"Win in the age of AI search!" — what, like it's hard? 💅 (Spoiler: If an algorithm can’t make sense of your product, your brand literally doesn't exist on the agentic shelf. So yeah, it's actually pretty hard.) Among other things, AI shopping agents evaluate context. If you haven't built a robust context layer that explains the “when” and “why” behind consumer intent, your catalog is invisible. Our latest blog breaks down how AI agents actually evaluate and recommend brands + offers 5 practical steps to optimize your product data. ⤵️ #AgenticShelf #AgenticShopping #ProductData #AISearch #DigitalShelf #BrandStrategy https://hubs.li/Q04ySS9f0
Salsify
Software Development
Boston, Massachusetts 41,339 followers
The Product Experience Management (PXM) platform that empowers brands and retailers to win on the digital shelf.
About us
In today’s world of always-on online consumption and commerce, consumers are demanding what they want, when they want it. Salsify empowers brand manufacturers, distributors and retailers to win on the digital shelf. Salsify's Product Experience Management platform combines PIM, Syndication and Automation with core commerce capabilities designed to enable sales both across retailer/distributor channels as well as marketplaces, social commerce, and direct-to-consumer (D2C) sites. The world's biggest brands including Mars, L'Oréal, Coca-Cola and Bosch use Salsify every day to stand out on the digital shelf. To learn more about Salsify, visit www.salsify.com To join our team, visit www.salsify.com/careers To subscribe to our blog visit blog.salsify.com
- Website
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http://www.salsify.com
External link for Salsify
- Industry
- Software Development
- Company size
- 501-1,000 employees
- Headquarters
- Boston, Massachusetts
- Type
- Privately Held
- Founded
- 2012
- Specialties
- Product Content Management, e-commerce, Product Information Management, Product Content Syndication, Product Information Exchange, Digital Asset Management, Digital Catalogs, and Product Experience Management
Employees at Salsify
Locations
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Primary
Get directions
One Financial Center
Suite 800
Boston, Massachusetts 02111, US
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Get directions
Av. da Liberdade 225 2. Andar,
Lisboa, Lisboa 1250-142, PT
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7, Rue de Madrid
Paris, Île-de-France 75008, FR
Updates
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Salsify reposted this
🇬🇧 The agenda is locked for Digital Shelf Summit Europe next week and I can't wait to see everyone! I am going to be opening up the day with some new DSI research in my session, Cut Through the Noise: Finding What Matters in an Era of Constant Change 💥 We then have a fantastic line of speakers: 👉 Panel Discussion: Where Will Growth Come From in 2027? with Gemma Spence, Julia Dixon, Danson Huang & Meghan John 👉 The Digital Shelf and the Agentic Shelf: Balancing Short Term Priorities and Long Term Foundations with Rob Gonzalez 👉 Panel: Closing the Loop: Connecting Digital Shelf Performance to Business Outcomes with Andrew Pearl, Amy Sillince & JEAN PHILIPPE NIER 👉 Panel: One Source of Truth: How Product Data Powers Every Shelf with Lisa Schrumpf, Paulina Kaszulanis, Kate Radway & Sarah Hellings 👉 Panel: The Future Commerce Organizations: How Organizations Change for the Next Era with Kavita Cariapa, Guy Keeling, Jason Simpson & Charlotte B. 👉 Executive Vision vs. Frontline Reality: From Strategy to Execution where Martin Heubel will be presenting some great new research we just did! Will I see you across the pond? 🇬🇧
