Posts that do not follow r/Costco subreddit rules MAY be subject to removal.
Reminder: No vague or non-descriptive post titles, this includes questions.
When applicable, please make sure that you're using a descriptive post title with product name(s) and/or exact question mentioned as it yields better subreddit search results.
Including item number, price, and approximate location or region where found is also helpful since product availability can vary.
Praise be for smart price shoppers at Costco. CPG companies have bonkers pricing on their new product launches. Wise consumers see straight through it.
Others are saying their store sold out. The demand for 17.99 chocolate will be quickly be filled, and then the excess will be liquidated. You watch enough products come and go, you see it for what it is.
Bought these last week. The chocolates are very small- 41 in the package. The filling was pretty good- little crunchy and had a pistachio flavor. Very sweet, but the small size helped minimize that. Nice way to try that flavor combo and share with other people if you’re into that.
A Palestinian grocer near me sells some that are $11 a bar. Utterly fantastic product, not labelled as Dubai though. I honestly had no idea it was a social media craze until reading this thread.
Yeah it’s all just marketing. Companies wanted them to seem like premium and desirable gift by associating it with Dubai. They started selling them at shops and airports in Dubai so travelers can bring them home as gifts, kind of like Toblerone. This of course was all after the treat itself exploded in popularity.
The inventor is a British Egyptian woman, Sarah Hamouda, who has a chocolate company in Dubai. She has made many different chocolate bars and this specific one is named after Knafeh, a middle eastern desert which often contains pistachios and kataifi (a hair thin pastry dough) that gives the Dubai chocolate filling its uniqueness.
I went down a rabbit hole trying to figure out why it’s suddenly everywhere and where it originally came from. I’m not typically someone who eats a lot of sweets but I absolutely love pistachio and am quite content with whatever trends and marketing ploys put this stuff in front of me.
I love pistachios as well. I just discovered pistachio lattes. Life changing!! There is a Yemeni coffee shop in a few different states in the US that sells them…check to see if they have this place near you.
Yeah people come in to the Starbucks I work at and ask for a Dubai drink and we’re always like… that’s not a thing, but we can make a chocolate pistachio cold brew I guess.
Since when Dubai chocolate is a thing? When I think of Dubai I think of autocracy and labor exploitation and abuses. Also I think of that tall tower that needs scores of trucks to ship out tons of human poop every day.
Comments Section
We just bought a box last Thursday and they didn't last the weekend 🫣
Posts that do not follow r/Costco subreddit rules MAY be subject to removal.
Reminder: No vague or non-descriptive post titles, this includes questions.
When applicable, please make sure that you're using a descriptive post title with product name(s) and/or exact question mentioned as it yields better subreddit search results.
Including item number, price, and approximate location or region where found is also helpful since product availability can vary.
I am a bot, and this action was performed automatically. Please contact the moderators of this subreddit if you have any questions or concerns.
I'll wait and buy them for $5.97
Hello fellow death star sampler!
Imagine if they started selling edibles 😂
Praise be for smart price shoppers at Costco. CPG companies have bonkers pricing on their new product launches. Wise consumers see straight through it.
Others are saying their store sold out. The demand for 17.99 chocolate will be quickly be filled, and then the excess will be liquidated. You watch enough products come and go, you see it for what it is.
Good luck. These sold out in less than a week across Michigan Costcos
Bought these last week. The chocolates are very small- 41 in the package. The filling was pretty good- little crunchy and had a pistachio flavor. Very sweet, but the small size helped minimize that. Nice way to try that flavor combo and share with other people if you’re into that.
There’s a small local business around me selling ONEdubai chocolate bar
A Palestinian grocer near me sells some that are $11 a bar. Utterly fantastic product, not labelled as Dubai though. I honestly had no idea it was asocial media craze
This trend is so weird. Dubai chocolate is more pistachio than chocolate. Probably Turkish pistachios
Yeah it’s all just marketing. Companies wanted them to seem like premium and desirable gift by associating it with Dubai. They started selling them at shops and airports in Dubai so travelers can bring them home as gifts, kind of like Toblerone. This of course was all after the treat itself exploded in popularity.
The inventor is a British Egyptian woman,Sarah Hamouda Knafeh
I went down a rabbit hole trying to figure out why it’s suddenly everywhere and where it originally came from. I’m not typically someone who eats a lot of sweets but I absolutely love pistachio and am quite content with whatever trends and marketing ploys put this stuff in front of me.
Associate anything with Dubai is a sure way for me not to get it.
I love pistachios as well. I just discovered pistachio lattes. Life changing!! There is a Yemeni coffee shop in a few different states in the US that sells them…check to see if they have this place near you.
https://www.qamariacoffee.com
I blame Tik Tok and Instagram like a lot of other food trends. Just give it a few months and it’ll die down.
Yeah people come in to the Starbucks I work at and ask for a Dubai drink and we’re always like… that’s not a thing, but we can make a chocolate pistachio cold brew I guess.
Comment removed by moderator
Since when Dubai chocolate is a thing? When I think of Dubai I think of autocracy and labor exploitation and abuses. Also I think of that tall tower that needs scores of trucks to ship out tons of human poop every day.
Since the activities of influencers/celebrities flown into Dubai for parties have been shown to the masses
Yea it seems Dubai is trying so hard to make a name for itself. To me it looks like an empty shell with no purpose.
It went viral on TikTok.
Social media meets Costco
I wondered why out of nowhere my teenage girls couldn’t stop talking about these. Must’ve blown up on TikTok
Overly sweet, chemical “nougat” in a scant coat of low quality chocolate that most would pass on if not for the fact that “Dubai” is in the name.
Comment removed by moderator