Business for Societal Impact (B4SI)

𝐌𝐚𝐣𝐨𝐫 𝐜𝐨𝐦𝐩𝐚𝐧𝐢𝐞𝐬 𝐚𝐫𝐞 𝐦𝐨𝐯𝐢𝐧𝐠 𝐟𝐫𝐨𝐦 𝐭𝐫𝐚𝐧𝐬𝐚𝐜𝐭𝐢𝐨𝐧𝐚𝐥 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲 𝐢𝐧𝐯𝐞𝐬𝐭𝐦𝐞𝐧𝐭 𝐭𝐨 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐬𝐨𝐜𝐢𝐚𝐥 𝐢𝐦𝐩𝐚𝐜𝐭. Our latest blog featuring 𝐁𝐫𝐢𝐝𝐠𝐞𝐬𝐭𝐨𝐧𝐞 shows exactly what this shift looks like in practice — and how a strong business case for social impact is built. Bridgestone’s focus on mobility, safety, skills, and community resilience demonstrates what it looks like when a company aligns its social priorities with its core business strengths. A few stand-out reflections: • Impact grows when programmes are rooted in organisational purpose • Partnering with local communities creates durable change • Measurement provides the clarity and confidence to scale what works This evolution comes at an important moment. 𝐌𝐚𝐭𝐞𝐫𝐢𝐚𝐥𝐢𝐭𝐲 𝐢𝐬 𝐬𝐡𝐢𝐟𝐭𝐢𝐧𝐠 — and social issues are no longer “nice to have”. They are business‑critical risks and opportunities shaping reputation, resilience, and long‑term value. It’s inspiring to see B4SI members leading the way and raising the bar for what responsible business looks like in practice. Read the full blog here: https://lnkd.in/e2qDn_mx To learn how B4SI members are linking social impact with material business risks and opportunities, join our upcoming regional webinars: 🌏 𝐀𝐏𝐀𝐂 – 9 𝐀𝐩𝐫𝐢𝐥 Featuring ACCIONA 🔗 Register: https://lnkd.in/eeid6x9K 🌍 𝐄𝐌𝐄𝐀 & 𝐀𝐦𝐞𝐫𝐢𝐜𝐚𝐬 – 15 𝐀𝐩𝐫𝐢𝐥 Featuring Ferrovial 🔗 Register: https://lnkd.in/e8N_F4EM

📣 𝗨𝗽𝗰𝗼𝗺𝗶𝗻𝗴 𝗪𝗲𝗯𝗶𝗻𝗮𝗿 — 𝗔𝗱𝗱𝗿𝗲𝘀𝘀𝗶𝗻𝗴 𝗠𝗮𝘁𝗲𝗿𝗶𝗮𝗹 𝗦𝗼𝗰𝗶𝗮𝗹 𝗜𝘀𝘀𝘂𝗲𝘀  𝗔𝗣𝗔𝗖 | 𝗧𝗵𝘂𝗿𝘀𝗱𝗮𝘆, 𝟵 𝗔𝗽𝗿𝗶𝗹 Caroline Pinter, General Manager, Marketing & Corporate Affairs at ACCIONA Energía, will share how the company aligns its social investments with material business risks and opportunities, while strengthening measurement practices to communicate credible, outcome‑based results. You’ll also hear examples from across the B4SI Network on how organisations are using social impact data to: • Connect social investments with material risk management • Identify opportunities that reinforce resilience and ESG relevance • Build stronger internal business cases and strategies for action • Enhance corporate decision‑making and community outcomes • Maintain social licence to operate and strengthen community trust 🔗 𝗥𝗲𝗴𝗶𝘀𝘁𝗲𝗿 𝗵𝗲𝗿𝗲 𝘁𝗼 𝗷𝗼𝗶𝗻 𝘂𝘀 𝗹𝗶𝘃𝗲: https://lnkd.in/eza_FnQD If you’re unable to attend, registering will ensure you receive the session recording to watch at your convenience. 𝘉𝘢𝘴𝘦𝘥 𝘪𝘯 𝘌𝘔𝘌𝘈 𝘰𝘳 𝘵𝘩𝘦 𝘈𝘮𝘦𝘳𝘪𝘤𝘢𝘴? Join for the 15 April session featuring Ferrovial: https://lnkd.in/e-yhmPY8