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Same buzzwords, totally different interpretations? 🐝 Ever feel like your team is using the same words — like agentic commerce — yet operating from totally different dictionaries? Our new blog looks at how to actually speak agentic commerce, offering advice straight from a brand-new whitepaper from The Digital Shelf Institute. Check out the four-pillar framework to get your organization AI agent- and agentic commerce-ready. ⤵️ #agenticcommerce #DSI #digitalshelf #ecommercetrends #ecommercetechnology https://hubs.li/Q04yyxMN0
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𝗕𝗢𝗟𝗗 𝗩𝗜𝗦𝗜𝗢𝗡 + 𝗧𝗛𝗘 𝗥𝗜𝗚𝗛𝗧 𝗧𝗘𝗖𝗛𝗡𝗢𝗟𝗢𝗚𝗬 🚀 Salsify in the news ... We are continually blown away by what our customers achieve when they combine a bold vision with the right technology. A massive shoutout to the incredible team at Ultimate Products for completely revolutionizing their global product information management (PIM) operations. And managing an expansive catalog of over 6,500 SKUs and 20,000 product variants across nine countries and seven languages is no small feat. As Anthony Pole, process development director at Ultimate Products, put it, scaling across that many regions and channels initially created "a significant coordination challenge for the organization." To solve this, Ultimate Products turned to the Salsify Intelligence Suite — transforming fragmented, manual processes into an automated, AI-powered engine for growth. Here are just a few show-stopping highlights of what they’ve accomplished: 💥 𝗦𝗮𝘃𝗲𝗱 𝟵,𝟬𝟬𝟬 𝘄𝗼𝗿𝗸𝗶𝗻𝗴 𝗵𝗼𝘂𝗿𝘀 𝗮𝗻𝗻𝘂𝗮𝗹𝗹𝘆 (nearly £200K in annual cost savings)! 💥 𝗗𝗿𝗼𝘃𝗲 𝗮 £𝟮.𝟮 𝗠𝗜𝗟𝗟𝗜𝗢𝗡 𝗶𝗻𝗰𝗿𝗲𝗮𝘀𝗲 in Amazon sales. 💥 𝗘𝘅𝗽𝗮𝗻𝗱𝗲𝗱 𝗿𝗮𝗽𝗶𝗱𝗹𝘆 𝗶𝗻𝘁𝗼 𝗘.𝗨. 𝗺𝗮𝗿𝗸𝗲𝘁𝘀 without increasing headcount. 💥 𝗥𝗮𝗻 𝟰.𝟰 𝗺𝗶𝗹𝗹𝗶𝗼𝗻 𝗮𝘂𝘁𝗼𝗺𝗮𝘁𝗲𝗱 𝘄𝗼𝗿𝗸𝗳𝗹𝗼𝘄 𝘁𝗮𝘀𝗸𝘀 in a single quarter! As Ben Gilmore, senior process developer at Ultimate Products, noted: "If I had to summarize the impact Salsify and the Intelligence Suite have had on Ultimate Products, I'd say it turned our biggest operational bottleneck into our greatest competitive advantage." By leveraging AI, their team went from spending up to nine days routing content updates to automatically generating first-draft copy, alt-text, and multi-language translations — all seamlessly routed through Salsify for human review. We're incredibly proud to partner with a team that truly understands the power of working smarter to win on the digital shelf. 𝘾𝙝𝙚𝙘𝙠 𝙤𝙪𝙩 𝙩𝙝𝙚 𝙛𝙪𝙡𝙡 𝙨𝙩𝙤𝙧𝙮 𝙤𝙣 𝘾𝙤𝙣𝙨𝙪𝙢𝙚𝙧 𝙂𝙤𝙤𝙙𝙨 𝙏𝙚𝙘𝙝𝙣𝙤𝙡𝙤𝙜𝙮 ➡️ https://lnkd.in/g24ab7T3 #Salsify #PIM #Ecommerce #ArtificialIntelligence #Automation #DigitalShelf #UltimateProducts #RetailTech #BrandGrowth #Omnichannel CGT - Consumer Goods Technology
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🛍️ 📆 𝘽𝙡𝙖𝙘𝙠 𝙁𝙧𝙞𝙙𝙖𝙮 𝙞𝙨 𝙖𝙗𝙤𝙪𝙩 𝙩𝙬𝙤 𝙢𝙤𝙣𝙩𝙝𝙨 𝙖𝙬𝙖𝙮... Is your brand ready? 🌟 73% of global shoppers plan to shop Black Friday deals 🌟 40% of these shoppers plan to do so online Get your content ready to "𝒔𝒍𝒆𝒊𝒈𝒉": Download Salsify's "2026 Holiday Pulse Report" for all the latest shopper insights, trends, and tips ➡️ https://lnkd.in/e3NCCSHd #HolidayShopping #BlackFriday #CyberWeek #CyberMonday #Ecommerce #DigitalShelf #AI #AgenticCommerce #AgenticShelf
