Beck's Broth

The coolest takeaway from this year’s CHFA? 🤭🏄🏼♀️ Not having to explain our product a billion times 😂 THIS YEAR WAS DIFFERENT. People knew the brand. 👯♀️ People knew the product. ☕️ People knew what we were about. 🥰 We didn’t have to spend the weekend convincing everyone that bone broth in your hot chocolate is, in fact, a thing. This shift felt HUGE. It took us three years to get here. Three years of showing up, educating, sampling, selling, explaining, re-explaining, and building Beck's Broth one conversation at a time. And this year, we finally felt it. We earned our spot at the table. 🥹🤍 If you’re a new and emerging brand, keep showing up babies!!!! ❤️🔥❤️🔥❤️🔥 Canadian Health Food Association Propel Natural Brands Purity Life Health Products LP Domenique Mastronardi 🏔️☕️ #cpg #emergingbrands #productinnovation

Spotted: Beck is back in town with our NEW Protein Chai Latte. 👀 Word on the street is… she’s got 15g of protein, a whole lot of spice, and absolutely no interest in being basic. Don’t say we didn’t warn you. Xoxo, BB Girl 💋 Beck's Broth Domenique Mastronardi 🏔️☕️Macy Santos Propel Natural Brands Purity Life Health Products LP #cpg #productinnovation

Reaction video to when I found out Beck's Broth won a Shelfie Award!!! 😜🥰🤠🏆 I was pitching to a dream retailer of mine (lol took me over a year to get this meeting!!!!!). I contemplated not saying anything at all, but I mean come on, lol I was freaking out on the inside. Trying so hard to keep my cool.  PS just in case ya don’t know: The Shelfie Awards, hosted by Startup CPG, are recognized as the largest awards program for emerging CPG brands in North America - often referred to as the "Emmys of Emerging Food and Beverage." 😈 The program is highly competitive: this year over 2,000 products were submitted, with only 145 finalists selected and 45 total winners named across all categories. So do you think we’ll get the listing now????? lol keep ya posted. 

Beck's Broth has officially launched in a tin!!!!! 🤯🥹🥳 Ahhhh, this has been years in the making. Truth be told, when we transitioned from our liquid bone broth in glass jars at the farmers' market to our powdered products back in 2023, my dream was to launch in a tin. But then I realized our first production run would have cost upwards of $100,000 instead of the $30,000 it took to produce our sachets. 🤯 Even after cashing out my life insurance and RRSPs, I knew my bootstrapped business couldn't come up with $100,000. So we pivoted to individual servings instead. And now... here we are.. 3 years later. In a tin. Sexy as ever!!!! 😮💨✨ These are going to be perfect for our e-commerce subscribers, but we're also thinking about taking a bigger swing at foodservice. Imagine walking into your favourite café or smoothie bar and seeing the option to add a scoop of Beck's Broth Hot Chocolate to your drink?!? ☕🤎 Protein beverages are on the rise - we're simply making it easier for businesses to give customers exactly what they're already asking for. That's the dream at least!!! 🥹 Comment your favourite local café or smoothie bar below, and we'll do our darndest to get Beck's Broth on the menu! 🤠🤎 PS huge thank you goes out to Carl 💧 Pion for helping us work with the factory to get these produced!!! Your guidance and connections brought this to the finish line!!!!! Thank you 🥰 #productinnovation #cpg #bonebroth #proteincoffee

Is "The Wellness Ranch" officially a new Calgary Stampede ritual?! 🤠✨ This year, Beck's Broth took on Stampede by teaming up with HEAL and Tality to create something a little different. Over 200 people kicked off the morning with a 5K led by Sole Run Club before making their way to The Wellness Ranch. We transformed one of HEAL's parking lots into a full-on wellness playground—saunas, cold plunges, hay bales, barrels, a DJ, and bottomless Cowboy Fuel smoothies. 🤠🥤 The goal? Simple. Move your body. Connect with good people. Dance a little. Nourish yourself. Community doesn't have to be complicated. As we continue growing Beck's Broth from coast to coast, we're always looking for meaningful (and memorable) ways to show up in new cities. This collaboration felt like such a natural fit, and it reminded us just how powerful great partnerships can be. 🤎 The teams at HEAL, Tality, and Tyron Harkiss-Foster (our PR king 👑) thought of absolutely everything. Every detail was intentional, and it made the entire experience feel effortless. Safe to say... we're already dreaming up the next Beck's Broth community collab. 👀🐎 If you're a brand that loves building community and isn't afraid to do something a little wild, let's make it happen!!!! 😈 Stephanie Silvestri Jesse Davidson Sarah Little #calgarystampede #community #brandactivation