs technology makes ag equipment more autonomous, precise, and serviceable from anywhere, will dealers become less important? Or will they become an even more valuable technology-enabled partner to farmers? This week, Shane Thomas (Upstream Ag Insights) joins Sarah Nolet and J. Matthew Pryor to unpack the underlying economics of ag equipment dealers in our latest Business Model Breakdowns episode of #agtechsowhat. As many know, dealerships are where most equipment gets sold, serviced, and supported. But the business model is more complicated than simply selling tractors and parts. And, it’s changing. We examine dealers largely by breaking down Titan Machinery, the world’s largest CNH dealership, with around $US 2.5 billion in revenue and more than 100 locations across the US, Eastern Europe, and Australia. In this episode, Sarah, Matthew and Shane discuss: 🚜 How the agricultural equipment dealership business model works. 🚜 Why parts and service are so important to dealer profitability. 🚜 Whether technology could fundamentally change the role of the dealer. 🚜 The role of equipment financing and inventory management. 🚜 Why used equipment can create significant balance-sheet risk. 🚜 How dealer consolidation changes the economics of the business. 🚜 Agtech companies attempting to go direct to farmers. 🚜 Whether trust and rapid service will remain powerful advantages for dealers. Link to the episode: https://lnkd.in/gp4NH9tr Let us know what you think and please suggest other business model breakdowns you'd like to hear! #agriculture #businessmodels #agtech
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J. Matthew Pryor reposted thisJ. Matthew Pryor reposted thisGreat to see Azaneo featured in Future Farming ⚡ 🌱 For alternative weed control to scale, it needs to do more than work — it needs to make economic sense for growers. This article looks at how we’re working to close the cost and speed gap with herbicides. Read the full article👇 https://lnkd.in/gevhddSp Tenacious Ventures AgFunder #Azaneo #AgTech #WeedControl #FutureFarming #SustainableAgricultureAzaneo claims electric weeding beats herbicide on cost and works 24/7Azaneo claims electric weeding beats herbicide on cost and works 24/7
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J. Matthew Pryor reposted thisExcited to announce the first investment from the Sowing the Seeds of Farming Innovation Fund into Nbryo. Nbryo is democratising access to superior livestock genetics through its embryo multiplication and delivery technology. Over the past year, we’ve seen Paul and the Nbryo team go from strength to strength, and have continued to be impressed by the ambition of their vision and the progress they’re making towards it. It’s also fantastic to be investing as part of a significant agtech seed round alongside the Gates Foundation, Tenacious Ventures, AgriZeroNZ and Tundra Capital. This is the first investment from the $30 million Sowing the Seeds Fund, managed by QIC on behalf of the Department of Primary Industries (Queensland) - and we’re looking for more. If you’re an Australian agtech founder building technology that can drive productivity across Queensland’s agricultural value chain, we’d love to hear from you: https://lnkd.in/gbbJwcGr. Nicholas Guest Bailey Wallace Salvo Vitelli Kym Coyne Ridge Gameren J. Matthew Pryor Sarah Nolet Aashay Shah Ruth Leary Antonio Garcia Maldonado Mark Gustowski Timothy HuiJ. Matthew Pryor reposted thisA year after QIC Ventures first backed Nbryo, its next phase of growth is taking shape. The Queensland agtech company has secured $2 million from the Queensland Government’s Sowing the Seeds of Farming Innovation Fund, taking its seed round to $20 million. It is the first commitment from the $30 million QIC-managed Fund and follows strong progress from Nbryo over the past year. Since our initial investment in 2025, Nbryo has commercialised its embryo multiplication technology, grown its customer base and established relationships with leading Australian beef producers. The new investment will support Nbryo as it scales its globally relevant, Queensland developed livestock genetics technology.
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J. Matthew Pryor reposted thisJ. Matthew Pryor reposted thisThe OWL3.0 is now open for pre-orders! On 23rd August 2021, I made the 'initial commit' on the OpenWeedLocator repository and shared the very first iteration of the OWL with the world. Now two weeks shy of its fifth anniversary, I've co-founded my first company 'Noktura ApS' and opened up pre-orders for OWL3.0. In the mean time, we've had people build OWLs in over 12 countries for a whole variety of crops. Noktura is focused on enabling farmer-driven innovation through open-source tools, after all farmers are the ones who know their problems best. The OWL3.0 hardware is the field deployment aspect of this company, but we hope to build a full ecosystem around vision AI deployment in agriculture, centered on farmers owning and building with the technology. As with all previous versions of the OWL, the PCB designs, CAD files and software for 3.0 will be made public so you can always just build it yourself and iterate with it. What we want to do is offer an independently tested, high quality, lower cost, straightforward and flexible vision system for retrofit on agricultural equipment for people that would rather just pick up a kit. The first batch of OWL3.0 will be limited to 100 devices, our 'Founding 100' so we can work closely with everyone who joins this first batch. If you're interested fill out the form below and we'll get back to you with a quote. It also fits well with research, you can build in precision weed control work into your research program without requiring investment in larger scale, closed source equipment. Every farmer should have access to precision agricultural technology, and I'm a firm believer that 'sharing the recipe' is the most efficient way to do this for all parties involved. I've talked about this a lot, so it's exciting/nerve wracking to put my money where my mouth is and give this a shot.
