Upland Brewing Co. (@UplandBrewCo) / X

Cannot wait to work with the great folks at Crimson Cast & the Back Home Network. A very exciting season ahead for the Hoosiers & the Hoosier Beer. Cheers! 🍻

CrimsonCast

@CrimsonCast

Aug 30

As you heard in this episode, CrimsonCast is thrilled to be partnering with @UplandBrewCo for the 2026 athletics season! You'll hear Upland's Hoosier Gameday Lager sponsoring a podcast segment every Sunday throughout the football season.

FINALLY GAME WEEK! Fun one ahead. First, this Thursday at the Upland Wood Shop with @ZachOsterman & @michaelniziolek for our Season Kickoff, a family friendly event. Then, Saturday @UpstairsPub_IU for the first Breakfast Club as National Champs. GO HOOSIERS!! 🏈🍻

Upland Brewing Co.

@UplandBrewCo

Aug 28

Next Thursday! Free to attend for anyone & the first 50 people enter to win a special Upland giveaway. Hope to see you there!

Zach Osterman

@ZachOsterman

Aug 27

🚨ONE WEEK FROM TONIGHT🚨 We will be at the Wood Shop at @UplandBrewCo in Bloomington, talking about “Unthinkable to Unstoppable.” @michaelniziolek and I are excited to share our experiences reporting this remarkable story, and a few tales from the season itself. See you there!

Upland Brewing Co.

@UplandBrewCo

Aug 26

Just over a week from Game 1 and it’s another year as the Week 1 partner with @UpstairsPub_IU. FIRST BREAKFAST CLUB AS NATIONAL CHAMPS! LET’S GO! 🔥🔥🔥

The Upstairs Pub

@UpstairsPub_IU

Aug 25

Some things are so woven into the fabric of a game-day tradition, that they simply can't be denied or ignored... It's the rush of marching up these steps, across this patio, and into the special place where so many memories & moments became legend and lore last year ! The

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Upland Brewing Co.

@UplandBrewCo

Aug 24

@ IU Football community: do we have a # akin to #NeverDaunted for this season yet? And if not, what would you suggest? Best, Upland admin.

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