Say NO to situationships. ❌💔 After 20 years of being (choco)lonely, we don’t wanna play it cool anymore.. We want commitment – from every cocoa-sourcing company. 👀💍 It’s the only way forward. Not just for the choco industry, but for millions of cocoa-farming families in Côte d’Ivoire + Ghana. Together with our 20+ Mission Allies – aka the other brands that source via our ethical supply chain – we’ve made more impact than ever before. 👉 Proving that our way of working works. The red hot results? ❤️🔥🍫 💵 32,133 cocoa farmers were paid a higher price (= 58% more farmers than the year before!) 🧑🧒🧒 813 children got out of child labor 🌳 42,538 cocoa farms were verified as deforestation-free And it’s all rooted in our long-term commitment to paying farmers a higher price. ✅ This past year, the industry paid farmers more for their cocoa, proving it’s possible. But we need every company to commit for the long haul. 🤝 So we can save the future of chocolate – and finally end exploitation in cocoa, together. It’s now or never. Are you in? (Psst! Wanna dive into the details? Read our latest annual FAIR report, which measures + shares our progress: https://lnkd.in/eafMpJXW ) #committofarmers #higherprice #cocoaindustry #chocolateindustry #endingexploitation #annualreport
Fantastic achievement! I feel a lot of reassurance buying chocolate from a brand that sources its cocoa through your supply chain - I actually feel like I'm doing good by eating it 🌞 Next step I would suggest would be for Tony's Chocolonely to make new flavours with plant-milks and to invest in milk cell-ag so that you can source your dairy without cows being exploited; unfortunately, it's systemic that all cows in the dairy industry suffer traumatic abuse.
This is what true leadership and systemic change look like. The "Mission Allies" model is brilliant—it aggregates brand demand to create a powerful, viable market for ethically sourced cocoa at scale. Paying a higher price is the non-negotiable foundation, but you've built the entire ecosystem around it: verification (deforestation-free), remediation (child labor), and transparent reporting. The 58% increase in farmers reached is staggering proof that this model works and can grow. The question isn't "Are you in?" but "How can the rest of the industry transition to this proven model?" Incredible work.
😍 Commitment to ending exploitation is the new sexy.
Commitment is soooooooo HOT ❤️
Love your mission guys! We would like to be the next one and first in India with Tony's Chocolonely. What’s the next steps? Barefruit by Raheja Solar
Proud to be part of Tony’s Open Chain! It is inspiring to work together with partners who believe that fair trade, transparency and deforestation free supply chains should be the standard, not the exception. 🌿 💚
Nothing hotter than commitment to people and planet, especially when it’s backed by data. Proud to support Tony's Chocolonely’s supply chain monitoring 🌍😍
Industry collaboration is hot! 🔥
Bravooo on commitment! (and results)
We love it too! Proud to be your missionpartner, let's goooooooo! 🍫💜🍪