Lidl brand awareness, usage, popularity, loyalty, and buzz among grocery store customers in the United States in 2024

How high is the brand awareness of Lidl in the United States?
When it comes to grocery store customers, brand awareness of Lidl is at ** percent in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.

How popular is Lidl in the United States?
In total, * percent of U.S. grocery store customers say they like Lidl.

What is the usage share of Lidl in the United States?
All in all, * percent of grocery store customers in the United States use Lidl.

How loyal are the customers of Lidl?
Around * percent of grocery store customers in the United States say they are likely to use Lidl again.

What's the buzz around Lidl in the United States?
In 2024, about * percent of U.S. grocery store customers had heard about Lidl in the media, on social media, or in advertising over the past three months.