The Wayback Machine - https://web.archive.org/web/20110529052151/http://chiefmarketer.com:80/webinars/lead-scoring/

The Crawl, Walk and Run of Lead Scoring

Wednesday, June 9, 2010 at 2:00pm ET

Do you want to turn more prospects into profits? Attend the webinar �The Crawl, Walk and Run of Lead Scoring� and discover how you can make smart business decisions about your leads by identifying your best prospects - boosting conversion rates, speeding sales cycles, increasing customer lifetime values and reducing marketing waste.

You will learn:

  • How lead scoring and analytics can...
    • Improve call handling in a contact center
    • Optimize lead handling by a sales team
    • Refine and target follow-up marketing
    • Identify prospects with laser-like precision
  • How the real-time application of analytics and scoring is helping companies change the way they do business�giving them a competitive edge
  • Ways to quickly gain institutional buy-in with immediate results showing the full value of your analytics
  • Best practices from our current lead scoring clients
  • How to get more revenue out of your leads


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