📣 𝗝𝗼𝗶𝗻 𝗢𝘂𝗿 𝗨𝗽𝗰𝗼𝗺𝗶𝗻𝗴 𝗕𝟰𝗦𝗜 𝗪𝗲𝗯𝗶𝗻𝗮𝗿 – 𝗪𝗲𝗱𝗻𝗲𝘀𝗱𝗮𝘆, 𝟭𝟱 𝗔𝗽𝗿𝗶𝗹 Ricardo Navas, Head of CSR Programs at Ferrovial, will join us to discuss how the company aligns its social impact investments with material business risks and opportunities, while strengthening measurement approaches to communicate credible, outcome‑focused results. You’ll also hear examples from across the B4SI Network on how businesses use social impact data to: • Connect social investments to material risk management • Identify opportunities that enhance resilience and ESG relevance • Build stronger business cases grounded in long‑term value • Improve strategic decision‑making at an enterprise level • Strengthen community outcomes and maintain social licence to operate 🔗 𝗥𝗲𝗴𝗶𝘀𝘁𝗲𝗿 𝗵𝗲𝗿𝗲 𝘁𝗼 𝗷𝗼𝗶𝗻 𝘂𝘀 𝗹𝗶𝘃𝗲: https://lnkd.in/e-yhmPY8 If you’re unable to attend, registering will give you access to the recording at your convenience. 𝘉𝘢𝘴𝘦𝘥 𝘪𝘯 𝘈𝘗𝘈𝘊? Join the session on 9 April featuring B4SI member ACCIONA Energía. Register: https://lnkd.in/eza_FnQD

Are you looking to strengthen your organisation’s approach to 𝗺𝗮𝘁𝗲𝗿𝗶𝗮𝗹 𝘀𝗼𝗰𝗶𝗮𝗹 𝗶𝘀𝘀𝘂𝗲𝘀 and community impact? When social impact is aligned with core business capabilities and material risks, it stops being a “programme” and becomes a 𝗱𝗿𝗶𝘃𝗲𝗿 𝗼𝗳 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗮𝗻𝗰𝗲 𝗮𝗻𝗱 𝘃𝗮𝗹𝘂𝗲. Across our webinars on 9 and 15 April, B4SI members ACCIONA Energía and Ferrovial will share how their 𝘀𝗼𝗰𝗶𝗮𝗹 𝗶𝗻𝘃𝗲𝘀𝘁𝗺𝗲𝗻𝘁𝘀 𝗮𝗰𝘁 𝗮𝘀 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗹𝗲𝘃𝗲𝗿𝘀, strengthening resilience, investment decisions, and reporting practices with credible data on outcomes. 𝗙𝗼𝗿 𝗕𝟰𝗦𝗜 𝗺𝗲𝗺𝗯𝗲𝗿𝘀, 𝘀𝗼𝗰𝗶𝗮𝗹 𝗶𝗺𝗽𝗮𝗰𝘁 𝗶𝘀𝗻’𝘁 𝗮𝗱𝗷𝗮𝗰𝗲𝗻𝘁 𝘁𝗼 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 — 𝗶𝘁 𝗶𝘀 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆. Join us to hear how: 📅 𝗔𝗣𝗔𝗖: 9 April — ACCIONA Energía aligns social investments with material business risks & opportunities, strengthens measurement, and builds community trust, with guest speaker Caroline Pinter. Register: https://lnkd.in/eza_FnQD 📅 𝗘𝗠𝗘𝗔 & 𝗔𝗺𝗲𝗿𝗶𝗰𝗮𝘀: 15 April — Ferrovial is elevating community impact within major infrastructure projects and embedding long‑term value into ESG strategies, with guest speaker Ricardo Navas. Register: https://lnkd.in/e-yhmPY8

