Activity
2K followers
-
Jaclyn Cardin shared thisWhat an all-around great experience at Fancy Foods 2025 this week! Grateful for the chance to connect with many of our customers and meet hundreds of Bread Alone Bakery fans in the wild! Also a big shoutout and huge thanks to our team for doing an amazing job setting up our booth and representing us so well throughout the show. 💯🍞❤️
-
Jaclyn Cardin shared thisA timely reminder that no matter where you start, small steps over time lead to lasting progress! Grateful to be part of a team that rises to the challenge, especially when the path gets harder! 💪🌎Jaclyn Cardin shared thisCLIMATE ACTION IN 2025: FOCUS, SMALL WINS, CONTINUED PROGRESS! 🌍🥖💪
-
Jaclyn Cardin shared thisProtecting where our food comes from has never been more important! Learn more about the what’s and why’s behind your Organic Valley products and the incredible farmers who produce them. Thank you Phil Lempert for the insightful interview! #Doingdairyright #gofamilyfarmsJaclyn Cardin shared thisEver pondered about the vital link in our food chain? Jaclyn Cardin, the Chief Brand Officer at Cropp Cooperative, joins us to unravel the essence of supporting Organic Valley - a brand that stands at the core of our food system. In an eye-opening discussion, Jaclyn paints the picture of Organic Valley's cooperative, operated and owned by humble family farmers, playing a crucial role in keeping these farms afloat. She unfolds the campaign "Protecting Where Your Food Choices Come From" and how ethically sourced, organic dairy safeguards over half a million acres of certified organic pasture land. You'll be thrilled to hear about her unique experience of bringing the farm to Rockefeller Center, New York City, showcasing that organic dairy, when done right, can be a sustainable solution for us all. We've all heard of food stories, but, have you ever connected with your food through a farmer's story? Organic Valley's unique campaign aims to bridge consumers and farmers through the power of storytelling. Jaclyn shares the innovative use of social media platforms and farm tours that create an intimate connection between people and their food. Sparing no efforts, Organic Valley aims to position organic dairy as part of the climate solution and not the climate crisis, and how each one of us plays a role in this. Tune in to discover the profound connection to the source of our food, the survival odds of small family farms, the importance of sustainability and biodiversity, and how your choices as a consumer can shape the future of our food systems. #lostinthesupermarket #organicvalley #farming #sustainability #farmers #foodtrendsThe Crucial Role of Organic Valley: A Discussion on Sustainable Dairy & the Power of Storytelling | SupermarketGuruThe Crucial Role of Organic Valley: A Discussion on Sustainable Dairy & the Power of Storytelling | SupermarketGuru
-
Jaclyn Cardin shared thisExciting News! Organic Valley Farmers in the City! 🏙 We're thrilled to announce that next Wednesday and Thursday, we'll be right in the heart of the city at Channel Gardens, Rockefeller Center, as part of our #climateweeknyc activation! 🌆 Join us for a unique opportunity to meet your local organic dairy farmers and gain insights into where your food comes from. 🥛🍃 Here's what's in store: ✅ Connect with dedicated organic farmers who put sustainability first. ✅ Discover the journey of your favorite organic products from farm to table. ✅ Get inspired to make climate-friendly choices for a better tomorrow. Don't miss this chance to bridge the gap between rural farming and city life! 🌾 See you there! 🤝 #OrganicValley #DoingDairyRight #FarmToTable #Sustainability #Community #climateweeknycJaclyn Cardin shared thisWe are raising a barn and awareness about small organic family farms right in the heart of the Big Apple during Climate Week NYC, and we want you to join us! You, your friends, and your friend’s friends are invited to experience an immersive, pop-up farm experience in the Channel Gardens at Rockefeller Center. At the small farm in the big city, you’ll meet some of our organic farmers and our fabulous team (plus, you can take pics of yourself on a tractor, with some cool topiary cows, and so much more). We are going to show the world how ethically sourced food from small organic family farms makes a significant impact in reversing the effects of climate change. See you there, and thank you for helping us make a difference! #climateweeknyc #climate #farmers #doingdairyright
-
Jaclyn Cardin shared thisJaclyn Cardin shared thisOur farmers' sustainability results and climate efforts were featured in Forbes! “When you have pasture-based systems and organic crop production, you have a smaller carbon footprint.” The new story highlights how small family farms can reduce CO2 emissions by giving cows more time on pasture. #sustainability #climateaction #agricultureFamily Farms Can Reduce CO2 Emissions By Giving Cows More Pasture TimeFamily Farms Can Reduce CO2 Emissions By Giving Cows More Pasture Time
-
Jaclyn Cardin shared thisThe UWEBC’s annual conference is tomorrow and I am a speaker on this year's Marketing track! My presentation topic will focus on elevating influential voices in marketing. Sign up today at the link below.
-
Jaclyn Cardin shared thisJaclyn Cardin shared thisThere are many reasons for cow kisses in the Northeast! Dozens of organic farmers may have had to call it quits but Organic Valley wasn't going to let that happen.
-
Jaclyn Cardin shared thisA friend of mine took in a Ukrainian family last week and they could really use some help getting set up. They arrived here with only two suitcases, a backpack and a stroller. The family was forced to evacuate their home and ended up relying on the kindness of others for over two months until they were able to make the long-delayed trip to the US. Read more below and please consider helping make their transition as warm and welcoming as possible.
