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Founder, investor, encourager. I’ve started a few startups, sold one (Tilt, acq by…
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James Beshara reposted thisJames Beshara reposted thisThe best rounds close before the right people hear about them. They form inside closed networks, and wealth, influence or talent alone don't get you in. Relationships do. That's why we built Get Access: a private venture membership that opens those rooms to more of the right people. Members see one vetted opportunity a week, sourced by 100+ Access Investors who invest in every company they bring. Primary rounds, company approved, same terms every deal. Membership is by application. getaccess.com
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James Beshara reposted thisJames Beshara reposted this🚨 Launch Announcement 🚨 Today, I'm excited to formally announce the launch of Phare C1. The C1 is the product of years of work by a team obsessed with building a smoke alarm that looks, feels, and acts like something you can trust. It uses an array of advanced sensors to detect fires earlier and eliminate false alarms. It learns and improves over time to make your home even safer in a decade than it is on the day you install it. And, with features like air quality monitoring, night path lighting, and presence detection, it’s much more than just a smoke alarm. So far, we’ve: • Raised $2.4M from some great investors • Designed the C1 from scratch (now on version 8) • Certified it to smoke alarm standards covering 100+ Million households worldwide (harder than we thought!) • Built thousands and shipped them to customers. And we’re just getting started. Up next are UL certification, a battery version, additional smart home integrations, and more. If you’ve chosen to be a part of our journey in any way, thank you. Without your support, this would not have been possible. If you’re curious to learn more, check out the full launch video on our website (link in the comments). If you'd like, you can also order (UK, 6-8 week lead time) or reserve (US) your C1. And if you want to get in touch, comments and DMs are open. I’d love to hear from you.
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James Beshara shared thisLucky to be an investor and even more lucky to be a customer at Magic Mind with OuterSignal. Congrats Zach and Noah!James Beshara shared thisOuterSignal is the most important company I’ll ever build, and we’ve raised $22,000,000 to accelerate our mission. A year ago, we saw an opportunity to revolutionize personalization. In the time since, we’ve gone from a few customers to thousands, from 2 team members to 25. Our engineers have built a robust platform, trained internal models, conducted industry-leading research, and introduced transformative new technology. This raise is meant for one thing only: to keep shipping, faster than ever, the very best products for the consumer businesses we support. Whether in eCom, hospitality, or mobile apps and beyond, OuterSignal is here to supercharge the way companies connect with consumers. As founders, we’re humbled, grateful, and truly just getting started. To try for free, visit OuterSignal.com And if you’re an A-player ready to work on something ambitious and enduring, we want to meet you. Onward 🚀
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James Beshara shared thisThere’s a Lil’ Genius inside all of us. Sometimes it just needs a little help keeping up. Very proud of what the Magic Mind team built with this one. Lil’ Genius is a fun way of bringing to life what we’ve always been about: better focus, sustained energy, and helping your brain do its best work. Find Magic Mind at Whole Foods Market, Sprouts Farmers Market, Publix Super Markets, H-E-B, Erewhon, Albertsons + more, or at MagicMind.com. Huge shoutout to the team and our creative partners at Raindrop for bringing Lil’ Genius to life!