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🧰 Planning to be at #eBiz2026 next week? Come see us at booth #15! We'll be ready to chat all things product data management, especially our new direct connection between Salsify's PIM and the IDEA (Idea4industry) connector and why it's such a big win for electrical manufacturers and distributors. ➡️ Book a demo here to see it in action (and lots of other cool stuff) ➡️ https://lnkd.in/emnrH4YU #DigitalCommerce #ProductData #ElectricalIndustry #PIM #PXM #IDEAConnector
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Going viral on TikTok is a dream — but is your digital shelf actually ready for the spike? 🥤⚡ When creator content takes off, your backend infrastructure gets put to the test. To convert short-term hype into long-term customer value, brands need two things: ☑️ Product experience management (PXM): Accurate, consistent, and engaging product details across every touchpoint. ☑️ Seamless content syndication: Fast, reliable data feeds that keep inventory status and product details updated in real time. Check out our latest blog post to see how you can protect your digital shelf and capitalize on your brand's next big viral moment. ⤵️ #DigitalShelf #Ecommerce #PXM #SocialCommerce #TikTokMadeMeBuyIt https://hubs.li/Q04ycsG-0
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🌍 #DSSEurope is fast approaching... Faster yet? The speed of commerce and the undeniable reality that you need to have your product data unified, verified, and continually optimized. Want to know how top organizations and brands like Revlon, Ansell, and Lindt & Sprüngli are doing it? Be sure to check out this incredible session, "One Source of Truth: How Product Data Powers Every Shelf," featuring an elite lineup of experts: 🔹 Lisa Schrumpf (Salsify) 🔹 Kate Radway (Revlon) 🔹 Paulina Kaszulanis (Ansell) 🔹 Sarah Hollenstein (Lindt & Sprüngli) 🎟️ Request your ticket here 👉 https://lnkd.in/ek3pNiwR The Digital Shelf Institute #ProductData #PXM #PIM #DAM #B2B #Manufacturing #AI #Ecommerce #DigitalShelf #DigitalCommerce
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Drizzle, squeeze, repeat. Nobody thought olive oil needed a redesign — until Graza entered the chat. 🫒✨ While they didn’t reinvent the wheel, they definitely reinvented the product experience. By swapping traditional glass for kitchen-ready squeeze bottles and ditching jargon for two simple options ("Sizzle" and "Drizzle"), Graza created a cultural movement and scaled to 11,000+ retail locations. Learn how smart packaging, viral momentum, and digital shelf optimization work together to fuel rapid growth in our latest blog. ⤵️ #CPG #EcommerceTrends #DigitalShelf #ProductExperience #RetailStrategy #Innovation https://hubs.li/Q04y1lfK0
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Salsify reposted this
The countdown is officially on for Digital Shelf Summit Europe on October 7th in London! 🇬🇧✨ We are bringing together over 250 top industry leaders, early adopters, and commerce pioneers as we officially advance into the agentic commerce era. From high-impact transformations to testing the processes and tech stacks driving maximum efficiency and profitable growth, our speakers are taking the stage to deliver actionable strategies on Product Experience Management (PXM), AI with measurable ROI, and the evolving digital shelf landscape. Check out the slides below to meet some of the incredible experts joining us! 👇 Jason Simpson, Kate Radway, Lisa Schrumpf, JEAN PHILIPPE NIER, Amy Sillince
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