The intersection of entertainment and eating is evolving and redefining how brands show up for gameday and beyond. In a conversation with Snack Food & Wholesale Bakery, Kate Winston, digital commerce team lead, dives into the strategy behind the "Here for the Snacks" campaign and how Hormel Foods is meeting the demand for high-quality, protein-forward options without sacrificing convenience. Her insights showcase how we lean into culturally relevant moments to connect with busy consumers and their preferences. Watch the full video here: https://lnkd.in/e8ztdhWX #HereForTheSnacks #HormelFoodsEmployeeAmbassador
Hormel Foods' Snack Strategy for Gameday and Beyond
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Once again, Hormel Foods is proving why it’s a true thought leader in the pizza space. Their 2026 trend report highlights exactly where consumer demand is headed: regional heat (hello, Calabrian chili), premium proteins like brisket, and globally inspired “passport pies.” With 43 percent of U.S. consumers actively looking for new flavors, these insights aren’t just interesting, they’re essential for operators shaping menus that drive traffic and social buzz. This is trend forecasting done delicious: https://lnkd.in/ggwR-pjC #2026PizzaTrends #HormelFoodsEmployeeAmbassador
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Once again, Hormel Foods is proving why it’s a true thought leader in the pizza space. Their 2026 trend report highlights exactly where consumer demand is headed: regional heat (hello, Calabrian chili), premium proteins like brisket, and globally inspired “passport pies.” With 43 percent of U.S. consumers actively looking for new flavors, these insights aren’t just interesting, they’re essential for operators shaping menus that drive traffic and social buzz. This is trend forecasting done delicious: https://lnkd.in/gf_Edi3z #2026PizzaTrends #HormelFoodsEmployeeAmbassador
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Once again, Hormel Foods is proving why it’s a true thought leader in the pizza space. Their 2026 trend report highlights exactly where consumer demand is headed: regional heat (hello, Calabrian chili), premium proteins like brisket, and globally inspired “passport pies.” With 43 percent of U.S. consumers actively looking for new flavors, these insights aren’t just interesting, they’re essential for operators shaping menus that drive traffic and social buzz. This is trend forecasting done delicious: https://lnkd.in/gcEiW3RN #2026PizzaTrends #HormelFoodsEmployeeAmbassador
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Once again, Hormel Foods is proving why it’s a true thought leader in the pizza space. Their 2026 trend report highlights exactly where consumer demand is headed: regional heat (hello, Calabrian chili), premium proteins like brisket, and globally inspired “passport pies.” With 43 percent of U.S. consumers actively looking for new flavors, these insights aren’t just interesting, they’re essential for operators shaping menus that drive traffic and social buzz. This is trend forecasting done delicious: https://lnkd.in/gkPzu83E #2026PizzaTrends #HormelFoodsEmployeeAmbassador
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✨ Ever wonder what your micro-market is missing? ✨ It might just be… Wonder. America’s most iconic bread brand is stepping into snacking — and it’s bringing serious nostalgia (and sales potential) with it. 🍰 Why operators should pay attention: • Familiar brand = instant trust + impulse buys • Indulgent, comfort-driven flavors that over-index in micro-markets • Perfect for that “treat yourself” moment (your highest margin opportunity) From Confetti to Banana Crème to Triple Chocolate… and my favorite, Peanut Butter — these aren’t just snacks, they’re craveable comfort with built-in demand. 💡 In a world where consumers are cutting back, they’re still saying YES to small indulgences. So the real question is… 👉 What happens when you put a brand everyone already loves into a category that thrives on impulse? You don’t have to wonder. You just have to stock it. #MicroMarkets #Vending #SnackingTrends #CStore #FoodService #Innovation #ImpulseSales
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While most fast-food chains compete through constant menu innovation, seasonal launches, and limited-time offers, In-N-Out Burger chose strategic constraint. For decades, its core menu has remained intentionally minimal: burgers, fries, shakes. No aggressive diversification. No trend chasing. From a growth standpoint, this appears restrictive. From a brand standpoint, it is powerful. The outcomes are well documented: → High average revenue per location → Strong repeat purchase behavior → Cult-like brand loyalty Why it works: → Fewer choices reduce decision friction → Operational focus increases quality control → Clear positioning strengthens memorability While competitors expanded options to capture more segments, In-N-Out Burger deepened its identity rather than breadth. The strategic insight is simple: Clarity scales faster than variety. In markets saturated with options, disciplined simplicity can become a differentiator. Growth does not always require addition. Sometimes, it requires conviction to stay focused. #MarketingStories #BrandStrategy #StrategicRestraint #CustomerLoyalty #AvinashChandra