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James Beshara reposted thisJames Beshara reposted thisIn my last business, I'd have to bug our bookkeeper to get an Excel file for my books 15 days after the month closed. They were already behind. I'd spend hours trying to figure out why some cost had suddenly jumped. We were barely profitable, so we had to run a tight ship, and those spreadsheets used to drive me crazy. Even when you have perfectly accurate books you can still have no idea what the numbers are telling you. Most accounting software solves the first problem and ignores the second: it hands you a ledger and a stack of reports, and understanding them is still your job. Today, we're launching @Mercury Books, AI-powered accounting software, for your bookkeeper or you. Our AI agent (Mercury Command) works inside it. Every IO card transaction, invoice, and bill payment is categorized and reconciled the moment it happens, so instead of needing to interpret a report to make sense of it, you can just ask: What changed since last month? Which category saw spending jumps? What does my cash position actually look like right now? Command answers in plain language, from your real books, transactions, and statements. No spreadsheet. No guessing which report has the numbers you need. No pinging your bookkeeper to turn a balance sheet into a real sentence. You can bring your own bookkeeper or accountant to use Mercury Books or we can connect you with partners like Pilot, Fondo, and Ridgewood that we have worked with on the Books pilot. It's time for us to do to accounting what we did to banking. Bring it kicking and screaming to the 21st century :). Accounting shouldn't be a headache. Now, it doesn't have to be. *Mercury is a fintech company, not an FDIC-insured bank. Banking services provided through Choice Financial Group and Column N.A., Members FDIC. AI-generated responses and suggested actions may vary and are not guaranteed. Please review outputs before taking action.
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James Beshara reposted thisJames Beshara reposted thisMost people will spend ~90,000 hours of their lives working. And yet figuring out what work you're actually suited for is still mostly trial and error. The idea for Apt started years before ChatGPT — during a long delay at Heathrow Airport and a simple question: What are some of the biggest problems hiding in plain sight? Career fit was one of them. "What should I do with my life?" For years, the idea sat on the shelf. Then AI changed what was possible. Since then, Apt has helped more than 2 million people better understand what they're wired to do, explore new career paths, and navigate what comes next. And we still think we're early. The world of work is changing quickly. People need better tools to understand where they fit — and employers need better ways to find people who are genuinely aligned with the work. Here's our co-founder James Beshara sharing a little of the story behind why Apt exists 👇
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James Beshara reposted thisJames Beshara reposted thisWe’re building Uplane to replace the marketing agency model with AI. Marketing teams still wait weeks for ads, landing pages, and results. Uplane generates hundreds of ads with matching landing pages, and steers ad spend across channels like Meta, Google, and TikTok toward whatever performs best. Uplane automatically researches markets and audiences, creates on-brand assets, launches campaigns, runs A/B tests, and shifts budget toward the strongest results. Every outcome feeds back into the system, so Uplane keeps learning from what actually works. The marketing teams we work with make the final call on what is launched, while Uplane takes over all of the repetitive manual work, and increases ROAS by on average +30% for our clients. Book your 3 month head-to-head: Uplane against your current setup. https://uplane.com/ Incredibly excited and grateful to be building this with Marvin Abdel-Massih and Lukas Vollmer and the amazing, hardest-working Uplane team. And thank you for your relentless support: Anton Backman, Tom Blomfield, Grey Baker, Maxim D., Paul Bonnet, Harry Stebbings, Mike Mahlkow, Jared Heyman, Jeff Heitzman, Kelly Kozlowski, Lukas Pauly, Frank Köhler, Stephan Rink, Dr. Jochen Cassel, David Nordhausen, James Beshara, Harish Srigiriraju, Jake Mintz, Jan Junker, Stefan Gerbes, Tobias Kemkes, Lennard Schmidt, Can Gerling, Ingmar Klein, Paul Goth, Uwe May, Valentin von Albrecht, Hendrik Hofstadt
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James Beshara shared this6+ months in the making to elevating the packaging of Magic Mind everywhere! Looking forward to our customers around the world getting to see it over the next few weeks… as well as many other design updates across the Magicverse in the works 😊
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James Beshara shared thisFinally👇James Beshara shared thisToday we're launching Endstack, the most capable agent workspace ever built. We'll send you $100 if you can't automate your work with Endstack. Eligibility below. Endstack is a single agent, built into a beautiful desktop workspace. Message Endstack and/or teammates via Slack-like channels or go hands-free with voice channels. Everyone sees what the agent did, what it produced, and where it needs a human. Each workspace has a full filesystem, a persistent Chrome browser, a terminal, a Notion-like rich text editor, a lightweight code editor, company brain, and more. Everything supports real-time collaboration, and the mobile and desktop apps let you work from anywhere. Companies and individuals rely on Endstack for all their agentic work including shipping code, running browser workflows, automating ops work with 1000+ external integrations, and running marketing campaigns. Internally we use Endstack to build Endstack. It is the only agent tool we use. So back to the $100 challenge, here's what you need to do to participate: 1. Comment the exact workflow you want to try. We'll answer any questions and help with pointers! 2. Sign up for free and try it. 3. If something real still blocks you, reply on that same comment with what you tried If it's a genuine gap on our end, we send you $100 and ship a fix. Valid: reasonable things that would genuinely help you, like collaborative agent workflows with your team, personal tasks, ops with your integrations and our browser, etc. Invalid: trying to run 120b models on your workspace, one-shot GTA VI, or duplicate issues others already pointed out. Try it for free at endstack.com!
