lululemon brand awareness, usage, popularity, loyalty, and buzz among sports and outdoor online shop users in the United States in 2025

How high is the brand awareness of lululemon in the United States?
When it comes to sports and outdoor online shop users, brand awareness of lululemon is at ** percent in the United States. The Brand KPI survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.

How popular is lululemon in the United States?
In total, ** percent of U.S. sports and outdoor online shop users say they like lululemon.

What is the usage share of lululemon in the United States?
All in all, ** percent of sports and outdoor online shop users in the United States use lululemon.

How loyal are the customers of lululemon?
Around ** percent of sports and outdoor online shop users in the United States say they are likely to use Lululemon again.

What's the buzz around lululemon in the United States?
In 2025, about ** percent of U.S. sports and outdoor online shop users had heard about lululemon in the media, on social media, or in advertising over the past three months.