-
Jaclyn Cardin liked thisJaclyn Cardin liked thisCouncil Member Tiffany Cabán shared her monthly budget with The New York Times, and Farm To People made the list! She cooks at home most nights and brings her leftovers to City Hall for lunch. That's our favorite kind of cooking. Thank you so much, Tiffany, for the shoutout. And a big thank you to Emma Graves Fitzsimmons and the Times for including us in their Affording New York series 💚 Read the full piece below! https://lnkd.in/g-fj3a-f
-
Jaclyn Cardin liked thisJaclyn Cardin liked thisNot often do I get to experience a farmer's first pickup when joining our amazing cooperative. This morning I did and the joy it brought makes me so thankful for my career at Organic Valley #savingsmalldairy #smallfamilyfarm
-
Jaclyn Cardin liked thisJaclyn Cardin liked thisOctober is Farmers’ Month! 👩🌾🐄💛 As fourth-generation farmers, we know farming is more than a job. It’s a legacy, a way of life, and a commitment to caring for our land, animals, families, and communities. And this year, we’re celebrating the International Year of the Woman Farmer!! All month long, we’re celebrating the incredible women who help feed our communities, carry generations of farming knowledge forward, and shape the future of agriculture. Here’s to the women who grow, raise, nurture, lead, and keep showing up every single day. #WomenFarmers #FarmersMonth #WomenInAgriculture #RegenerativeAgriculture
-
Jaclyn Cardin reacted on thisJaclyn Cardin reacted on thisShe Made It! 💛✨ AHHHHH!!! We had the incredible opportunity to share our story on the TODAY Show’s “She Made It” segment! 🎉 From early on, we dreamed of the days we would get to share our story on a stage like the Today Show!! Seriously, emailing letting them know we had a story to tell (s/o mom!). It's surreal to fast-forward and see that dream come to life! 💛 We hope our story reminds people that whether you’re building a business, running a farm, or dreaming up something entirely new, you don’t have to have it all figured out to start. You just have to remember who you are, and do it with a twinkle in your eye and a smile on your face! 💛✨ Thank you to the Today Show and Jill Martin for giving women entrepreneurs a platform to share the stories behind what they’ve built. We’re so proud to be part of “She Made It!” ✨ And a special thank you to the people who made this possible at Startr Co., Ross Garner, Chloe Schwartz, Jessica Fischberg, Colleen Rooney Heltemes !! You can watch the full segment here: https://hubs.li/Q04yKL6f0
-
Jaclyn Cardin liked thisJaclyn Cardin liked thisA huge thank you to Great Performanceses for nourishing our Climate Week NYC community! For six straight days, they’ll be feeding our speakers, performers, partners, and attendees through breakfasts, lunches, and receptions at WNYC’s The Greene Space. That is a LOT of meals and a lot of care. We’re so grateful to have a culinary partner making sure the food throughout the week is not only delicious, but climate-friendly too. Thank you to Liz Neumark, Jenell Cruickshank, Lauren Tregor and the entire Great Performances team for helping us bring people together around good food, big ideas, and a shared table. 💚 #ClimateWeekNYC
-
Jaclyn Cardin liked thisJaclyn Cardin liked thisI escaped the corporate rat race on August 1st, 2019. My big goal? Do whatever I want, whenever I want, with whomever I want, and very little of what I hate. I think that's a reasonable life goal. Most people don't. It took about 7 years, but I finally arrived at that place. 7 years of daily content, weekly newsletters, product creation, consulting, community management, etc. Tons of work. But work I picked and chose carefully. And as my little one-person business grew, I was able to be even more discerning. That's the upside you get when you build something small and flexible. Of course, there's plenty of downsides as well. But what job doesn't have those? My downsides just happen to come with a calendar that I have full control of. That's a trade I'm willing to make. If you want to build your own little one-person or two-person business, here's my 30-page guide for starting: https://buff.ly/lwqZSlG
Experience & Education
Honors & Awards
-
2019 GenNext Award Recipient
Progressive Grocer
Addressing the changing needs of both brick-and-click and pure-play retailers, Cardin has developed a digital transformation strategy for CROPP Cooperative that will enable it to offer retail partners the most impactful content for its products on their platforms, as well as deep content they can provide to their customers on subjects relating to food, farming and healthy eating. Among her accomplishments are helping lead a national media campaign with a strong online video presence, which…
Addressing the changing needs of both brick-and-click and pure-play retailers, Cardin has developed a digital transformation strategy for CROPP Cooperative that will enable it to offer retail partners the most impactful content for its products on their platforms, as well as deep content they can provide to their customers on subjects relating to food, farming and healthy eating. Among her accomplishments are helping lead a national media campaign with a strong online video presence, which drove down cost per view, raised awareness and purchase intent recommendation scores by double digits, and overtook the co-op’s biggest competitor, as well as beating ROI goals by two years.
Recommendations received
1 person has recommended Jaclyn
Join now to viewOther similar profiles
Explore more posts
Explore top content on LinkedIn
Find curated posts and insights for relevant topics all in one place.
View top content