About
Passion for building great products that aim to change people’s lives.
20 years…
20 years…
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Aaron Forth shared thishttps://lnkd.in/gBuQDtgn Newfront just hit an important milestone. For me, this moment has been six years in the making. I was new to insurance in 2018, but after spending some time in the space, it became clear that technology had yet to meaningfully change the way insurance is brokered or improve the buyer experience—and by most accounts, that experience was poor. What made this even more surprising was that nearly every business is required to have insurance (via contract or by law), and the cost of that insurance is typically a top three or four expense line item. The thesis that we could use technology to create a better marketplace for commercial insurance seemed entirely reasonable given the status quo in 2018. Six years later, we’ve made meaningful progress. Newfront took a different approach, and I believe it contributed to our growth. While most brokerages are not capitalized to hire software engineers and data professionals, we were venture-backed, which gave us the freedom to hire a truly exceptional team—and we did. It takes a special group of software engineers, product managers, data scientists, designers, and others to create change in a legacy industry where inertia is strong and technology has often been a source of frustration. This group does far more than build software. Newfront engineers were “forward deployed” well before it became vogue, and that approach helped merge insurance expertise with technology expertise across the company. Another reason we were able to move quickly is that we “clean-slated” the build. Most brokerages center their operations around an agency management system. These systems are outdated and difficult to build on. We had to build our own, which created increasing opportunities to own our data and deliver AI solutions that actually move the needle. Today, it’s easier than ever to see the opportunities ahead, and the scale of WTW will make those opportunities even more achievable.WTW to buy brokerage firm Newfront in up to $1.3 billion dealWTW to buy brokerage firm Newfront in up to $1.3 billion deal
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Aaron Forth reposted thisAaron Forth reposted thisI'm hiring for a Staff AI Engineer to work with an amazing group of people at Newfront. We’re building agentic systems that take on the routine 80% of brokering work — submissions, renewals, data wrangling — so brokers can focus on strategy, clients, and high-stakes decisions. We’ve been forward deployed with our brokering teams for about a year and are already seeing incredible results for clients. You’ll work directly with brokers and operations teams to build automation that has immediate, visible impact. If you’ve built real AI products that delivered measurable lift to real teams — we’d love to talk. https://lnkd.in/eY-28rky #ai #fde
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Aaron Forth reposted thisAaron Forth reposted thisMy team is hiring for a Staff AI Engineer! Check out the job listing here: https://lnkd.in/gHJgX74v
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Aaron Forth shared thisJustin is right. Working with Val at Monarch Money is a great opportunity.Aaron Forth shared thisMonarch Money, the amazing successor to Mint.com lead by my old friend and advisor Val Agostino, is hiring remote engineers, and very open to non-north america time zones -- folks in Egypt, Finland, and beyond: Outside-US Engineer Role: https://lnkd.in/dQUZ6mdZ All roles: https://lnkd.in/dfPcJx-B
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Aaron Forth reposted thisAaron Forth reposted this🚀The 2025 Newfront Hackathon has come to a close, and it was an amazing week of collaboration! 🎉 Our annual hackathon brought together Newfront's expert tech teams and insurance professionals under a theme of "Market Makers," exploring new ways to connect with carriers and deliver value to clients. We had a lot of fun along the way—writing original lyrics, acting, and enjoying boba to fuel our creativity. The solutions created throughout the week built upon the already powerful Newfront Navigator platform, further elevating its capabilities. As Newfront Senior Vice President Beau Freyermuth summed it up: “So cool that all of these prove how powerful Newfront Navigator is! It was well worth the time/effort to lean in and commit to it as our proprietary tech platform.” The week wrapped up with companywide demos on Friday, where teams showcased the incredible innovations they brought to life. This year, we also introduced the Newfront Bike Shop: AI Edition, a special track for all team members to create practical, everyday AI tools with no coding required. While these solutions weren't directly integrated into the hackathon projects, they highlight how accessible and impactful AI can be for everyone, empowering team members to create time-saving tools that improve our work. We’re so proud of what our teams accomplished, and we can’t wait to see how these innovations will further change the insurance industry. Stay tuned for more details and learn more at https://hubs.li/Q03m_jw70. P.S. Thank you to Suno for the assist on the original Hackathon 2025 song! #newfronttech #hackathon #insurance #brokerage #totalrewards #employeebenefits #businessinsurance
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Aaron Forth reposted thisAaron Forth reposted thisNewfront’s Executive Vice President of Engineering Lin Yuan spoke with Authority Magazine on how technology is revolutionizing the insurance industry, including Newfront's AI-powered Contract Review. "Traditionally a 'pen and paper business,' insurance is now being transformed by Newfront’s advanced tech solutions," Lin says. Read about Lin's inspiring career (https://lnkd.in/g-cYdp4a) and learn more about Newfront's cutting-edge solutions (https://lnkd.in/g_StxM3S). #engineering #insurance #leadership #technology #ai
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Aaron Forth posted thisFor those looking for a challenge. I am looking to hire a VP of Product here at Newfront. The role is responsible for a significant portion of our product portfolio, a portfolio that is powering a rapidly growing business and operation. By way of background, Newfront is technology enabled commercial insurance brokerage. We help a diverse set of businesses design, place and maintain insurance programs that transfer risk. Newfront started as a YC company and since become one of the fastest growing insurance brokerages in history, in a very large market. This is a leadership role with management responsibilities Based in the Bay Area Prior marketplace experience + Prior fintech experience + Prior insurance experience is not required email: aaron.forth@newfront.com if interested in learning more.
