Board Member | CEO | CEO Advisor | Author | Product Management Expert | Instructor | Designing product organizations for scalability.
United States
104K followers
500+ connections
About
I am a world-renowned expert in product management. Through my companies Product Institute, Produx Labs, and CPO Accelerator, I am pushing boundaries in product management education. As a consultant, I have advised Fortune 500s such as Capital One, Vanguard, Walmart/Sam’s Club, and JP Morgan Chase. I am also a board member and trusted advisor for SAAS scaleups and late-stage startups.
My superpower is making complex ideas accessible for different audiences. I translate hard concepts into familiar language so that anyone can understand them. This makes me an invaluable partner to ambitious leaders with a vision for success.
Highlights of my career include:
- Accelerated value creation for Forsta as CEO advisor and board director.
- Appointed to teach at Harvard Business School as a Senior Lecturer.
- Wrote the book Escaping the Build Trap on great product management.
- Launched 2 fast-growing e-learning businesses to develop product leaders.
- Trained product managers at companies like J&J, Capital One, and Liberty Mutual.
- Delivered keynote presentations at conferences in 40+ countries.
When I’m not at my desk, you might find me in the kitchen. With a hammer, not a spatula. I’m an overconfident DIYer and currently renovating my house. I’m also learning how to golf... slowly– I’m terrible, but I’m getting better!
Please connect with me to expand your network of high-impact global executives. I am also happy to discuss new partnerships, including board opportunities.
Subscribe to my podcast at DearMelissa.com.
Core Competencies:
Product Vision | Product Strategy | Board Leadership | Business Transformation | Board Advising | CEO Coaching | Venture-Funded Startups | Scaleups | Scalability | Change Management | International Business | Product Management | Corporate Mission | Entrepreneurship | Mergers & Acquisitions | C-Level Recruiting | E-Learning | Exit Strategy | IPO Readiness | Board of Directors | Goal Alignment | Strategic Planning | Relationship Building | Lean Management | UI / UX
Articles by Melissa
Activity
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Most CPOs know exactly what to do. They just don't trust themselves to say it in front of the board. I see this a lot with product leaders who are…
Most CPOs know exactly what to do. They just don't trust themselves to say it in front of the board. I see this a lot with product leaders who are…
Posted by Melissa Perri
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AI gave your team superpowers. Without strategy, that just means faster mistakes. I've watched this happen at three companies in the last six…
AI gave your team superpowers. Without strategy, that just means faster mistakes. I've watched this happen at three companies in the last six…
Posted by Melissa Perri
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The fastest way to kill a product operations function is to staff it like an admin role. I've seen this happen more than once. A company recognizes…
The fastest way to kill a product operations function is to staff it like an admin role. I've seen this happen more than once. A company recognizes…
Posted by Melissa Perri
Experience
Education
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Cornell University
B.S. Operations Research and Management Engineering
Activities and Societies: Cornell Italian American Organization, Society of Women Engineers, Cornell Tradition
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TechPeaks – The People Accelerator
Startup Accelerator Program
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Licenses & Certifications
Skills
Publications
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Product Operations
Product Operations is the discipline of helping your Product Management function scale well. Surrounding the team with all of the essential inputs to set strategy, prioritize, and streamline ways of working.
Many companies want to reap the benefits of economies of scale that comes with being a product-led company. As our businesses change shape to focus more on software, so do our ways of working. We need to make sure we’re breaking down these silos of information and capabilities that…Product Operations is the discipline of helping your Product Management function scale well. Surrounding the team with all of the essential inputs to set strategy, prioritize, and streamline ways of working.
Many companies want to reap the benefits of economies of scale that comes with being a product-led company. As our businesses change shape to focus more on software, so do our ways of working. We need to make sure we’re breaking down these silos of information and capabilities that arise at scale. To react quickly and set great Product Strategies, leaders and team members alike need access to high quality data and a process to implement their decisions.
