Loonen

For Loonen, sustainability isn't a line item. It's the foundation of how our product is made. We’re proud to be part of The Climate Pledge’s City Stops next week celebrating Climate Week in NYC. Stop by Whole Foods Market on 33rd for a gift: a snack and a bottle of Loonen. Your visit will help trigger a donation to World Central Kitchen!

Better water starts with asking better questions. Our co-founder & CEO Clara Sieg joined Fitt Insider to talk about the story behind Loonen, what’s hiding in America’s drinking water, and why we believe the future of water looks a whole lot cleaner. Give it a listen.

USDA Organic only applies to things that are grown, and water isn't grown. So the quality of your water comes down to how it's sourced, treated, and bottled. That's the whole reason Loonen exists. We start with a pristine spring source, filter it through stainless steel, physical membranes for purity, balance it thoughtfully with minerals, and only ever bottle it in glass. Every batch is tested by accredited, third-party labs, and we put the results right on the back of the label with a QR code. Our founder Clara Sieg shared all the details on what separates different bottled water brands on the latest episode of the Liquid Assets podcast with Ravi Kurani. https://lnkd.in/g3cYy4iT

Our founder Clara Sieg recently joined the Emerging Brands Podcast® to talk about the story behind Loonen. What started as a personal investigation into toxins and microplastics during pregnancy turned into a mission to rethink how clean water should be defined and verified. In the episode Clara shares: • Why transparency in the water category matters • How we approach purity and mineral balance • What it takes to build trust in such a foundational product Give it a listen! https://lnkd.in/e6jUwpK7

We’re excited to share that Loonen has been selected to sample at the San Francisco Grocery Run with Good Stuff Distributor, Inc. on April 30th. If you’re in the Bay Area and building, buying, or backing emerging CPG brands, this is one of the best rooms to be in. We’ll be there sharing Loonen and connecting with the community that’s shaping what’s next in grocery. Join us at the event and come say hi! https://lnkd.in/eatsFm-m Thank you to Startup CPG and Good Stuff Distributors for bringing this together. #Loonen #StartupCPG #GoodStuffDistributors #GroceryRun #CPG #BayAreaCPG

We’re heading to Expo West! Booth #N1437, North Hall, Floor 2. Come by for a glass of perfectly pure water, to meet the Loons, and to get a sneak peak at a product we'll be launching in April. Loonen is setting a new standard in bottled water. Sourced from deep mountain springs and refined with physical membrane, non-chemical filtration, our water is independently tested for microplastics, forever chemicals, and hundreds of contaminants. It is third-party certified and bottled exclusively in glass with clean, non leaching caps to protect purity and eliminate plastic exposure. Every bottle includes a QR code with lab results, so you can see exactly what is in your water and what is not.