McDonald’s Global Customer Privacy Statement Overview

The McDonald’s entity in your jurisdiction (“We”) collects information that you provide to us; information that is created automatically when you use our technology solutions; information that we receive from third parties including other McDonald’s entities; and information that is publicly available—for example, through your social media interactions.

We use your personal information to personalize and improve your customer experience and to provide our products and services to you in new innovative ways. We will also use your information to inform you about our and our partner’s products and services.

We may share your information within the McDonald’s Family, which includes McDonald’s Corporation, its subsidiaries and McDonald’s franchisees, and our vendors.

We are especially committed to protecting the privacy of children and urge parents to regularly supervise their children’s online activities.

Where appropriate, we provide you with choices as to how we use your personal information. Most of our online services contain a profile section that allows you to change your privacy preferences, including for marketing communications. You may also have certain rights under applicable data protection laws.

We use cookies, web beacons and similar technologies to personalize and improve your customer experience.

Our online services may offer links to websites run by third parties. We may also integrate the services of third party social media providers in our online services. Any information you provide to such third parties is subject to their privacy policies and outside of our control.

We are committed to taking appropriate measures designed to keep your personal information secure. Please keep in mind that no information technology (IT) system and no transmission over the public internet can be guaranteed to be 100% secure.

We will retain your information only for as long as necessary for the identified use. Generally, we will retain your information only for as long as necessary to manage your relationship with us and to comply with legal obligations.

The McDonald’s Family is global in nature. We may therefore transfer your information to other countries but will only do so in compliance with applicable requirements and only where an adequate level of data protection is ensured.

If you have any questions or complaints, please contact our Global Data Protection Office or us directly using the contact details set out in the country-specific addendum.

We may change this privacy statement from time to time and will inform you by posting the revised version here and/or contacting you directly.