3Play Media

Waiting for a student to raise their hand isn't an accessibility strategy. That's the reality behind ADA Title II, and it's one a lot of universities are still wrestling with. Audio description isn't just a compliance checkbox. It's about making sure students who need it never have to ask for it in the first place, because some won't. The full video with Erik Ducker (linked in the comments) breaks down how universities can build a proactive audio description strategy, not just react to accommodation requests.

🚨 The ADA Title II deadline is one month away. 🚨 April 24 is coming fast, and a lot of universities are more exposed than they realize. Auto-captions look like compliance, but they often aren't. Your library might average 90% accuracy. But some videos are at 95%, others at 60%, and right now there's no easy way to tell which is which. That's exactly what Pulse is built for. It audits your video library at scale, scores each file for predicted caption accuracy, and shows you where to focus your time and budget before the deadline hits. Watch the video to see Lily Bond explain how it works, and click the link in the comments for a Pulse deep-dive!

Most universities are still asking, "do we even need audio description?" The April 2026 ADA Title II deadline is weeks away, and AD remains the most misunderstood piece of the compliance puzzle. Not every video needs it. But figuring out which ones do, and building a process around that, is where teams get stuck. In our latest Countdown to Compliance webinar, Erik Ducker breaks it all down: - When AD is actually required - The difference between standard and extended description - How to audit your library and prioritize intelligently - Publishing options and what a sustainable workflow looks like If your institution is still operating on gut instinct here, this one's worth your time. Watch the full recording at the link in the comments.

Stop guessing. Start complying. Tomorrow at 2 PM ET, we’re going beyond the basics of captions to tackle the "missing piece" of digital accessibility: Audio Description (AD). With compliance deadlines for public institutions looming, "we’ll get to it later" is no longer a defensible strategy. Don’t wait until a deadline hits to build your strategy. When: Tomorrow, March 11 | 2 PM ET / 11 AM PT Registration: Link is in the comments!

Meeting the ADA Title II deadline shouldn't feel like a guessing game for universities. We spent nearly two decades battle-testing the technology behind Pulse to manage our own internal workflows, and now we are bringing that same level of governance to your institution. Watch as our Co-CEO Christopher Antunes explains how Pulse turns millions of minutes of video into a manageable, data-driven budget strategy.

You’ve mastered captions—but is your audio description (AD) strategy ready for upcoming ADA Title II compliance deadlines? Many public institutions are still grappling with the "how" of AD. Join us next week for a deep dive into building a strategy that is both practical and defensible. Webinar: How to Build an Audio Description Strategy That Actually Works When: Wednesday, March 11 | 2 PM ET / 11 AM PT 3Play's Sr. Director of Product Marketing, Erik Ducker, will be answering the big questions: - Which videos legally require AD? - Standard vs. Extended: Which should you choose? - How do you publish AD files effectively? Stop guessing and start building a compliant workflow. The link to register is in the comments!

What is Pulse? And how can it solve your university's Title II compliance challenges without exploding your budget? In this video, our Chief Growth Officer, Lily Bond breaks down how our new predictive auditing solution identifies risky auto captions and automates remediation at scale. Pulse gives you the visibility to see which files actually meet quality standards and the control to fix only what is necessary. Watch the full webinar recording to learn how universities are achieving total coverage while keeping their spend predictable. The link is in the comments!

We are one day away from the official launch webinar for Pulse, and the excitement is building. Most organizations think their video accessibility is "covered," but relying on auto-captions alone often leaves you exposed. Join our Co-CEO Christopher Antunes and Chief Growth Officer Lily Bond tomorrow at 2 PM ET as they reveal how to move from "guessing" to "governing." We'll show you how to close the Audio Description gap and take full control of your compliance and accessibility spend in real-time. Stop wondering if your content is compliant and start knowing. Register at the link in the comments, and we'll see you there!

One Vision, Six Languages: See You at Entech Fest! We believe that great innovation shouldn't have a language barrier. As we gear up for DEG Entech Fest, the team at 3Play Media wanted to do something special to showcase how we’re bridging the gap between global content and local audiences. To celebrate the spirit of the event, we took DEG: The Digital Entertainment Group's promotional video and gave it a 3Play makeover—dubbing it into six different languages. Want to meet with us at Entech Fest? Click the link in the comments to book some time!

Pulse by 3Play Media is the new standard for continuous video accessibility monitoring. Most organizations feel they have captioning "figured out," but relying on auto-captions alone leaves significant gaps in quality and compliance. Between inconsistent caption quality and the widespread uncertainty surrounding Audio Description (AD), how do you know if your video content is actually compliant? This brand-new solution moves you from "guessing" to "governing" by providing an automated, ongoing audit of your entire video ecosystem. Join the Launch Webinar: Meet Pulse—The New Standard for Video Accessibility Monitoring 📅 Tuesday, Feb 24 | 2 PM ET 👉 Link to register in the comments. Join us for an exclusive first look at how Pulse helps organizations proactively manage compliance, solve the AD gap, and control accessibility spend. Stop wondering if you're compliant and start knowing. See you there!