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Media Buying
Media Buying
Publicis is selling directly to AI-anxious CEOs as it steps away from traditional pitches
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Ad Tech Briefing: Zeta goes big as Apple casts a shadow over Advertising Week
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Media Buying Briefing: Synthetic audience adoption by agencies and clients takes off
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Digiday @ Advertising Week
As agencies push agentic media future, execs work to ward off client rogue fears
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Heineken serves up outcomes with mixed attention and brand awareness approach
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Digiday @ Advertising Week
OpenAI would like to remind marketers that its ads are for the good of humanity
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Marketing on Platforms
‘Defensible to the CFO’: Prime Day catalyzes Amazon video and DSP spend growth
October 7, 2026
Digiday @ Advertising Week
Omnicom Media and Rembrand partner to evolve in-content ad placements
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Digiday @ Advertising Week
Apple’s secret blocklist is the talk of Advertising Week New York (mostly off the record)
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Marketing on Platforms
How consumer healthcare brands are adapting FMCG media strategies
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Member Exclusive
Ad Tech Briefing: AppLovin and Unity’s dual explained
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Digiday @ Advertising Week
Omnicom Media digs into the reasons people avoid ads — and offers solutions for clients
October 6, 2026
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