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Regional cinema

Samantha's face, voice, name can't be misused by AI, says Bombay High Court

The Bombay High Court has restrained the unauthorised use of Samantha Ruth Prabhu's name, image and voice and ordered takedowns of related content. The order recognises prima facie violations of her personality, publicity and performers' rights in AI-generated deepfakes and morphed material.

Samantha Ruth Prabhu

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