About
Services
Articles by Willis
Activity
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Decision support tools are essential to helping employees chose the right health plan. Most are cumbersome & expensive. Compare with Flimp…
Decision support tools are essential to helping employees chose the right health plan. Most are cumbersome & expensive. Compare with Flimp…
Shared by Willis Arndt
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5 years? Delighted to have reached this milestone! Thanks to all my fellow employees and teammates, and #SASleadership, too, for making this a very…
5 years? Delighted to have reached this milestone! Thanks to all my fellow employees and teammates, and #SASleadership, too, for making this a very…
Liked by Willis Arndt
Experience & Education
Publications
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Employee Benefits Video Response Rates Average 94 Percent in 40 Large Employer Campaigns
IT Business Net and Flimp Communications
Using Video and Interactive Multimedia for Benefits Enrollment: 27 Employer Case Studies and Campaign Results
This Flimp Communications Case Study Report presents detailed results from 27 large employer video and multimedia email communications campaigns used to announce annual employee benefits open enrollment. These campaigns generated an average 78% employee engagement rate and 94% response rate per video view. The average time employees engaged with the interactive content was 3.5…Using Video and Interactive Multimedia for Benefits Enrollment: 27 Employer Case Studies and Campaign Results
This Flimp Communications Case Study Report presents detailed results from 27 large employer video and multimedia email communications campaigns used to announce annual employee benefits open enrollment. These campaigns generated an average 78% employee engagement rate and 94% response rate per video view. The average time employees engaged with the interactive content was 3.5 minutes per viewing session.Other authors -
Honors & Awards
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Social Enterprise Fellow
Harvard Business School & Harvard Kennedy School of Government
Joint program sponsored by:
HBS: http://www.hbs.edu/socialenterprise/Pages/default.aspx and Harvard Kennedy School of Government: http://cpl.hks.harvard.edu/social-enterprise
Languages
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French
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Organizations
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Employee Benefits Administration Group
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- Present
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