Equativ

DMEXCO 2026, what a week! 🚀 A huge thank you to everyone who joined our Pre-DMEXCO Party, visited us at the Equativ booth, and raised a glass with our team at the Champagne Bar. We loved connecting with our clients, partners, and friends in Cologne, and we look forward to continuing the conversation. #DMEXCO 

The September edition of The Equativ Edit is here! 🗞️ This month, we’re diving into all things Retail Media, from the latest on Shoppable Ads to our newest case study with Retailink. Plus, our new AI consumer research study, our partnership with ChatGPT Ads, and a special preview of something fun coming in Q4! Read the newest edition below, and we’ll see you in October 🎃

We're proud to share that Jonathan Haines has been shortlisted for Adtech Personality of the Year at the ExchangeWire Awards! 🏆 What does it take to earn that title? Based on our (totally unbiased) research: 📈 A talent for turning innovation into real, measurable growth 🤝 Agency and publisher partnerships built on trust 🚀 A track record of helping to make Equativ one of the most trusted names in UK ad tech The ExchangeWire jury has done its part. Now it's your turn. 🏷️ Winning bid wanted: no floor price, no fees, just one click. 👉 https://lnkd.in/eNz_ZMVz Every vote clears, but the auction closes September 30th, so place yours today! Congratulations, Jonathan, and thank you all for your support! 

Heading to Programmatic I/O next week? So are we! We’re proud to be sponsoring this year’s event, and our team is excited to connect with partners, clients, and friends across the industry. Stop by our booth at the Live Exchange to say hello. We'd love to see you there! #ProgIO Francois Gabriel HASSAM, Joe McDonough, Jordan Kaufman, Shaye Hopkins, Matthew O'Reilly, Meryl Christie, AJ Phelan, Steve Reiter, Karina Escaño, Hsiao-Chi Weng

Trust is built through action, not just promises. Last year, we recorded zero data breach notifications and zero administrative sanctions, reinforcing our commitment to privacy, security, and responsible business practices. For us, trust isn’t a feature. It’s the foundation of the open web we’re helping build. Learn more about our privacy policies and trust initiatives in our 2026 CSR Guide:https://lnkd.in/euqYw4yw

It's official! We're now an advertising technology partner for ChatGPT Ads. We're bringing our deep native and contextual advertising expertise to help brands show up and perform in the conversations that matter most. Here's how we help agencies and advertisers win on ChatGPT: 🎯 Full-Funnel Reach: Engage users from discovery to high purchase intent with custom messaging and visuals, powered by Equativ Ad Studio, our proprietary tool built exclusively for ChatGPT strategies. ⚡ Turnkey Execution: Strategy, messaging, and creative: ready to launch, zero lift required. 🌍 Global Availability: Advertise across key markets, including the US, UK, France, Germany, Japan, Brazil, Mexico, and more. Learn more and reach out to get started 👉 https://lnkd.in/e7JV7wwV #ChatGPTAds #ProgrammaticAdvertising 

We’re incredibly proud to celebrate Shi Shi, our Director of Data Science, who has been named a 2026 AdExchanger Top Woman in Media & Ad Tech honoree in the Data Demystifiers category. 🎉 This recognition celebrates women using data and analytics to inform decision-making, test new ideas, and drive meaningful impact across the industry. Shi is being recognized alongside an exceptional group of women shaping the future of media, advertising, and technology through their expertise, leadership, and innovation. Congratulations, Shi, on this well-deserved recognition! 👏 Check out the full list of honorees: https://lnkd.in/edDSei4h

Don't miss Natalia Hilgers on stage at DMEXCO, joining a panel of experts for "Sovereign by Design: Women Building the AI Europe Can Trust." She'll be joined by moderator Nadia Koski, Anna-Lena Mikoteit-Zerb, and Marion Müller-Steinfahrt to explore sovereign AI and what actually earns consumer trust — drawing on new Kantar research into how European consumers, and women in particular, engage with AI today. What does it really take for AI to earn trust across Europe? Join us to find out. 📍 Innovation Stage | 🕐 4:00 PM | 📅 September 23rd Add to your schedule: https://lnkd.in/g853gNFV #DMEXCO2026 #WomenInAI 

If you're headed to #DMEXCO2026, mark your calendars! 📅 When millions tune in at the same moment, there are no second chances. How do you address that challenge? Join James Grant and Dr. Jörg Richartz of Deutsche Telekom as they take the stage to share how Equativ's partnership with Deutsche Telekom turned massive live World Cup 2026 audiences on MagentaTV into relevant, seamless, and scalable ad opportunities. 📍 Media Stage | 🕐 12:15 | 📅 September 24th

As a proud founding partner of the European Media Marketplace, we are excited to share big news from the coalition. Christophe Parcot has been appointed Non-Executive Chairman of the European Media Marketplace, bringing 25+ years of adtech leadership to guide the coalition into its next phase: turning ambition into execution. The marketplace brings together Europe's premium media, unique first-party data, and AI-powered activation, giving advertisers direct access to European supply while keeping more value with the media and data owners who create it. Alongside fellow Founding Partners T Advertising Solutions, Experian, lastminute.com, Leboncoin.fr, Kleinanzeigen, Orange Advertising, Vinted, and Vodafone, we're moving from launch to real campaigns that prove the model works. Welcome, Christophe. We look forward to what's next. Learn more: https://lnkd.in/g59Rv9jj #EuropeanMediaMarketplace