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COROS Wearables Inc

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COROS Wearables Inc.
TypePrivate limited company
Founded2014
HeadquartersIrvine, California, USA
(legal domicile)
Dongguan, Guangdong Province, China
(Operations)
Area served
Worldwide
Key peopleLewis Wu (CEO)
ParentDongguan Yuanfeng Technology Co., Ltd (YF Tech)
Websitewww.coros.com

COROS Wearables Inc. is a multi-national company that designs and manufactures sports technology and wearables for outdoor and endurance athletes.[1][2] Headquartered in Dongguan, China, the company employs over 400 people worldwide. Prior to the release of their first GPS sports watch, they previously produced an established range of smart bicycle helmets with safety design features for cyclists.[3]

History

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COROS was founded in China in 2014.[4] The company's first product was the LINX Smart Helmet, which released in 2016 and utilized open-ear bone conduction audio technology.[3] The company followed with the OMNI smart helmet in 2017 and the SafeSound helmet in 2018.[5][6]

The company ended production of smart helmets in 2019 and moved their focus to manufacturing multisport GPS watches. In May 2018, COROS launched its first GPS watch - The PACE Multisport GPS Watch.[2] The watch featured a dedicated 'Track Mode' designed to improve pace and distance accuracy on running tracks, where standard GPS tracking had limitations.[7][8][9][10] The PACE series has since had numerous installments:

  • PACE 2 (2020) - Introduced a lightweight design, the lightest GPS watch at the time[11]
  • PACE 3 (2023) - Introduced a touchscreen display and Wi-Fi connectivity[12]
  • PACE Pro (2024) - Introduced an AMOLED screen[13]
  • PACE 4 (2025) - Introduced a microphone
  • PACE 4 Aluminum (2026) - Introduced more durable materials


In October of 2018, the company launched its APEX line. This watch featured more durable materials than the PACE, and was marketed primarily to trail runners for its long battery life. It came in two sizes (42mm & 46mm).[14][15][16][17][18] The APEX series has since been succeeded by the APEX Pro (2019), APEX 2 & 2 Pro (2022), and APEX 4 42mm & APEX 4 46mm (2025).[19][20] The APEX 3 designation was skipped to align the numbering system with the PACE series.

In May of 2019, the company launched its flagship watch, the VERTIX. It was positioned as a premium offering due to the materials and expanded battery. It also expanded the company's range of sports to include climbing and mountaineering.[21] The VERTIX series has since been succeeded by the VERTIX 2 (2021) and VERTIX 2S (2024).

In subsequent years, the company began to expand further into endurance sports outside of running. In April 2024, they announced a significant expansion of software for rock climbing.[22] In July of 2024, the company launched its first cycling computer, the COROS DURA, which featured solar charging.[23] In August of 2025, the company released the NOMAD adventure watch along with a new set of fishing features.[24]

Beginning in 2020, COROS has also partnered with numerous professional athletes, including Eliud Kipchoge, Kilian Jornet, and Jakob Ingebrigtsen.[25][26][27]

Operations

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COROS' main operations are within mainland China, primarily in Shenzhen and Dongguan. Its Research & Development, engineering, and manufacturing take place in Dongguan. The company's branches in North America, the United Kingdom, and Netherlands B.V (which serves the European Economic Area) are in charge of global marketing and product partnerships outside of mainland China.

