Jaclyn Cardin

Stone Ridge, New York, United States
2K followers 500+ connections

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Experience & Education

  • Northwestern University - Kellogg School of Management

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Honors & Awards

  • 2019 GenNext Award Recipient

    Progressive Grocer

    Addressing the changing needs of both brick-and-click and pure-play retailers, Cardin has developed a digital transformation strategy for CROPP Cooperative that will enable it to offer retail partners the most impactful content for its products on their platforms, as well as deep content they can provide to their customers on subjects relating to food, farming and healthy eating. Among her accomplishments are helping lead a national media campaign with a strong online video presence, which…

    Addressing the changing needs of both brick-and-click and pure-play retailers, Cardin has developed a digital transformation strategy for CROPP Cooperative that will enable it to offer retail partners the most impactful content for its products on their platforms, as well as deep content they can provide to their customers on subjects relating to food, farming and healthy eating. Among her accomplishments are helping lead a national media campaign with a strong online video presence, which drove down cost per view, raised awareness and purchase intent recommendation scores by double digits, and overtook the co-op’s biggest competitor, as well as beating ROI goals by two years.

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