Newsletters Amplify Editorial Voice and Owned Audience

Tony Garner asks the questions you want the answers to 🫵    You don’t often get the chance to interview the person shaping content at one of the UK’s largest publishers - so when you do, you come prepared with the right questions.    Reach plc’s Chief Content Officer, David Higgerson, is the latest guest on PR in the Real World, and he gave listeners the key to coverage in Reach titles.    Get all the insight in the latest episode (links in comments) 🔗 https://lnkd.in/egVdQZay

When I first started my blog at ListProducer.com, I tried to be "easy breezy" and not keep an editorial calendar. At the time, I was still working full-time as a TV producer and my blog was a side project. That "easy breezy" method? It didn't work. What did make a difference was using an editorial calendar — a trick I learned in the newsroom and still use to this day. An editorial calendar helps you plan content, stay flexible, and produce high-quality material on a schedule that keeps your audience engaged. Here are my tips for boosting your online presence using an editorial calendar. #mediatraining #editorialcalendar #author #expert https://bit.ly/48l49Wn

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