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Aaron Forth shared thisAaron Forth shared thisLast Thursday, Newfront’s Vice President of Engineering, Lin Yuan, joined seven industry representatives on Capitol Hill to discuss, demo, and debate the role of artificial intelligence in American business. Read the recap: https://lnkd.in/gUanigQM #AI #artificialintelligence #LLM
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Aaron Forth shared thisAaron Forth shared thisAI just supercharged our benchmarking and prospecting capabilities to the next level 🚀. Say goodbye to the days of manually reviewing thousands of 5500s and audit reports in search of insights and say hello to the most powerful, tech-enabled, Retirement Services team in the industry. 💸 Ready to take your retirement plan to the next level? Lets connect! #ai #retirement #401k #llm #insurance
Aaron Forth commented on a post
1mo
Gursky ftw! Congrats Jason!
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Aaron Forth liked thisThis, along with many other things about this great young man, makes me a proud father. Great job Nico Meisel and The Denver Five team!Aaron Forth liked thisI am happy to share that my team, "The Denver Five," won the Shark Tank-style pitch/project competition in our Strategic Business Communication course at the University of Denver - Daniels College of Business! This project is a multi-year partnership between the University of Denver (DU) and the Five Points Business Improvement District (BID). Our team was tasked with responding to a real-world $50,000 STAND Grant (Community Stabilization Tool Assisting Neighborhood Development) from the Denver Urban Renewal Authority (DURA). We developed a strategic plan to stimulate economic vitality and enhance the welcoming atmosphere of Denver's historic Welton Street Corridor.
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Aaron Forth liked thisAaron Forth liked thisMy Career Preparation in Technology class had the privilege to learn from Nitasha Syed, Lead Product Manager at Vanta. Nitasha brings a multifaceted background as a software engineer, entrepreneur, product manager, and content creator, with experience at organizations including Newfront, Rally Health, and Electronic Arts (EA). In addition to her professional work, she is the host and creator of Shaam ki Chai (With Nitasha), a digital talk show and YouTube channel that highlights Pakistanis around the world doing remarkable things. Through warm, conversational storytelling, the series explores personal journeys, achievements, and connections to heritage—capturing the spirit of an evening chai gathering. https://lnkd.in/g5i-mp56 We are grateful for Nitasha's thoughtful reflections on the key elements that have shaped her career trajectory, from her early roles to her work in Silicon Valley and beyond. Her insights, practical advice, and generosity with her time made for an engaging and impactful session for our students. Thank you, Nitasha, for sharing your experience and inspiring the next generation of technology professionals. #TWUComputingScience #CareerPreparation #TechCareers #ProductManagement #WomenInTech #GuestSpeaker #StudentSuccess #CareerDevelopment #TechEducation #SoftwareEngineering #Entrepreneurship #Mentorship #IndustryInsights #SiliconValley #FutureOfWork #ExperientialLearning
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Aaron Forth liked thisAaron Forth liked thisSo. Freaking. Proud to be Singaporean 🇸🇬 :) Here goes the world's first national UBI policy! UBI = Universal Basic Intelligence, not Universal Basic Income. Alien Intelligence free for all that choose to exercise agency Source - https://lnkd.in/g7bVPX4hFree premium AI subscriptions for those taking certain SkillsFuture courses from 2nd half of 2026Free premium AI subscriptions for those taking certain SkillsFuture courses from 2nd half of 2026
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Aaron Forth liked thisAaron Forth liked thisA few weeks ago, I was at a reunion with a group of amazing architects and technologists I worked with in the early days of eBay. These were the people who helped build the systems that powered one of the first truly viral, network-effects-driven, global-scale businesses. We were swapping stories, laughing about the chaos. Those years were some of the most intense of our careers, and yet everyone in that room remembered them as the best. There were no blueprints. Cloud infrastructure didn’t exist. Architecture patterns weren’t known so we were inventing them. We were building a platform that was exploding in growth, and none of us had ever done anything like it before. Everyone had a little bit of imposter syndrome. And yet we figured it out, together, by leaning in, innovating, and learning as fast as we could. I’ve been thinking about that a lot lately, because we are living through an even larger transformation right now. AI is not just another technology wave. It is reshaping how we build products, how we organize teams, how entire industries operate. And