How high is the brand awareness of YouTube in the United States? When it comes to social media users, brand awareness of YouTube is at in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is YouTube in the United States? In total, of U.S. social media users say they like YouTube. However, in actuality, among the of U.S. respondents who know YouTube, of people like the brand.
What is the usage share of YouTube in the United States? All in all, of social media users in the United States use YouTube. That means, of the who know the brand, use them.
How loyal are the users of YouTube? Around of social media users in the United States say they are likely to use YouTube again. Set in relation to the usage share of the brand, this means that of their users show loyalty to the brand.
What's the buzz around YouTube in the United States? In , about of U.S. social media users had heard about YouTube in the media, on social media, or in advertising over the past four weeks. Of the who know the brand, that's , meaning at the time of the survey there's some buzz around YouTube in the United States.
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