From the course: Mastering the Business of Consultancy: Strategy, Marketing, and Client Success

The business of consultancy

- PWC tells us that around 40% of consultancy businesses fail. How can you make yours a success? By understanding the business of consultancy, not just your consultancy discipline. My name is Tiffany St. James and I have run my own consultancies for 20 years, leading change in governments and global corporates for digital transformation. Many consultancy leaders know their field, but not how to grow a consultancy business. That's why I have been training independent consultants in the business of consultancy for the last three years, helping consultants grow flexible, scalable consulting businesses. You need to know more than your consultancy discipline. This course sets out the essential steps in your strategy, marketing, consulting processes, and key ways to acquire clients. Your essential consultancy business toolkit. Let's dive into the course and get your consulting business powered up and structured well, enabling you to fly.

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