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Healthcare Market Analysis & Site Selection to Meet Patient Demand

Healthcare location intelligence for health systems, providers and retail health facilities. Run healthcare market analysis, benchmark competitors and choose sites that expand access to care.
Trusted by health systems, urgent care and retail health providers
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Expand Your Ambulatory Footprint

Understand Populations & Identify Markets

Select the Right Location for Expansion

Gain Competitive Insights

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Optimize Site Selection

Analyze Migration Trends & Discover New Markets

Evaluate Expansion Strategies & Select the Right Location

Assess Competition & Identify Opportunities

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Compare Performance Across Locations and Regions

Compare trade areas and visit data to see how each location performs within its region, across your system and against competitive benchmarks.
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Reach the Patients Who Need Your Services

Use demographic, psychographic, social and behavioral visit data to understand who your locations serve. Target direct mail, out-of-home and digital campaigns to the communities that need your services.
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Spot Market Shifts and Gaps in Care

Use near real-time data on market shifts, patient journeys and the competitive landscape. Identify gaps in care in emerging markets and bring that evidence into strategic planning.
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Analyze Location and Competitor Performance in Near Real Time

Catch significant changes in your performance, or your competitors’, as they happen with near real-time location data. Make faster strategic and operational decisions that protect quality of care.
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Case Study
Banner Health logo

Banner Health Saves Time and Money With Strategic Site Selection

Banner Health utilized Placer.ai to identify cost-effective, high-potential locations to expand its reach in the west. They reduced decision timelines by 12 months and saved 12.5% in costs.
12.5%
lower cost of rent
12
months shaved off launch
15,000
additional square feet

Doing Data Right

Unmatched Data Accuracy

We leverage a panel of tens of millions of devices and reliable statistical analysis to ensure the highest level of accuracy.

Uncompromising Privacy

We utilize industry-leading techniques to ensure user privacy while maximizing accuracy and reliability.

Always-On Data Freshness

Our data refreshes daily, so you're always working with a current picture of foot traffic and audience behavior, not stale snapshots.

Flexible Data Applications

Export our aggregated data for use in 3rd party applications using our API, allowing you to enrich, filter, or combine with proprietary data.

Customer Satisfaction

Thousands of customers across multiple different industries place their trust in our insights.

Expert Support & Guidance

Beyond the platform, our team of analysts and industry experts can help you translate data into strategy and get answers to your toughest questions.

New York Blood Center
"When it comes to picking new markets and then new locations in that market, we really couldn't do our job without Placer.”
Lauren Hinz
Lauren Hinz
Executive Director, Market Insights
Banner Health
"Placer's ROI is compelling. Making one good decision or avoiding a bad one and it's paid for itself every day since and twice on Sunday."
Troy Freeman
Troy Freeman
VP, Real Estate Management
Intuitive Health
"Placer helps us determine where to position ourselves in a new market. It’s helpful to know where the top performing retailers are so we can make a good decision."
Austen Jeter
Austen Jeter
Director, Growth Operations & Analytics