Terms of Service
Last updated: August 2026 · Governing law: State of Israel
Welcome to MsgBox. By accessing or using our service, you agree to be bound by these Terms of Service. If you do not agree, do not use the service.
Operating Party. The Service is operated by Netbuy, a registered Israeli sole proprietorship (Osek Murshe), registered with the Israeli Tax Authority since August 2017, based in Kiryat Bialik, Israel. "MsgBox" and "NBPlugins" are trade names used by Netbuy. By using the Service, you agree these Terms create a binding contract between you and Netbuy. References to "we", "us", and "our" in these Terms refer to Netbuy.
1. Service Description
MsgBox provides an AI-powered chat widget for embedding on websites. The service includes:
- AI-powered automated chat responses (subject to Section 8 — Service Availability)
- Q&A management and conversation flow builder
- WooCommerce product and order lookup integration
- Lead capture with mobile push notification to the site owner
- WordPress plugin for easy installation
2. Account Registration
- You must provide accurate and complete information when creating an account
- You are responsible for maintaining the security of your login credentials
- One account per website domain
- You must be at least 18 years old to use this service
- You are responsible for all activity under your account
3. Acceptable Use
You agree NOT to use MsgBox to:
- Send spam or unsolicited messages
- Distribute malware or harmful content
- Violate any applicable laws or regulations
- Infringe on intellectual property rights
- Collect personal data without proper consent from your visitors
- Impersonate others or provide false information
- Attempt to circumvent rate limits, security measures, or access controls
4. AI Content & User Responsibility
MsgBox is a platform. You are responsible for what runs on it.
- Input responsibility: You are solely responsible for all Q&A content, prompts, and configuration you provide
- Output quality: AI response quality depends directly on the information you provide. We do not guarantee accuracy, completeness, or appropriateness of AI-generated responses
- Review obligation: You must regularly monitor AI responses shown to your website visitors and correct or remove inappropriate content
- Sensitive data prohibition: Do not input sensitive personal data, health records, financial data, or confidential business information into the AI system
- No pre-screening: We do not review, pre-approve, or monitor content displayed through your widget. If illegal or harmful use is reported, we reserve the right to suspend or terminate your account
- Visitor responsibility: All AI responses displayed to your visitors are your responsibility. You indemnify us against any claims arising from AI-generated content on your site
5. Usage Limits & Plans
- Each plan includes a monthly AI-message quota as described on the pricing page
- Reaching your monthly AI-message quota pauses AI-generated replies for the remainder of the period
- Free plan: the features and limits of the free plan may be changed, reduced, or discontinued at any time at our sole discretion, without prior notice
- Paid plans: we may modify the features or pricing of paid plans with prior notice; pricing changes take effect with at least 30 days' notice (see Section 9)
6. Data & Privacy
- You are responsible for your visitors' data collected through the chat widget
- You must comply with GDPR, the Israeli Protection of Privacy Law, and other applicable privacy regulations
- You must provide your visitors with an appropriate privacy notice covering the chat widget
- See our Privacy Policy and Data Processing Agreement for details
6.1 Data Breach Notification
In the event of a security breach affecting your account or your visitors' data, we will:
- Notify you via email to your registered account email address within 72 hours of confirming the breach
- Provide a description of the nature of the breach, the data affected, and the remediation steps we are taking
You are responsible for notifying your website visitors and any applicable regulatory authorities, as required by GDPR, the Israeli Protection of Privacy Law, or other privacy laws applicable to you and your visitors. You acknowledge that we cannot directly contact your visitors and rely on you to fulfill your notification obligations under those laws.
This clause does not create a contractual obligation beyond what is required by mandatory applicable law.