if you’re feeling the intensity of that, the ambiguity, the pace of change, the sense that the ground is shifting under your feet every single day, I want you to know: that’s exactly what it felt like at the beginning of the internet era too. Some of the best advice I ever received came from John Donahoe, who was CEO of eBay and was coaching me. He said: “Learn to be comfortable with the uncomfortable.” That single line has shaped how I’ve approached major transformations since. It reframes discomfort not as a warning sign, but as a signal of growth. You’re developing new muscles. It’s supposed to be hard. And you will get stronger. That’s where we are right now with AI. The chaos is real. You’re going to need to rethink how your teams work. Your products will need to evolve. The tools and patterns you rely on today will change. There is no stable playbook yet, and anyone who tells you otherwise is selling something. But here’s what I know from having lived through these transitions before: the people who lean in, who stay curious, who resist the urge to wait for certainty and instead learn by building, those are the people who come out the other side having created things they never imagined they could. And one day, maybe decades from now, your grandkids are going to ask you what it was like to live through the days of AI adoption. You’re going to have some great stories to tell. So my message to the builders, the technologists, the transformation leaders navigating this moment: have fun with it. Seriously. These are the most extraordinary days to be doing this work. The fellowship you build with the people beside you right now, the problems you solve that nobody has solved before, the sheer creative energy of figuring it out in real time, this is what you’ll remember. Lean in. Learn. Build. Get comfortable with the uncomfortable. You’re going to look back on this time fondly.
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Aaron Forth liked thisAaron Forth liked thisI'm excited to announce that I've joined Anchorage Digital as a Member of the Global Operations, Strategic Initiatives Team. Looking forward to building, learning, and contributing alongside an incredible group tackling some really cool challenges in cryptocurrency space. Onward 🚀
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Aaron Forth liked thisAaron Forth liked thisIn a recent interview I was asked, “What’s one fashion trend you think we’ll be seeing in 2026?” My answer? “I won’t be seeing any trends. Fashion should be timeless, and trends mean a short shelf-life. I believe in style. You can buy this or that, but you can’t buy style.”
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Aaron Forth liked thisAaron Forth liked thisToday we're announcing Shepherd's $42M Series B, and honestly, the number is the least interesting part of the story. What I keep coming back to is the team behind it. People who obsess over a problem the industry had accepted as just the way things are. Who ask hard questions and raise the bar. Who care, genuinely care, about getting it right. Not just the product, but how we show up for each other and for our customers along the way. Here's what we're building: AI-native insurance for the physical infrastructure powering the AI boom. Every GPU cluster needs a building. Every building needs to be constructed. Every construction project carries risk. We're building the platform that prices that risk in real time, so brokers get quotes in hours instead of weeks, and builders who invest in safety see it in their premiums. 7x revenue growth. $400B+ in insured value. 1,500+ policies. Intact, one of the world's largest commercial insurers, leading the round, alongside Spark Capital and Costanoa Ventures. But the metric I care the most about is less legible than any of those. It's the curiosity and drive I see in the people around me every day. That's the engine. That's what this funding reflects. Proud doesn't begin to cover it. Here's to what's next. https://lnkd.in/gYPAcwXp
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Aaron Forth liked thisAaron Forth liked thisLast week I spoke at SuperReturn in Miami, FL. My talk was about how AI is transforming Private Capital and how Carta is helping to shape that future. Here is the written version of my talk.
Experience & Education
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Newfront Insurance
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Patents
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Method and system for proxy tracking of third party interactions
Issued US 8,612,569
See patentA computer-implemented method and system is operable to: receive a tracking event from a client, recognize tracking specific parameters in the tracking event, generate a tracking entry corresponding to the tracking event, use a tracking service API to send the tracking entry to a second server, and redirect the client to an intended target corresponding to the tracking event.
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