𝗦𝗼𝗰𝗶𝗮𝗹 𝗶𝗺𝗽𝗮𝗰𝘁 𝗶𝘀𝗻’𝘁 𝘀𝗲𝗽𝗮𝗿𝗮𝘁𝗲 𝗳𝗿𝗼𝗺 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 — 𝗶𝘁 𝙞𝙨 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆. With 𝗳𝗼𝘂𝗿 𝗼𝗳 𝘁𝗵𝗲 𝘁𝗼𝗽 𝘁𝗲𝗻 global risks now social or socio‑economic, companies are recognising that community investment is not a nice‑to‑have — 𝗶𝘁’𝘀 𝗮 𝗺𝗮𝘁𝗲𝗿𝗶𝗮𝗹 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗿𝗶𝘀𝗸 𝗿𝗲𝘀𝗽𝗼𝗻𝘀𝗲. In our most recent blog post, B4SI members Wade Munday at Bridgestone Americas and Hiromichi Kano at BRIDGESTONE JAPAN help us unpack how aligning social priorities with core business strengths and capabilities builds trust, strengthens resilience, and unlocks long‑term value for business and society. 𝗪𝗶𝘁𝗵 𝘁𝗵𝗲 𝗿𝗶𝗴𝗵𝘁 𝗱𝗮𝘁𝗮 𝗮𝗻𝗱 𝗳𝗿𝗮𝗺𝗲𝘄𝗼𝗿𝗸𝘀, companies can scale what creates the best returns and shape the kind of future their communities deserve. It allows for 𝗴𝗿𝗲𝗮𝘁𝗲𝗿 𝗶𝗺𝗽𝗮𝗰𝘁, 𝘀𝘁𝗿𝗼𝗻𝗴𝗲𝗿 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗽𝗮𝗿𝘁𝗻𝗲𝗿𝘀𝗵𝗶𝗽𝘀, 𝗮𝗻𝗱 𝗺𝗲𝗮𝘀𝘂𝗿𝗮𝗯𝗹𝗲 𝘃𝗮𝗹𝘂𝗲. Read now on our website: https://lnkd.in/e2qDn_mx

𝗦𝘁𝗮𝗿𝘁 𝘀𝗺𝗮𝗹𝗹, 𝘁𝗵𝗶𝗻𝗸 𝗯𝗶𝗴. Jennifer Beason, Global Director for Impact Entrepreneurship at SAP, explains why simple decisions, like choosing a socially responsible coffee vendor, can open the door to broader systemic change. Purchasing from responsible suppliers increases your organisation’s ability to generate economic, social, or environmental impact through everyday spending. However, 𝗰𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗶𝗼𝗻 𝗶𝘀 𝗲𝘀𝘀𝗲𝗻𝘁𝗶𝗮𝗹: no single organisation can shift procurement systems alone. The SAP Business Network has thousands of verified social enterprises and other sustainable organisations, including those that provide everyday products like coffee. Customers can discover social enterprises and make purchasing decisions based on need, cost, and quality, while also increasing investment in societal issues like: • alleviating homelessness (Change Please) • fair wages and environmental stewardship (Equal Exchange) • inclusive employment (I Love Coffee) Learn more about SAP's three-pronged strategy to social impact in the case study on our website.

