Need to URL Encode labels when tracking events with Google Analytics?

Question

when calling Google Analytics' trackEvent function, do I need to URL encode the label value?

_gaq.push(['_trackEvent', 'my category', 'my action', 'does this part need url encoding?']);

Answer 1

No but if you are wrapping your string in '' then you need to escape any ' contained in it with \'.

See this documentation page which shows samples of your question with spaces in that have not been url encoded:

• http://code.google.com/apis/analytics/docs/tracking/eventTrackerGuide.html