Poshmark

Our SVP of Product Adi Thacker is helping shape the future of Poshmark through thoughtful product innovation and a hands-on approach to putting AI to work. We’re proud to see Adi named a 2027 Top AI Leader by Rethink Retail. Congratulations, Adi!

We’re proud to see our Chief Product Officer, Heather Gordon Friedland, named a 2027 Top AI Leader by Rethink Retail. 👏 From rethinking product experiences to putting AI into practice, Heather is helping shape what’s next for Poshmark and the future of retail. Congratulations, Heather! Well deserved.

Last week, our Chief Revenue Officer Elizabeth von der Goltz sat down with Lauren Sherman, Indré Rockefeller and Rory Satran for Puck's Fashion People podcast, to discuss what defines "taste" and what that means in the age of AI. A timely conversation on fashion, intuition, and the human perspective behind it all. Stay tuned for the full conversation coming out this fall.

“To be a stylish New Yorker is to have a preferred local dry cleaner, and on Saturday night, a storefront on Canal Street became just that for NYFW show-goers.” Take a peek into Saturday night’s New York Fashion Week festivities, through the lens of Vogue. We celebrated the launch of our Try Yourself On campaign and New York activation with a preview party. Guests walked through our dry cleaners installation into a Poshmark closet-turned speakeasy filled with vintage and archival treasures, including pieces featured in our campaign. Full Vogue story by Clara Hillis: https://lnkd.in/gzFu2gNK

We brought our Try Yourself On campaign to life this New York Fashion Week with the Poshmark Dry Cleaners, inspired by a simple idea: the pieces you take to the dry cleaner are the ones you treasure most. We started the weekend with a preview party where we hosted tastemakers, designers and friends of the brand who walked through the dry cleaners into a Poshmark closet-turned speakeasy, filled with vintage and archival treasures, including pieces featured in our campaign. On Sunday, we opened up our doors for New Yorkers to experience the Poshmark Dry Cleaners, with a chance to win one-of-a-kind vintage finds sourced on Poshmark. Throughout the week, Try Yourself On showed up across New York, in an immersive experience that brought our world of fashion discovery IRL. Our biggest brand campaign yet, brought to life during one of fashion’s biggest weeks.

Millions of closets. Infinite versions of you. Try Yourself On. A campaign built to capture the feeling of opening Poshmark and not knowing where your style might take you, exploring different versions of yourself through different looks, moods and identities along the way. Thank you to our partners at nice&frank for helping us bring this world to life. We had a lot of fun making this one. We hope you have just as much fun watching it.

Today, we’re launching our biggest brand campaign yet: Try Yourself On. Meet the cowboy you. The vintage you. The you you haven't met yet. Follow your curiosity, wear something unexpected, and see where it takes you. Try Yourself On. Only on Poshmark. Thank you to our agency partner nice&frank and the incredible team who helped bring this world to life. Read more about the campaign and what's next for Poshmark in WWD here: https://lnkd.in/gbQnDx2Z

Off the app, IRL. Last week, Poshmark celebrated the launch of our summer campaign, Passport to Style, with a trip up the California coast from San Diego to San Francisco. The two Sunset Soirées brought people together for an evening to remember. During the two events, we raised a glass to style, connection, and one-of-a-kind Poshmark finds, along with special touches from Rare Beauty, Brick, and BondiBoost. More than anything, these events are a reminder of what makes the sustainable fashion community special: real relationships built around a shared love of style and circularity. Thank you to everyone who joined us and to the team who brought both nights to life.

You can now discover unique finds and resale treasures from the Poshmark community on Silvr, the AI-powered app that helps people shop the outfits they see online, on TV, and in everyday life. 📲 Hear from our Chief Revenue Officer, Elizabeth von der Goltz on the partnership: "Style discovery is moving to wherever people scroll, watch and browse, and that's exactly where this partnership meets them. Partnering with Silvr puts our community's listings in front of a new generation of shoppers at the exact moment of inspiration. Together, we're making it easier than ever for people to find and own the styles they want while giving pre-loved fashion a second life." Explore the experience now: silvr.ai/app

This time last month at New York Bridal Fashion Week. We’re seeing more shoppers than ever turn to vintage and secondhand for every part of their bridal journey, from courthouse ceremonies to the after-party. We brought that perspective to Bridal Fashion Week with a pop-up designed to showcase the full range of wedding styles on Poshmark, from effortless courthouse looks to designer gowns and standout vintage accessories. Guests explored curations straight from Poshmark closets, plus our friends at vintage salon Happy Isles, fashion editor and creator Charlotte Bickley, bridal stylist Anny Choi, and Vogue Weddings editor Shelby Wax. We closed out the week with a Happy Isles x Poshmark party, where guests stepped out in their past wedding looks, celebrating the spirit of rewearing and circular fashion. The experience extended beyond NYC with the launch of our shoppable Wedding Edit. Explore here: https://lnkd.in/g8jVVd4w Read the New York Times story: https://bit.ly/4ddMbIY