7. Intellectual Property
- MsgBox software, branding, and platform remain our sole property
- You retain full ownership of your content, Q&A data, and business information
- The WordPress plugin is licensed under GPL v2
- You may not copy, reverse-engineer, or resell the MsgBox platform without written permission
8. Service Availability
- We target 99.9% uptime but do not guarantee uninterrupted service
- Scheduled maintenance will be announced in advance when possible
- We are not liable for downtime, service interruptions, or data loss caused by third-party infrastructure
8.1 No Service Credits or Refunds for Downtime
The service is provided on a best-effort basis. We do not provide service credits, pro-rata refunds, partial refunds, or any other form of compensation for downtime, service interruptions, scheduled maintenance, performance degradation, or unavailability — regardless of duration or cause.
The 99.9% uptime figure stated above is an internal target, not a contractual commitment. No service-level agreement (SLA) with availability commitments or credit terms is offered under the standard plans.
9. Payments & Refunds
Our order process is conducted by our online reseller Paddle.com. Paddle.com is the Merchant of Record for all our orders.
Paddle provides all customer service inquiries and handles returns. When you purchase a paid plan, your purchase
contract for that order is with Paddle, and Paddle's buyer terms and privacy notice apply in addition to these terms.
- Paid plans are billed monthly or annually as selected at checkout
- You may cancel your subscription at any time from your dashboard; cancellation takes effect at the end of the current billing period, and you keep access until then
- Refunds are handled by Paddle as Merchant of Record, in accordance with Paddle's buyer terms and applicable law. Outside of those, fees already paid are non-refundable
- Changing plan mid-cycle is prorated automatically: an upgrade charges the difference for the remainder of the period, and unused time on the previous plan is credited against that charge
- Paddle issues a receipt for every payment. Paddle is not registered for VAT in Israel, so Israeli customers receive a receipt showing VAT 0.00 rather than an Israeli tax invoice. Prices shown to Israeli customers are final and include all applicable tax; no tax is added at checkout
- We reserve the right to change pricing with 30 days' notice. A price change never applies to an existing subscription without notice — existing subscribers continue on the price they agreed to until they change or cancel their plan
10. Termination
- You may delete your account at any time from the dashboard settings
- We may suspend or terminate accounts that violate these terms, with or without notice
- Upon termination, your data will be deleted within 30 days
11. Limitation of Liability
MsgBox is provided "as is" without warranties of any kind, express or implied. To the maximum extent permitted by applicable law, we are not liable for:
- Indirect, incidental, special, or consequential damages
- Loss of profits, revenue, data, or business interruption
- AI response accuracy or appropriateness
- Third-party service failures (hosting, AI providers, payment processors)
11.1 Maximum Liability Cap
Notwithstanding any other provision of this Agreement, our total cumulative liability arising out of or related to this Agreement, regardless of the legal theory (contract, tort, negligence, statute, or otherwise), shall not exceed the fees you actually paid to MsgBox in the calendar month in which the claim arose.
For users on a Free plan, no fees are paid; accordingly, our liability to Free plan users is zero, except where otherwise required by mandatory applicable law.
This cap is cumulative — multiple claims do not raise it. The exclusions listed above apply in addition to this cap, not in lieu of it.
12. Indemnification
You agree to indemnify and hold harmless MsgBox and its owners, employees, and partners from any claims, damages, losses, or expenses (including legal fees) arising from:
- Your use of the service
- Your violation of these terms
- Your violation of any third-party rights
- Any content transmitted through your widget
13. Force Majeure
We shall not be liable for failure or delay caused by circumstances beyond our reasonable control, including natural disasters, war, cyber-attacks, third-party service outages, power failures, or government actions.
14. Governing Law & Jurisdiction
These terms are governed by the laws of the State of Israel. Any dispute shall be subject to the exclusive jurisdiction of the competent courts in Haifa, Israel. By using this service, you consent to this jurisdiction regardless of your location.
Class Action Waiver: Where permitted by applicable law, you and MsgBox agree to bring claims only in an individual capacity, not as a plaintiff or class member in any class action.
15. Changes to Terms
We may update these terms from time to time. Continued use of the service after changes constitutes acceptance of the updated terms. We will notify you of significant changes via email.
16. Governing Language
This agreement may be translated for convenience. In case of conflict between the English version and any translation, the English version controls.