Price trends in e-commerce - statistics & facts
Inflation days are over, for now. To consumers’ relief, the first half of 2024 started with the long-awaited easing of global inflation and retail prices seem to have stabilized. Online prices usually align with the general trend observed in the retail industry, as the impact of inflation in e-commerce has shown over the past years. However, the final price consumers pay when purchasing products online depends on supply and logistics factors, specific marketing strategies, and seasonal trends which make online pricing rather complex.
