“A keen marketers eye is why I enjoy collaborating with Marisa on several different projects. Her breadth of experience branding and marketing makes her an adaptable and resourceful colleague that is easy to work with. From creating a brand identity playbook, to fleshing out a content strategy, to activating a campaign across digital channels, Marisa has my highest recommendation. ”
About
Activity
Experience & Education
Projects
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Brand Strategy & Digital Curation | Rudy Fernandez Art
- Present
Applied expertise in brand strategy, content development, and digital curation to expand audience reach, strengthen institutional partnerships, and increase visibility of a nationally recognized body of work.
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Corporate Website Refresh
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Sales (RFP) Content Overhaul -- Special Counsel, Inc., #1 Legal Staffing and eDiscovery Solutions Provider in the U.S.
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Special Counsel, Inc., the top-ranking legal staffing and solutions subsidiary of Adecco Group, underwent re-branding: new brand Q1 of 2013: new brand voice, new look and feel, new Web/Marketing collateral. In under six weeks, I overhauled/rewrote existing sales (RFP response) content and created new content to match the new positioning of Special Counsel; contacted various corporate, subsidiary and Marketing SMEs for content clarification; and managed deliverable timeline.
Other creators -
Special Counsel Rebrand
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Responsibilities included: competitive research, persona development, budget creation, structure launch campaign flow and timeline, collaboration on new brand website, videos, collateral, stationery, signage, display, promotional, social media, advertising, etc.
Other creatorsSee project
Recommendations received
19 people have recommended Marisa A.
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