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Over the past few posts, we’ve been breaking down some of the key themes that stood out at Expo West across different areas of the CPG landscape. What stood out most is how consistent the direction of innovation has become across categories. Whether it’s snacks, meals, beverages, or refrigerated products, brands are finding new ways to adapt familiar formats to better match evolving consumer expectations. We’re seeing a clear emphasis on convenience, with products designed to simplify everyday routines. At the same time, there’s a strong push toward higher protein and more functional options, along with continued experimentation in flavor to help brands stand out in a crowded market. From protein pasta and better for you snacks to refrigerated dips and easy at home baking solutions, the common thread is clear. Companies are focusing on products that balance convenience, taste, and purpose while fitting more seamlessly into modern lifestyles. At Consumer Connection, these shifts continue to translate into strong demand for talent across product development, brand management, innovation, and R&D as companies work to bring these ideas to market. Looking forward to sharing more insights like this. #ExpoWest #CPG #FoodInnovation #ConsumerTrends #BrandStrategy #ConsumerConnection
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Big retail wins are reshaping the snack and breakfast aisles this week. 🛒📈 That’s it. has entered Costco’s Midwest and Southeast regions with Fruitola, a four-ingredient “fruit granola” delivering 16g of protein per serving, while Crafty Counter is rolling out its 36g-protein Protein Scramble: Chorizo & Egg to Whole Foods Market nationwide. Meanwhile, Frankie’s Organic Snacks has secured its first national U.S. placement in more than 600 Sam’s Club doors, and Cold Case Ice Cream is expanding to 1,000+ Kroger banners across multiple regions. From better-for-you indulgence to high-protein breakfast innovation, brands are leveraging strategic retail partnerships to scale fast in 2026. 🍓🥣 Link to the full story in the first comment below 👇 #CPG #RetailDistribution #NaturalProducts #ProteinTrend #GroceryRetail #SnackIndustry #FrozenFood
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Here are today's #MondaySparks...a little inspiration for the start of the week: 1. Mike Kostyo and I have presented on how "deviance," or behavior beyond the norm, has been in decline for years leading to the same-ification of many industries, including the food industry. One industry this has been very evident in is the automotive industry, where grey, black and white have become the dominant colors. As consumers begin to fight back against social media-led cringe culture to embrace their unique personalities, bright colored cars are becoming more common. How does your brand or operation embrace uniqueness and an authentic personality? How do you encourage and support your customers in embracing theirs? (https://lnkd.in/eMsvaVqd) 2. In my #FridayFive last week, I featured an article about how humans can detect 1 trillion different scents. In the brain, the area that detects these smells is closely linked to the area that processes emotions and memories. Considering this, what memory or emotion do your customers come away with based on the smell of your product or operation? What memory or emotion do you want them to link to your product/ operation, and how do you get there? (https://lnkd.in/eK55BG9X) 3. Proving once again that the UK has better, more innovative chip flavors than we do, Burger King and Pringles have teamed up to launch Chicken Royale and Bacon Double Cheeseburger XL flavored chips. The move helps Burger King shift into the snack aisle. I would have loved to be there for the exercise that determined which snack category would fit best then how to translate the burger/ chicken sandwich experience to that category. What elements need to be there to replicate a completely different sensory experience? What category could you translate your most popular product into and how would that change the way you consider the experience? How would a sandwich translate into a beverage? A beverage into a salad? (https://lnkd.in/eu7u5Zic) #trends2026 #foodtrends #beveragetrends #foodandbeverage #innovation #insights #foodindustry #beverageindustry #hospitality #foodservice #inspiration #consumerinsights #consumers #consumertrends #menuinspo #strategy #retaurants #solutions #marketing #menumattersllc
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Snacking is no longer a side category in foodservice. It has become a core consumption behavior. Across markets, consumers are making more frequent, smaller purchases throughout the day – driving steady growth in out-of-home (OOH) snacks, especially in impulse channels like cafés, bakeries, and convenience points. And yet, in Spain, something more complex is happening. Read the full article by Jean-Paul Evrard, Philippe Marmara, and Xavier Gargallo on: https://lnkd.in/e8ws7hbh #RouteToMarket #SnackBusiness #FoodAndBeverage #BusinessConsulting
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