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James Beshara reacted on thisJames Beshara reacted on thisThe best rounds close before the right people hear about them. They form inside closed networks, and wealth, influence or talent alone don't get you in. Relationships do. That's why we built Get Access: a private venture membership that opens those rooms to more of the right people. Members see one vetted opportunity a week, sourced by 100+ Access Investors who invest in every company they bring. Primary rounds, company approved, same terms every deal. Membership is by application. getaccess.com
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James Beshara reacted on thisJames Beshara reacted on this🚨 Launch Announcement 🚨 Today, I'm excited to formally announce the launch of Phare C1. The C1 is the product of years of work by a team obsessed with building a smoke alarm that looks, feels, and acts like something you can trust. It uses an array of advanced sensors to detect fires earlier and eliminate false alarms. It learns and improves over time to make your home even safer in a decade than it is on the day you install it. And, with features like air quality monitoring, night path lighting, and presence detection, it’s much more than just a smoke alarm. So far, we’ve: • Raised $2.4M from some great investors • Designed the C1 from scratch (now on version 8) • Certified it to smoke alarm standards covering 100+ Million households worldwide (harder than we thought!) • Built thousands and shipped them to customers. And we’re just getting started. Up next are UL certification, a battery version, additional smart home integrations, and more. If you’ve chosen to be a part of our journey in any way, thank you. Without your support, this would not have been possible. If you’re curious to learn more, check out the full launch video on our website (link in the comments). If you'd like, you can also order (UK, 6-8 week lead time) or reserve (US) your C1. And if you want to get in touch, comments and DMs are open. I’d love to hear from you.
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James Beshara liked thisJames Beshara liked thisOuterSignal is the most important company I’ll ever build, and we’ve raised $22,000,000 to accelerate our mission. A year ago, we saw an opportunity to revolutionize personalization. In the time since, we’ve gone from a few customers to thousands, from 2 team members to 25. Our engineers have built a robust platform, trained internal models, conducted industry-leading research, and introduced transformative new technology. This raise is meant for one thing only: to keep shipping, faster than ever, the very best products for the consumer businesses we support. Whether in eCom, hospitality, or mobile apps and beyond, OuterSignal is here to supercharge the way companies connect with consumers. As founders, we’re humbled, grateful, and truly just getting started. To try for free, visit OuterSignal.com And if you’re an A-player ready to work on something ambitious and enduring, we want to meet you. Onward 🚀
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James Beshara liked thisJames Beshara liked thisSo cool to see all the hard work put into from the team launch this week 🚀 Magic Mind has a new look! Same science. Same daily routine. Rolling out everywhere this fall. Check it out in stores and online.
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Inc "30 Under 30"
Inc. Magazine
These lists are perfect examples of how misleading and incomplete they are in telling you stories of "successful people". Equally, they are good examples of how supportive the press can be if you are going after something big and meaningful.
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Forbes "30 under 30"
Forbes Magazine
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Time "30 World-Changers Under 30"
Time Magazine
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