a21

Congratulations to our very own Brett Friedman, Founder & CEO, and Kris Moon, COO, on being named 2026 Miami Titan 100 honorees! 🏆 The inaugural list recognizes Miami’s top CEOs and C-level executives for their exceptional leadership, vision, and passion. We’re proud to see Brett and Kris recognized among the region’s most accomplished business leaders. Congratulations on this well-deserved honor! 👏 Check out the list of honorees at https://lnkd.in/eYBU76f3

Congratulations to our friends, clients, and colleagues who were nominated and recognized at the 2026 James Beard Awards.   At A21, we are fortunate to partner with many of these exceptional chefs and hospitality leaders as hosts, collaborators, and featured talent across our events. Their talent and vision are at the heart of the experiences we're honored to create together.   We are proud to celebrate your achievements and all that lies ahead. Cheers to this well-deserved recognition.   See the full list of winners: https://lnkd.in/eJt6CGg6 Photos by Max Flatow, courtesy of James Beard Foundation.

We're excited to officially announce that Atlanta Food & Wine Festival, presented by Invesco QQQ, returns September 10-13, 2026. 🍑   This year marks the festival's sweet 16! For 16 years, Atlanta Food & Wine Festival has celebrated the flavors, people, and stories that define the South, bringing together top culinary talent and unforgettable food and beverage experiences.   Produced by a21, the four-day festival showcases the best of Southern food, wine, spirits, and culture through immersive tastings, signature events, and can't-miss moments across Atlanta.   Tickets go on sale June 18. 🎟️   Follow @atlfoodandwine on Instagram and stay tuned for more #AFWF26 updates.

a21 is proud to introduce our new Wynwood pop-up venue, a dedicated space built for brands to host immersive activations and experiences. To launch the space, we partnered with Nubank to bring their House of Nu to life during F1 weekend 🏁 As an official team partner of Mercedes-Benz-AMG Petronas F1 Team, Nubank worked with us to create an engaging, multi-touchpoint experience for guests. From reimagined driver uniforms across all three race days to real deconstructed car parts and racing gear with expert insights, an AR photo experience, and branded merchandise, the activation delivered a fully immersive environment. Ready to bring your brand to life? Let’s talk.

We’re excited to announce the debut of Drink Las Vegas 🍸 Launching September 24–27, 2026, Drink Las Vegas is a new premium beverage and spirits festival set across four iconic Las Vegas Strip resorts: Bellagio, ARIA, The Cosmopolitan of Las Vegas, and Park MGM. Hosted by MGM Resorts International in collaboration with a21 and PRP, the inaugural event will unite world-class mixologists, celebrated chefs, sommeliers, and industry leaders for four days of immersive tastings, dining experiences, education, and nightlife. With more than 50 curated events, Drink Las Vegas is designed to entertain, educate, and engage, spotlighting the innovators shaping modern beverage culture while setting a new standard for how the industry comes together. Follow @drinklasvegas on Instagram and visit drinklasvegas.com to stay in the know!

We’re expanding our platform! a21 has acquired an equity stake in Two12 Management, the culinary talent company founded by Scott Feldman and backed by Paradigm. What does that mean in real terms? Chefs, creators, and culinary personalities shaping culture can now move more seamlessly than ever between talent representation, live experiences, brand partnerships, and content, all within one connected platform. For our partners, talent, and community, this opens the door to deeper collaboration, stronger storytelling, and more ambitious experiences across everything we create together. You’ll start to see this come to life across our portfolio, from Pebble Beach Food & Wine and Atlanta Food & Wine Festival to Chefs Making Waves, LA Wine & Food Festival, and beyond. This is a meaningful step forward in how culinary culture shows up on stage, on screen, and in the market. And we’re just getting started! Read the full announcement here: https://lnkd.in/eFFsymKz

We are proud to announce a new partnership between a21 and Warren Moore Events (WME)! After nearly 20 years of working alongside Dale Moore and his team, this partnership brings together WME’s design and fabrication expertise with a21’s full-service execution and operational strength to deliver immersive brand experiences from concept through completion. What does that look like in action? Through this partnership, brands will have access to: • Fully custom fabrication and scenic builds • Branded rental and modular activation systems • Activation design, themed environments, and immersive footprints • Mobile and pop-up production • End-to-end logistics, installation, and on-site management • Integrated culinary, beverage, and spirits programming A recent example of this work includes King’s Hawaiian at the Los Angeles Wine & Food Festival, EEEEEATSCON, and the New York City Wine and Food Festival, where we designed and built custom environments that blended physical build with culinary storytelling and guest interaction. This partnership marks the beginning of an exciting next chapter. We are excited about the bold, immersive experiences we will build together alongside WME. Fancy a collaboration? Contact us!

We’re excited to announce the expansion of a21 into Europe with the opening of our UK office!   To lead this next chapter, William Drew joins us as Managing Director / Vice President. Formerly Director of Content at The World’s 50 Best, William brings over a decade of experience leading global content, events, and brand storytelling. At a21, he will oversee creative strategy, business development, and regional partnerships, extending our award-winning approach to immersive experiences across Europe.   “Joining a21 feels like a natural fit,” said William Drew. “The agency has a reputation for creating experiences that merge culture and community, primarily around food and drink, in meaningful ways. I’m excited to help expand that vision across Europe—connecting brands with audiences through stories and moments that matter.”   We look forward to seeing how William’s leadership shapes our international presence and amplifies our mission of blending culture, community, and commerce through live experiences. Learn more at: https://lnkd.in/edg6JwX5