Meet the Founder & Creative Director
His Path to Design Was Not Linear.
Before founding Curated Style Collective, Craig spent more than a decade working in science and project leadership—bringing structure to complex ideas, guiding teams through uncertainty, and noticing the details that determine whether something truly works.
But design had always been there.
In the way he rearranged rooms. The way light changed his mood. The way clothing, music, hotels, restaurants, and objects could make ordinary life feel more deliberate.
Eventually, the creative life he kept returning to became the life he could no longer ignore.
Curated Style Collective grew from that intersection: intuition and structure, beauty and behavior, emotional intelligence and clear decision-making.
THE EXPERIENCEDirect Access & A Clear Point of View
Curated Style Collective is intentionally founder-led.
At many larger firms, projects move quickly from the principal to project designers, junior designers, or design assistants. Here, clients work directly with Craig—from the first conversation and creative direction through the decisions that shape the finished home.
The experience is personal, collaborative, and highly edited.
No diluted vision. No house style applied from project to project. Every home remains connected to the person living there.
Rooted in Los Angeles.
Designed to Travel.
Our work is shaped by the city’s culture of reinvention, creative ambition, layered histories, and relaxed precision—but it is not confined to California.
For projects nationwide, Craig begins with the life happening inside the home, then identifies what belongs, what creates friction, and what the space needs next.
The home is not the product.
The life is the product.
The home is the vehicle.Your Home May Belong to an Earlier Chapter
Begin with what feels unresolved, what has changed, or what the home has not yet become.