In this book, Melissa Perri and Denise Tilles explain how Product Operations helps solve many of scaling issues companies face today, like:
Connecting financial metrics back to the delivery of software features
Better working relationships between go-to-market teams and software teams
Getting the right information to set and monitor company and product strategies
Streamlining the flow of user insights into the right teams
How to set up a Product Management Operating Model
Executives and leaders of SAAS scale up and enterprise companies will discover the benefits of the Three Pillars of Product Operations as they read through the stories of real companies who have implemented the function, like Stripe, Uber, athenahealth, Oscar Health, and Fidelity. This book covers the following topics:
What is Product Operations and why is it an essential function in scaling software companies
The Three Pillars of Product Operations: Data and Insights; Customer and Market Insights; and Process and Governance
How to Introduce and Build a Team for Product OperationsOther authorsSee publication -
Escaping the Build Trap
O'Reilly Media
See publicationTo stay competitive in today’s market, organizations need to adopt a culture of customer-centric practices that focus on outcomes rather than outputs. Companies that live and die by outputs often fall into the "build trap," cranking out features to meet their schedule rather than the customer’s needs.
In this book, Melissa Perri explains how laying the foundation for great product management can help companies solve real customer problems while achieving business goals. By understanding…To stay competitive in today’s market, organizations need to adopt a culture of customer-centric practices that focus on outcomes rather than outputs. Companies that live and die by outputs often fall into the "build trap," cranking out features to meet their schedule rather than the customer’s needs.
In this book, Melissa Perri explains how laying the foundation for great product management can help companies solve real customer problems while achieving business goals. By understanding how to communicate and collaborate within a company structure, you can create a product culture that benefits both the business and the customer. You’ll learn product management principles that can be applied to any organization, big or small.
In five parts, this book explores:
Why organizations ship features rather than cultivate the value those features represent
How to set up a product organization that scales
How product strategy connects a company’s vision and economic outcomes back to the product activities
How to identify and pursue the right opportunities for producing value through an iterative product framework
How to build a culture focused on successful outcomes over outputs
Projects
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International Keynote Speaking
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Productized 2023
Impact Conference 2023
Better Ways Greece 2023
La Product Conf Paris & Madrid 2023
Agile 2023
Mind the Product San Francisco 2017
Mind the Product Manchester 2020
Productized Lisbon 2018
+ more
Organizations
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Don Ryan Center for Innovation
Mentor
- PresentAn Economic Development Department of the Town of Bluffton.
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The Athena Alliance
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- Present
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Join now to viewMore activity by Melissa
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Exciting news that our startup, Varos Research, was chosen for the New York FinTech Innovation Lab! Btw, I'm looking for a smart young professional…
Exciting news that our startup, Varos Research, was chosen for the New York FinTech Innovation Lab! Btw, I'm looking for a smart young professional…
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Twenty features shipped last quarter. Nobody could explain what value they created. I was sitting in a product review at a company when that slide…
Twenty features shipped last quarter. Nobody could explain what value they created. I was sitting in a product review at a company when that slide…
Posted by Melissa Perri
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Lenny Rachitsky shared in his recent job report that design jobs growth is down relative to PM + eng. I'll tell you my theory why: Design culture is…
Lenny Rachitsky shared in his recent job report that design jobs growth is down relative to PM + eng. I'll tell you my theory why: Design culture is…
Liked by Melissa Perri
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Your team ships fast and still misses. The problem isn't execution. The skill gap I see most often in product organizations isn't strategy or…
Your team ships fast and still misses. The problem isn't execution. The skill gap I see most often in product organizations isn't strategy or…
Posted by Melissa Perri
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Nobody teaches you how to be a CPO before you get the job. How to run a board presentation that builds trust. How to structure a strategy…
Nobody teaches you how to be a CPO before you get the job. How to run a board presentation that builds trust. How to structure a strategy…
Shared by Melissa Perri
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"The algorithm that denies insurance claims is an internal tool. Its impact is anything but internal." I first shared this example on Episode 258 of…
"The algorithm that denies insurance claims is an internal tool. Its impact is anything but internal." I first shared this example on Episode 258 of…
Posted by Melissa Perri
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Product operations fails when it's positioned as overhead. It succeeds when it's positioned as friction removal. The most common objection I hear…
Product operations fails when it's positioned as overhead. It succeeds when it's positioned as friction removal. The most common objection I hear…
Posted by Melissa Perri
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"Ship the new teacher platform by June" was their OKR. That's not an objective. It's a task list. Even though I wrote about it in 2018, I still see…
"Ship the new teacher platform by June" was their OKR. That's not an objective. It's a task list. Even though I wrote about it in 2018, I still see…
Posted by Melissa Perri
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