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J. Matthew Pryor reposted thisJ. Matthew Pryor reposted thisShout out to my agriculture network! Who do you know for this great role with Ag-biotech Nbryo? I’m excited to lean into my cattle-farming roots on this role as we partner exclusively with Lewis Frost and Paul Niven 李文博 to recruit a Business Development Manager for Nbryo. Nbryo is a Queensland-based agri-biotech company developing and commercialising next-generation reproductive technologies for the beef and dairy industries. Having moved beyond R&D, Nbryo is now scaling its commercial presence. Lewis is looking for an experienced Business Development Manager to help drive adoption of its IVF and embryo production services across Australia. 📍 Brisbane based 🌏 National role 💰 Excellent salary and bonus 📈 ESOP opportunity 🧬 A genuinely new technology category, backed to scale The ideal person will understand the Australian beef and/or dairy industries and bring a strong track record in sales, business development or account management. Experience across livestock, animal health, genetics, reproduction or agribusiness would be particularly relevant. This is a rare opportunity to help commercialise technology that could materially change how cattle producers accelerate genetic improvement. Interested? Apply through the link below or contact me confidentially on 0412 154 193. https://lnkd.in/gRS_DiRw #AgriBiotech #Agribusiness #BusinessDevelopment #CattleIndustry #LifeSciences
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2mo
Claude + Fabrik + the Fabrik skill loaded into a Claude Code PM session = very efficient development for me
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J. Matthew Pryor liked thisJ. Matthew Pryor liked thisExcited to be in Madison, Wisconsin this week representing Nbryo at World Dairy Expo. We're showcasing the prototype of the NbryoPRO, our digital embryo transfer device designed to help bring greater precision, consistency and data capture to embryo transfer programs. If you're attending the Expo and would like to learn more about what we're building, come and say hello. I'd love to connect and share where we're headed. #WorldDairyExpo #DairyInnovation #EmbryoTransfer #IVF #AgTech #Nbryo
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J. Matthew Pryor liked thisJ. Matthew Pryor liked thisExcited to be in New York for Climate week this week. Kicked off the week with a great session at SOSV on Fundraising for Climate Hardware and Deeptech, hosted by Enduring Planet and friends. Great networking and insightful conversations on the critical but challenging path from technology to deployed climate solutions. Despite headwinds on many fronts, the need for these solutions remains pressing, and it’s invigorating to share the room with so many people who are leaning in to make it happen. #NYCW #GreenAmmonia #Cleantech
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J. Matthew Pryor liked thisJ. Matthew Pryor liked thisOur SwarmFarm AutoFill* has taken out Henty Machine of the Year! 🏆 We’re so excited to announce AutoFill has taken home the Henty Machine of the Year Award! The award recognises an outstanding new agricultural machine exhibited at the Henty Machinery Field Days, with entries judged by an independent panel of regional primary producers. A huge thank you to the Henty Machinery Field Days team and the farmers who took the time to judge the entries. It means a lot to see AutoFill recognised by the people it’s built for. And a big shoutout to our team, Grains Research and Development Corporation and everyone who has helped bring AutoFill to life. What a way to kick off Henty! We’ll be here until Thursday, so if you’re at the field days, come and see AutoFill in action. 👋 *Key automation technologies, used in AutoFill, were developed with Grains Research & Development (GRDC) investment through the Grain Automate and GrainInnovate initiatives to benefit Australian grain growers. R&D investment in this technology does not indicate commercial product endorsement by GRDC. #SwarmFarm #AutoFill #HentyFieldDays #AgTech #AustralianAgriculture
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J. Matthew Pryor liked thisJ. Matthew Pryor liked thisWhere do ag equipment dealers make revenue? What about margin? What decisions are driven by OEMs vs dealers? How are things changing with more autonomy, AI, and bigger farms (and dealers)? J. Matthew Pryor, Shane Thomas and I teamed up to "break down" one $2.5bn dealership, Titan Machinery, and ask "so what" for #agtech on the latest episode of #agtechsowhat Check it out and let us know what you think. Link in the comments below.
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