New York Ave

Ok, but when are animated logos coming back into fashion? 👀 Taylor once animated a logo to form from building blocks, and it was very impressive... at the time 😂 Should this have been Killed In Concept? Or do you approve? Link to the full podcast episode is in the comments. 👇 #DigitalMarketing #KilledInConcept #MarketingPodcast #LogoDesign

Most businesses think they're competing against another company. They're not. They're competing against confusion. If a customer can't quickly understand what you do, why it matters, or why they should trust you, they'll move on. Not because your competitor was better. Because they were clearer. #DigitalMarketing #BusinessGrowth #BrandStrategy #Leadership #MarketingStrategy

The practices that grow the most aren’t always the cheapest, or even the closest. They’re the easiest to choose. Clear message. Strong presence. No confusion. When everything feels aligned, the decision feels simple.

Who else can relate to the disappointment when a design gets rejected? 🙇 I guess you can see that Taylor definitely has had that happen, with the number of “Sads” at the start of the clip…😔 Link to the full episode is in the comments. 👇 #DigitalMarketing #KilledInConcept #MarketingPodcast #LogoDesign

Consults go smoother when patients already believe in you. Not convinced. Not sold. Just… confident. That happens before they ever walk in. GEN4 focuses on that moment. Because it changes everything after. #Orthodontics #Orthodontist #PracticeGrowth #BrandStrategy #PatientExperience

A website can win design awards and still lose customers. The best websites don't just look good. They create trust, remove friction, and guide people toward action. Learn more: https://buff.ly/OE1Uyz6

This is the definition of 'Killed in Concept' ☠️ We have all worked on design projects where the client may not fully buy into the end product, but sometimes that is ok - as long as they communicate that... Without communication, projects become very messy, very quickly. Link to the full podcast episode below. 👇 #DesignProject #DigitalMarketing #KilledInConcept #MarketingPodcast #DesignDrift

There’s a moment right before a patient decides to call. And sometimes… they don’t. Not because of price or location. Just hesitation. Something didn’t feel clear enough. Confident enough. That small moment is where a lot of growth is lost.

More advertising isn't always the answer. Sometimes the fastest way to improve results isn't spending more—it's fixing what's already there. Before increasing your budget, make sure these common issues aren't quietly reducing your return on investment: https://buff.ly/KR5EWUl

"He was our designer before he betrayed us and stabbed us in the back..." Just kidding, Taylor; we loved having you join us again! 😉 In our latest podcast, you'll hear a horror story from an early project Taylor and Joshua worked on... 😅 Link to the full podcast below. 👇 #DigitalMarketing #KilledInConcept #MarketingPodcast