Krefeld, Nordrhein-Westfalen, Deutschland
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Artikel von Alexander Watson
Aktivitäten
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A new standard for climate impact: From projects to landscapes LandScale has recently strengthened its approach to climate mitigation by introducing…
A new standard for climate impact: From projects to landscapes LandScale has recently strengthened its approach to climate mitigation by introducing…
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At OpenForests, we are continuing to grow our team and are currently inviting applications for a Senior Frontend Developer. This role is an…
At OpenForests, we are continuing to grow our team and are currently inviting applications for a Senior Frontend Developer. This role is an…
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Berufserfahrung und Ausbildung
Veröffentlichungen
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Forestry Sector Market Survey: Use of Forest Information Technologies & Marketing of Forestry Services and Products
OpenForests
This market survey, based on an online questionnaire, focuses on the use of forest information technology and on market information and marketing channels.
The survey reveals a high demand for forest information technology like cloud based forest management software, hand held data collectors and aerial imagery acquisition to better achieve work goals. It shows further, that the most important sources for forest sector specific information are websites, blogs and professional…This market survey, based on an online questionnaire, focuses on the use of forest information technology and on market information and marketing channels.
The survey reveals a high demand for forest information technology like cloud based forest management software, hand held data collectors and aerial imagery acquisition to better achieve work goals. It shows further, that the most important sources for forest sector specific information are websites, blogs and professional publications. However, the conventional face to face contact (word of mouth, network and conferences) have been found to be the most important communication and marketing channel to promote services and products. Market barriers are especially perceived for obtaining funding for operations and expansion, for obtaining market price information for services and finding buyers of services and products. We also could show that “soft” organization activities like improvement of expertise, growing the reputation and communication of environmental and social responsibility are perceived as very important. Finally, we discuss how information technology could be used to grow reputation by documenting environmental and social responsibility and how real information can be used within a transparent marketing to grow the network and develop the customer group.
Providing this information, the survey intends to reflect on how to use forest information technology to professionalize forest management practice. The findings about market information and market channels can be used to further develop marketing tools for a successful sale of forest products and services.
All raw data is provided under the Creative Common license CC BY 4.0. This enables the reader to analyze the data set in accordance to his individual research questions.Andere Autor:innenVeröffentlichung anzeigen -
Facilitating private forestry investments: a practical approach to risk assessment
European Tropical Forest Research Network (ETFRN)
Investor groups from the U.S. and Europe (e.g., investment funds,
endowment funds, foundations, banks, insurance companies and family offices focusing on sustainable forest investments) are interested in extending their investment activities to emerging forest investment countries in Latin America, Africa and Southeast Asia. This interest is mainly due to the higher returns that can result from the comparatively higher forest growth rates and lower land and labour costs.
However…Investor groups from the U.S. and Europe (e.g., investment funds,
endowment funds, foundations, banks, insurance companies and family offices focusing on sustainable forest investments) are interested in extending their investment activities to emerging forest investment countries in Latin America, Africa and Southeast Asia. This interest is mainly due to the higher returns that can result from the comparatively higher forest growth rates and lower land and labour costs.
However, investors indicate that they feel impeded by their limited ability to accurately
assess the associated risks. They commonly perceive the following investment barriers: lack of access to and cost of information; market organization; and lack of experience.
This publication provides a practical approach to risk assessment and aims at supporting decision-making during the entire investment process, from project screening and investment decision to implementation.Andere Autor:innenVeröffentlichung anzeigen
Projekte
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Keynote Speaker at Travelling Conference Asia
Projekt anzeigenTravelling Conference: Hanoi, Vietnam; Samarinda, Indonesia; Koto Kinabalu, Malaysia: Low Impact Forest Management for Efficient and Sustainable Supply of Forest Resources and Ecosystem Services.
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Jetzt anmelden und ansehenWeitere Aktivitäten von Alexander Watson
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🌳 6,752,800 trees. 🌳 8,441 hectares. 🍃 1,500,000 tCO₂e removed over the next 20 years. Today, I'm proud to announce that #CDRORINOQUÍA has…
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Institutional investors are increasingly recognising biodiversity loss as a genuine systemic risk, but finding scalable, investable solutions remains…
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Unser Bundespräsident Frank-Walter Steinmeyer hat diese Woche im Zeichen der Kooperation gemeinsam mit unseren Gründern einen Baum im Biomuseo Panama…
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As we continue to expand every day, we're excited to share that we're now inviting Frontend developers to step forward and join our OpenForests team.…
As we continue to expand every day, we're excited to share that we're now inviting Frontend developers to step forward and join our OpenForests team.…
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Fun fact: when I wrote my book, I thought the publisher would do all marketing. Not so! It's on the author... so I'm happy that my first live book…
Fun fact: when I wrote my book, I thought the publisher would do all marketing. Not so! It's on the author... so I'm happy that my first live book…
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👉 From vision to reality in 9 months. 🚀 13 million hectares of Indigenous territories are now supported by our end-to-end protection system “The…
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Business models like Uber or Airbnb thrive on simplicity: getting from A to B or renting a room. Nature is different. Ecosystems are "wicked…
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Heading to Paris by #nighttrain to attend the ChangeNOW conference on 30.03 & 31.03 at the famous Grand Palais. Reach out if you are there, or in the…
Heading to Paris by #nighttrain to attend the ChangeNOW conference on 30.03 & 31.03 at the famous Grand Palais. Reach out if you are there, or in the…
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