References

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  1. ↑ "Coros smart bike helmet comes with bone-conduction audio". Engadget. 10 January 2018. Retrieved 2021-10-21.
  2. 1 2 "COROS Wearables Continues to Disrupt the GPS Watch Market | Running Insight". www.runninginsight.com. Retrieved 2025-01-13.
  3. 1 2 "The Coros LINX is a smart bike helmet that makes sense". TechCrunch. 6 September 2016. Retrieved 2021-10-21.
  4. ↑ "18 Growing Wearable Companies & Startups (2024)". Exploding Topics. 2022-02-18. Retrieved 2025-01-13.
  5. ↑ "Check Out the New Coros Omni Helmet, Complete With Built-In Headphones". Bicycling. 2018-01-10. Retrieved 2026-06-10.
  6. ↑ Coxworth, Ben (2018-11-24). "Coros takes a SafeSound approach to bike helmet audio". New Atlas. Retrieved 2026-06-10.
  7. ↑ Briskin, Lizzy (21 July 2021). "Coros Pace 2 review: Can this GPS watch help you reach your fitness goals?". chicagotribune.com. Retrieved 2021-10-21.
  8. ↑ "Coros Vertix Review". Trusted Reviews. 26 July 2021. Retrieved 2021-10-21.
  9. ↑ "The Coros Pace 2 Is My New Favorite GPS Running Watch". Wired. Retrieved 2021-10-21.
  10. ↑ "COROS PACE 2 review 2021 | Medical News Today". www.medicalnewstoday.com. 2021-10-06. Retrieved 2021-10-21.
  11. ↑ "Coros PACE 2 announced: World's lightest GPS watch provides 30 hours of GPS tracking". ZDNET. Retrieved 2026-06-10.
  12. ↑ "COROS announces COROS PACE 3 GPS Sport Watch". COROS. 2023-08-30. Retrieved 2024-01-17.
  13. ↑ "Introducing COROS PACE Pro: Fastest in Class Tech Meets an AMOLED Display". COROS. 2024-10-31. Retrieved 2024-01-20.
  14. ↑ "Watch your back, fitness brands – Coros is showing athletes what wearables should be". independent. 8 April 2021. Retrieved 2021-11-01.
  15. ↑ Peckham, James (2019-05-15). "Coros Vertix is a Garmin Fenix competitor designed to go up mountains". TechRadar. Retrieved 2021-10-21.
  16. ↑ Ståhlbr, Av Peter; T, Geir; Steigan, berg; Sawh, Michael (2021-10-11). "Sportklockemärken: din kompletta guide til Garmin, Polar, Suunto och Coros". TechRadar Sweden (in Swedish). Retrieved 2021-10-21.
  17. ↑ "COROS Vertix 2 outdoor sports watch review: Challenging Garmin with longer battery life, lower price, dual GNSS support Review". ZDNet. Retrieved 2021-10-21.
  18. ↑ "The Coros Pace 2 Sport is an ultralight GPS watch for competitive runners". finance.yahoo.com. 25 August 2020. Retrieved 2021-11-01.
  19. ↑ "Coros Apex 2 vs 2 Pro: 5 Key differences". SmartwatchCrunch. 2022-11-14. Retrieved 2025-01-17.
  20. ↑ "Coros Apex 2 and Coros Apex 2 Pro Announced". the5krunner. 2022-11-01. Retrieved 2025-01-17.
  21. ↑ "COROS VERTIX Adventure GPS Watch: Hands-on with their new premium watch | DC Rainmaker". www.dcrainmaker.com. Archived from the original on 2026-02-12. Retrieved 2026-06-10.
  22. ↑ "COROS April 2024 Update Adds Slate of New Features | DC Rainmaker". www.dcrainmaker.com. Archived from the original on 2026-03-06. Retrieved 2026-06-10.
  23. ↑ "COROS Enters the GPS Computer Market With a Vision to Simplify the Cycling Experience". Fitt Insider. Retrieved 2026-06-10.
  24. ↑ Skwarecki, Beth (2025-08-19). "Coros Just Launched the Nomad 'Adventure' Watch". Lifehacker. Retrieved 2026-06-10.
  25. ↑ "COROS announces partnership with Eliud Kipchoge and the NN Running Team | News". Run247. 2020-11-24. Retrieved 2021-10-21.
  26. ↑ Dickinson, Marley (2022-03-07). "Kilian Jornet partners with Coros wearables". Canadian Running Magazine. Retrieved 2026-06-10.
  27. ↑ Mull, Cory (2024-03-20). "Jakob Ingebrigtsen Signs With COROS, Lauds Company's Advanced Metrics". FloTrack. Retrieved 2026-06-10.
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