TOURISM IMPROVEMENT AREA
Learn about this important tool that will keep the Scottsdale area’s tourism industry competitive on a global stage and will drive additional high-value visitation to our hotels and resorts.
As the destination marketing organization for the Scottsdale area, Experience Scottsdale works to benefit the community by bringing highly sought-after visitor dollars to our city. Scottsdale’s multi-billion-dollar tourism industry is essential to our city’s economic growth and vitality.
We invite you to learn about how our efforts contribute to the tourism industry and the community’s growth as well as how you can explore our city like a tourist.
Recent Advertising Campaigns
See how Experience Scottsdale promotes the destination in top markets for visitation.
2024-25 Annual Report
Learn how Experience Scottsdale promoted travel and tourism during the 2024-25 fiscal year.
Destination Champions
Learn more about becoming a corporate supporter of Experience Scottsdale and Scottsdale’s tourism industry.
11.7 MILLION
Overnight and day-trip visitors to Scottsdale
$2.4 BILLION
In visitor-related spending
28,561
Jobs directly supported by tourism
$75.8 MILLION
In visitor-related local tax revenues
