Nixie in The Boston Globe! 🗞️ Founder & CEO Nicole Dawes shares the story behind Nixie and our mission to give the diet soda aisle an upgrade with better ingredients and great taste. Thank you to Boston Globe Media and Ann Trieger Kurland for the feature! https://lnkd.in/g2qcsmPm
Nixie Beverage Company
Wholesale Food and Beverage
Wellesley, Massachusetts 12,256 followers
Better Ingredients. Same Obsession.
About us
Nixie launched with the mission to eliminate sugar, single-use plastic bottles, and toxic, forever chemicals from the beverage industry. The disappointing lack of certified organic options, abundance of sugar, and excessive plastic use led to developing Nixie’s line of delicious, organic, zero-sugar beverages to help transform the category. Before Nixie, Founder & CEO Nicole Bernard Dawes created Late July Organic Snacks in 2003, which was one of the first brands to carry the USDA Organic seal.
- Website
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http://www.drinknixie.com
External link for Nixie Beverage Company
- Industry
- Wholesale Food and Beverage
- Company size
- 11-50 employees
- Headquarters
- Wellesley, Massachusetts
- Type
- Privately Held
Locations
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Primary
Get directions
30 Grove St
Wellesley, Massachusetts 02482, US
Employees at Nixie Beverage Company
Updates
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Nixie Beverage Company reposted this
We had such a fun time bringing MONDAY Haircare to life 🎀 The MONDAY Meet-up gave us the chance to take the brand beyond the shelf and create spaces where our community could discover the products, connect with each other, get involved, and have a little fun with hair. Across California, we met our community where they were and created a MONDAY Haircare experience that captured everything the brand stands for playful, social, and full of personality. We were also joined by Nixie Beverage Company, who kept everyone refreshed throughout the experience. ✨ A huge thank you to everyone who stopped by, joined in, and helped make the Meet-up so special and to the incredible team behind the scenes who brought the vision to life. We loved bringing the MONDAY Meet-up to you. 💕
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A better soda deserves a spot in your fall routine. 🍂 Nixie Organic Zero Sugar Soda was just featured on PIX11 by lifestyle expert Valerie Greenberg as one of her finds worth checking out this season. Thanks for the Nixie love! https://lnkd.in/dPxJyHth
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A story decades in the making. 🎙️ Our Founder & CEO, Nicole Dawes, joins Guy Raz on How I Built This to share the story behind her incredible entrepreneurial journey from growing up around Cape Cod Chips, to building Late July Snacks, to starting all over again with Nixie. In the episode, Nicole gets candid about the pivots, risks and realities that come with building and scaling a food brand, including the company-saving decision to launch organic tortilla chips, navigating strategic acquisitions and ultimately taking on an entirely new category with Nixie. And one of our favorite moments? Nicole sharing the joy of seeing Late July and Nixie sitting side-by-side on shelves today. ❤️ Listen to Nicole’s full episode of How I Built This with Guy Raz on Apple Podcasts, Spotify, and Amazon Music now! https://lnkd.in/g5GNtqcQ
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Whether you're firing up the grill or hosting friends, we're proud to be part of the summer table. Thanks to KOIN AM Extra for including Nixie in this roundup of grilling season must-haves! 🥤☀️ https://lnkd.in/gEGpeVrs
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June in New York. 🗽 From retail activations and community events to guerrilla sampling and brand moments across the city, our New York team spent the month getting Nixie into more hands! Nothing beats seeing people discover that organic, zero sugar soda can actually taste like soda. Thanks to everyone who stopped by, grabbed a Nixie, and helped make June such a fun month. On to July! 👏 🥤 Camille Reicherter Colorful Natalie LLC Events famousfoodfestival Long Island Summerfest Whole Foods Market Girls Girls Club NYC ™
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A kick-off to summer done right at Bounce Beach Montauk 🪩🫧🥤Good music, beachside hangs, and plenty of Nixie signature drinks to sip on. We’re excited to officially have Nixie on the menu there all season long as we continue building memorable brand moments in key summer markets. Looking forward to more community-driven events, partnerships, and zero sugar soda moments all summer! ☀️ Where should we pop up next?
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Our Founder & CEO Nicole Dawes recently joined David Westin on Bloomberg Television’s 'Wall Street Week' to discuss the evolution of the beverage aisle as consumers continue shifting away from sugary sodas and toward cleaner-label, better-tasting alternatives. The segment explores the “sparkling water boom,” Nicole’s early vision for Nixie Organic Sparkling Water as a cleaner alternative to sugar-filled beverages packaged in plastic, and the brand’s expansion into organic zero sugar soda. Nicole emphasized that taste always comes first. Great ingredients and a meaningful mission only go so far without a product that consumers truly crave. As the modern soda category continues to grow, we’re proud to be redefining what “zero sugar” means and proving that challenger brands built on transparency, sustainability, and delicious taste can scale nationally. Watch the full segment here: https://lnkd.in/gKGYgsby
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