We’re incredibly honoured to be shortlisted for Strategy’s PR Agency of the Year, alongside some of the best in the business. ✨ Strategy Online
Heads+Tales
Public Relations and Communications Services
Flipping the agency model on its head. Introducing a next evolution integrated communications agency.
About us
A first-of-its-kind agency model with a vision to develop and invest in talent first. Our product is our people. What we offer is their ideas, vision, creativity, drive. But with global talent burnouts and a shrinking workforce, the agency model needs to change, or risk becoming extinct. Enter Heads + Tales. Founded by industry heavyweights Amanda Shuchat and Katie Muir, we go beyond traditional PR to hack culture and make your brand part of the conversation. We are bold. We are relentless. We are listening. We are not only on the cutting edge of marketing trends, but talent optimization. With performance coaching embedded in our DNA, our creative work product empowers and inspires talent to deliver best-in-class results.
- Website
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www.headsandtales.ca
External link for Heads+Tales
- Industry
- Public Relations and Communications Services
- Company size
- 11-50 employees
- Type
- Privately Held
- Founded
- 2023
- Specialties
- culture hacking, corporate communications, media relations, content creation, influencer engagement, social media, digital strategy, events, performance coaching, issues management, measurement, executive coaching, media training, public relations, video production, social impact, talent optimization, burnout management, and work/life integration
Employees at Heads+Tales
Updates
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Good ideas move at the speed of culture. That belief built our agency. Culture hacking has always been our differentiator - tapping into the exact intersection of culture, consumer truth and brand advantage to create ideas people actually care about. But culture doesn’t wait. It scrolls. It shifts. It spikes. So we asked ourselves: If we’re leaders in culture hacking…how do we stay ahead of culture itself? We didn’t just adopt AI. We built with it. Introducing the Culture Hacking Monitor - a first-of-its-kind proprietary AI-powered engine, developed in partnership with Antelope and trained on our culture-hacking methodology. It learns a brand’s DNA. Scans the cultural universe daily - from TikTok to Reddit threads to news cycles and emerging trend pockets. Scores opportunities through our brand-ownability framework. Flags what’s truly thumb-stopping with a Voltage Score. And turns cultural noise into actionable creative opportunity. From insight to ideation to activation in as little as 48 hours. This isn’t about replacing creativity. It’s about supercharging it. It’s about ensuring our clients aren’t reacting to culture, they’re embedded in it. The future of culture hacking is here. Wanna learn more? Shoot us a note.
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