𝗪𝗵𝗮𝘁 𝗶𝗳 𝘆𝗼𝘂𝗿 𝗯𝗶𝗴𝗴𝗲𝘀𝘁 𝗹𝗲𝘃𝗲𝗿 𝗳𝗼𝗿 𝘀𝗼𝗰𝗶𝗮𝗹 𝗶𝗺𝗽𝗮𝗰𝘁 𝗶𝘀𝗻’𝘁 𝘆𝗼𝘂𝗿 𝗖𝗦𝗥 𝗯𝘂𝗱𝗴𝗲𝘁 — 𝗯𝘂𝘁 𝘆𝗼𝘂𝗿 𝗽𝗿𝗼𝗰𝘂𝗿𝗲𝗺𝗲𝗻𝘁 𝘀𝘆𝘀𝘁𝗲𝗺? SAP is proving it. 🔹 𝗔 𝗴𝗹𝗼𝗯𝗮𝗹 𝗲𝗰𝗼𝘀𝘆𝘀𝘁𝗲𝗺 𝗮𝗽𝗽𝗿𝗼𝗮𝗰𝗵 SAP is strengthening social enterprise infrastructure across 17 countries, helping impact‑first suppliers grow and connect. 🔹 𝗜𝗺𝗽𝗮𝗰𝘁‐𝗹𝗲𝗱 𝗽𝗿𝗼𝗰𝘂𝗿𝗲𝗺𝗲𝗻𝘁 𝗶𝗻 𝗮𝗰𝘁𝗶𝗼𝗻 Through the SAP Business Network, buyers are being connected to verified social enterprises — shifting real spend toward social value. 🔹 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲𝘀 𝗽𝗼𝘄𝗲𝗿𝗶𝗻𝗴 𝗶𝗺𝗽𝗮𝗰𝘁 Thousands of SAP employees are contributing skills and expertise, generating millions in pro bono value. 𝗪𝗵𝘆 𝗶𝘁 𝗺𝗮𝘁𝘁𝗲𝗿𝘀: Procurement budgets dwarf CSR budgets. SAP shows what happens when companies shift even a fraction of that spend toward societal good. 👉 𝘙𝘦𝘢𝘥 𝘵𝘩𝘦 𝘧𝘶𝘭𝘭 𝘤𝘢𝘴𝘦 𝘴𝘵𝘶𝘥𝘺 𝘰𝘯 𝘰𝘶𝘳 𝘸𝘦𝘣𝘴𝘪𝘵𝘦.

Are you looking to take your organisation's social impact strategy to the next level? Join us this Wednesday, 4 March, for the member-exclusive 𝗜𝗺𝗽𝗮𝗰𝘁 𝗠𝗮𝘀𝘁𝗲𝗿𝗰𝗹𝗮𝘀𝘀 '𝗠𝗮𝘁𝘂𝗿𝗶𝗻𝗴 𝗮 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗮𝗽𝗽𝗿𝗼𝗮𝗰𝗵 𝘁𝗼 𝘀𝗼𝗰𝗶𝗮𝗹 𝗶𝗺𝗽𝗮𝗰𝘁'. The session will explore what “good” looks like in practice as organisations move from fragmented activities to having a robust, strategic approach to social impact, and feature practical insights from JTI UK about their journey. If you’re looking to evolve your organisation’s maturity and take a more strategic, long-term approach to impact, this is a session not to miss. You’ll gain: ✔️ Practical examples of best practice using the B4SI Framework ✔️ Greater confidence and knowledge on how to progress your own strategy ✔️ Inspiration from real cases across the Network 𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗱𝗮𝘁𝗲 𝗮𝗻𝗱 𝘁𝗶𝗺𝗲 APAC: • 4 March • 14:00-15:00 AEDT / 11:00-12:00 SGT/HKT Register now ⬇️ https://lnkd.in/g7K8K6jU

For over 30 years, the 𝗕𝟰𝗦𝗜 𝗙𝗿𝗮𝗺𝗲𝘄𝗼𝗿𝗸 has helped organisations measure inputs, outputs, and impacts of their social investments. Last year, B4SI introduced its first AI digital worker, 𝗔𝘀𝘁𝗿𝗮, to support its application. Since then, Astra has become a go-to source of on-the-spot guidance and tailored advice for many members, in their own language and at their own time. If you’re a member, try asking:  👉 How do I calculate employee volunteering impact across multiple regions?  👉 What’s the difference between outputs and outcomes, and why does it matter?  👉 How can I benchmark my company’s social procurement against peers? Embedding social impact into your business strategy with B4SI has never been easier. #ImpactMeasurement #DigitalInnovation #B4SI

Tomorrow, join us for the Impact Masterclass 'Maturing a Strategic Approach to Social Impact' featuring Sinead Devereux of JTI UK. The session will discuss actions to strengthen alignment, governance, and long-term impact of social investments, and move from activity to strategy. 💡 𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗱𝗮𝘁𝗲 𝗮𝗻𝗱 𝘁𝗶𝗺𝗲 EMEA & Americas: • 24 February • 15:00-16:00 GMT / 10:00-11:00 EST Register now: https://lnkd.in/ejnDr_Jn