Economic Development Data to Grow Your Region’s Economy
See what is really happening in your downtown, at your events, and across your region. Recruit the right businesses, prove event impact, grow tourism and plan budgets with confidence.
Retail Recruitment with Best-Fit Tenant Data
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Measure Event Attendance and Economic Impact
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Tourism Analytics to Grow Your Visitor Economy
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Park Usage Data to Measure Visitation and Economic Impact
Use visitation and audience journey data to reveal how residents and visitors use park facilities and open spaces. Analyze demographics to see who each park serves, show the economic impact of park visits on nearby businesses, and inform park budgeting and investment strategy.
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Target Visitor Marketing to Boost ROI
Use Placer’s location data and True Trade Area to understand residents and visitors. Pick the best segments to target, drive attendance and get more from your marketing budget.
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Retail Leakage Analysis to Find Unmet Demand
Use Placer’s Leakage Report to see where residents shop outside your community. Find which retail categories drive leakage, estimate the sales tax revenue at stake, and plan to meet local demand.
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Forecast Sales Tax Revenue with Economic Development Data
Correlate foot traffic with sales using near real-time data. Forecast sales tax revenue more accurately, identify the businesses that power your local economy, and direct budgets and public resources where they matter most.
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Case Study
Grand Forks, ND Wins $100K Grant for a Revitalization Project
After Grand Forks's town square fell into disrepair, the Grand Forks Downtown Development Association leveraged trade area and audience demographics to submit an application for a nationwide grant. It won $100K in funding to revitalize the space.
20
years since repairs and
maintenance
60K
residents to benefit
$100K
grant funding awarded
Doing Data Right
Unmatched Data Accuracy
We leverage a panel of tens of millions of devices and reliable statistical analysis to ensure the highest level of accuracy.
Uncompromising Privacy
We utilize industry-leading techniques to ensure user privacy while maximizing accuracy and reliability.
Always-On Data Freshness
Our data refreshes daily, so you're always working with a current picture of foot traffic and audience behavior, not stale snapshots.
Flexible Data Applications
Export our aggregated data for use in 3rd party applications using our API, allowing you to enrich, filter, or combine with proprietary data.
Customer Satisfaction
Thousands of customers across multiple different industries place their trust in our insights.
Expert Support & Guidance
Beyond the platform, our team of analysts and industry experts can help you translate data into strategy and get answers to your toughest questions.
Anna Economic Development Corporation
“Placer.ai reveals the full potential value of our City. The data provides visibility into consumer leakage where we were previously in the dark, and enables us to strategically fill in retail gaps.”
Joey Grisham
Director
City of Bloomington, IL
"The City of Bloomington successfully leverages Placer.ai's real-time data to support retail leasing and drive conversations with prospective tenants."
Austin Grammer
Economic Development Coordinator
Garden City, KS
“With Placer, we make more informed decisions and realize economic impact faster, turning what would be a six-month commitment into a project with results in a week - or less!”
Shannon Dick
City Commissioner
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