ALLY Communication & Marketing LLC

Bravo, team. 👏 Mornings like this are the best perk of the job.

Part 3 of The Transatlantic Briefing, the final episode in our expert series, is LIVE!  We sat down with Juliane Eichler, LL.M., Director of the Legal Department at the German American Chamber of Commerce in New York. For nearly 80 years, the German American Chamber of Commerce, Inc. – GACC New York has been the institutional bridge between German industry and the US market, and Juliane's team advises on the full arc of entry: incorporation, corporate structure, product liability, import and export, visas, and increasingly tariffs. We asked her the three questions European founders bring to us most often: Where do you actually begin?  What are the most common, and most costly, legal mistakes in the first 12 months?  How can an organization like GACC help a DACH brand through that phase? Read our full conversation here: https://lnkd.in/gWdvYASk

We're excited to welcome Nairi Najarian to the ALLY orbit. Brand and marketing strategist, founder of Siphon Studio, and one of the sharpest minds in LA. We worked together almost 10 years ago, and finding our way back to each other feels exactly right. We're teaming up on an exciting project we're just kicking off. Welcome back, Nairi. So good to be ON together again.

In Episode 2 of The Transatlantic Briefing, we sat down with Kai Schaeffner who led Vorwerk North America (Thermomix USA) as CEO and President and built the entire U.S. operation from the ground up. Inside the full conversation: → Why the U.S. melting pot is one of the biggest opportunities European brands have here → How convenience culture can rewrite the rules for your category → The realistic timeline and investment that pays off for the brands willing to commit Read full article: https://lnkd.in/gNcRxffm Coming next: Episode 3 / Legal with Juliane Eichler, LL.M., Director Legal Department, GACC New York.

ALLY works with a close network of experts who help European brands get the U.S. right from day one. Advisors who can answer the first, most basic questions in terms of operations, legal and taxes. The Transatlantic Briefing is where we put three of them in front of you - please meet Christoph Gabel of RSM US LLP.

Say hello to Fee - our go-to ALLY for all things social media and creative. Splitting her time between Germany and Lisbon, Fee is our "in-timezone point of contact" for our European clients, bridging seamlessly into our LA workday. What started as a single collaboration has grown into an indispensable partnership fueled by Fee's passion for international, culturally adaptive marketing and brand building. Welcome to the team, Féline! So glad to have you with us. 💛

One week ago, our client LILLYDOO GmbH took center stage at Babylist Registry Weekend featured as the sole diaper brand at one of the most influential parent events in the US. Two days in Beverly Hills. Hundreds of expecting and new parents. A heartfelt thank you to the Babylist team for the partnership, and to the parents and creators who showed up with genuine enthusiasm. A strong kick-off to LILLYDOO's US fan community - and we're just getting started.

Thousands of people waited two hours+ in line at Coachella 2026 - not for a headliner, but for a free drink at a brand activation! That tells you everything about what Coachella has become and why European lifestyle brands are rethinking whether the festival (or now consumer lifestyle fair) belongs in their 2027 U.S. launch or growth plan. Our colleague Jessica spent both weekends on the ground. We combined her field notes and our take in the new piece for ALLY's The Insider. Read full article here: https://lnkd.in/gW-NzCX5

We're hiring! ALLY Communication & Marketing is looking for a  Student Assistant in Downtown Los Angeles - hands-on support for our team and our DTLA event space. ALLY is a boutique agency helping European brands enter and grow in the US market across PR, social, influencer, affiliate, and experiential. This role is the backbone that keeps our day-to-day running smoothly - and we need someone reliable, in-person, and ready to get things done. What the role actually involves: - Managing shipments, samples, and client materials in and out of the office - Prepping and resetting our space for events and brand activations - Supporting the team with research and light client work You're a fit if you're: - Organized and reliable  - Proactive > you spot what needs doing and do it without being asked - Curious about marketing, PR, and how a boutique agency works - A student based in LA, available in-person at our DTLA office Details: 2x per week, 3 hours per shift, in-person at our DTLA office. $19/hr. Send us your application (quick intro and why you are a good fit) to  hello@ally-la.com Know someone who'd be a great fit? Send them our way! :)