Changing Seafood Farming Together
“Demand is shifting; expectations are rising. Change requires more than ambition. It requires pathways to improve, systems to measure progress and mechanisms to recognise achievement.”
Chris Ninnes, ASC CEO
Advancing Change
As science, regulation and industry evolve, we’re strengthening our standards, assurance and improvement pathways – driving progress while building resilience and security across farmed seafood supply chains.
Driving Change
Turning science-based requirements into action – with farms protecting habitats, feed mills improving ingredient transparency and Chain of Custody companies keeping certified promises intact.
Championing Change
Working with the industry – from processors and retailers to NGOs and policymakers – building demand for ASC-labelled seafood, strengthening trust and unlocking new ways of thinking that move more of the market towards higher standards.
