Number of people in Germany who, when shopping, pay attention to whether products are Fair Trade, from 2019 to 2025 (in million)

In 2025 there were about ***** million people in the German-speaking population aged 14 and over who paid attention when shopping to whether products came from fair trade (Fair Trade), meaning that the producers in developing countries receive a fair price for their products.
The Allensbacher Markt- und Werbeträgeranalyse, abbreviated AWA, determines on a broad statistical basis, among other things, the population's attitudes, consumer habits, and media usage in Germany. Meanwhile, about ***** million people in Germany preferred regional products from their home region when shopping.