Opening Day is here, and we’re thrilled to share that BODYARMOR is now the Official Sports Drink of the Toronto Blue Jays. Here’s to hydrating every play, every inning, and every moment this season 💧⚾
BODYARMOR Sports Nutrition
Food and Beverage Services
Whitestone, New York 58,407 followers
BODYARMOR | POWERADE
About us
Leading the world of sports and active hydration with game-changing innovation, BODYARMOR Sports Nutrition (BASN) is on a mission to become #1 in Sports Hydration. Bringing together two iconic brands, BODYARMOR and POWERADE, BASN exudes an entrepreneurial culture backed by the resources and insights of one of the world’s most recognizable companies, The Coca-Cola Company, which fully acquired BODYARMOR in 2021. BODYARMOR has been disrupting the world of Sports Hydration since 2011, offering a premium sports drink packed with electrolytes, coconut water, antioxidants and NO artificial dyes. POWERADE was created in 1988 to ensure hardworking athletes have the hydration they need to keep putting in the work to raise their game. The brand re-launched in 2023 with a new visual identity, brand purpose and breakthrough formula that includes 50% more electrolytes.
- Website
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http://www.drinkbodyarmor.com
External link for BODYARMOR Sports Nutrition
- Industry
- Food and Beverage Services
- Company size
- 201-500 employees
- Headquarters
- Whitestone, New York
- Type
- Privately Held
- Founded
- 2011
Locations
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Primary
Get directions
17-20 Whitestone Expressway
Suite 101
Whitestone, New York 11357, US
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Get directions
17-20 Whitestone Expy
New York, NY 11357, US
Employees at BODYARMOR Sports Nutrition
Updates
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Year three of #ShesGotMore, and we keep finding new ways to show up. At our latest event with Girls Inc. of Greater Philadelphia & Southern New Jersey, young girls didn't just show up to learn. They designed their own custom soccer kits from the ground up, choosing colors, building crests, and telling their stories through what they created. Because a soccer crest isn't just a logo. It's where you're from and what you value. These girls are the next generation of athletes, creators, and leaders, and they showed up exactly that way: strong, smart, and bold. Girls Inc. #GirlsInc #StrongSmartBold #POWERADE #FCAcademy
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We’re thrilled to celebrate our very own Katie Fernandez, who has been named an honoree in Ragan Communications and PR Daily’s Top Women in HR, Class of 2026, recognized in the Chief People Officers category! 🏆 This recognition highlights women who are redefining HR leadership, championing culture and building workplaces where people and performance thrive. Katie’s impact, influence, and leadership not only elevate our organization, but inspire those around her. We're truly lucky to have her as our leader! 🎉
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The next wave of movement starts here. #CallieGullickson leads. We hydrate her accordingly. 💧 #PowerWater
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MEET Daniel Capraun!! 👋 Dan joined the BODYARMOR Sports Nutrition family in January 2023 as a Director of Special Projects in our Supply Chain group. In this role, Dan led the launch of our BODYARMOR FLASH I.V. Sticks Hydration Enhancers platform, the organizations first foray into the non-RTD business. Dan was also integral in standing up our warehouse route-to-market, subsequently scaling this to be a growth engine for the Sports Division 🏀 This experience in Supply Chain helped tool him up for the move into Commercial in January 2024, where his role has evolved with increased responsibility over the last two years. In Dan's current role, he leverages his deep analytical skills to steward the Sports Divisions annual portfolio planning cycle, as well as working cross functionally on development of the broader commercial strategy. Dan sits on our Commercial Leadership Team representing the Sports Division across various governance committees. Dan is a Rutgers University graduate who majored in Economics and as you can see in his feature, is an avid golfer, surfer and snowboarder ⛳ 🏄♂️ 🏂 Let's go!
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We're pleased to announce that BODYARMOR Sports Nutrition's CMO, Tom Gargiulo, will be featured as a final round judge for the Effie Worldwide Awards in the U.S. 🏆
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BODYARMOR Sports Nutrition reposted this
Proud to build on our partnership as BODYARMOR Sports Nutrition transitions into college sports. On to an exciting new chapter!
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Choosing Better carried the dream. Gold brought it to life. #Olympics
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