Communicating Under Pressure

85% feel anxious stepping in front of an audience. And that’s perfectly normal. But here’s the thing: Leadership isn’t about having the loudest voice – it’s about commanding attention with confidence and clarity. Here’s how to do exactly that - even if speaking in public makes you nervous: 🔹 Grab Attention Fast You only get 10 seconds before people switch off. Skip the “Thanks for having me.” Lead with something bold, surprising, or personal. 👉 Example: “Everything you believe about leadership? It’s likely wrong.” 🔹 Command the Stage Your non-verbal cues speak before you open your mouth. Stand upright, hold eye contact, and pause intentionally. This signals authority - even if you’re nervous inside. 🔹 Slow Down and Stay Clear Anxious speakers often race through words. Slow down. Keep sentences sharp and pause often.  Remember: Impactful communication is about connection, not perfection. 🔹 Create Interaction, Not a Performance Forget memorizing scripts. Instead, invite your audience into the conversation.  👉 Example: “Who here has faced this challenge before?” 🔹 Leverage the BMW Principle True confidence = Body + Mind + Words working in harmony. BODY: Breathe, ground yourself, and use meaningful gestures. MIND: Focus on serving your audience, not impressing them. WORDS: Be clear, avoid fillers, and embrace pauses. 👉 Example: Before stepping up, pause, ground your feet, and remind yourself – they need this message. 🔹 Handle Q&A Like a Leader Q&A often derails weak communicators.  Use the ABC Technique to stay on message: A: Answer briefly. B: Bridge to your key point. C: Communicate with clarity. 🔹 Close with Impact Too many talks fade at the end. Be intentional. End with a single clear takeaway and inspire action.  👉 Example: “If you remember one thing — let it be this: [insert key idea here].” Leadership isn’t about loving public speaking. It’s about making people listen. 💡 What’s your best tip for owning the room? Share it below ⬇️ 📌 Follow me, Oliver Aust, for daily leadership communication insights that make people listen.

At Radical Candor, I often hear the question, "How do I know if my feedback is landing?" The answer is simple but not always easy: Radical Candor is measured not at your mouth, but at the listener’s ear. It’s not about what you said, it’s about how the other person heard it and whether it led to meaningful dialogue and growth. Before you start giving feedback, remember the Radical Candor order of operations: get feedback before you give it. The best way to understand how another person thinks is to ask them directly and reward their candor. Next, give praise that is specific and sincere. This helps remind you what you appreciate about your colleagues, so when you do offer criticism, you can do it in the spirit of being helpful to someone you care about. When giving feedback, start in a neutral place. Don't begin at the outer edge of Challenge Directly, as this might come across as Obnoxious Aggression. Just make sure you're above the line on Care Personally and clear about what you're saying. Pay attention to how the other person responds - are they receptive, defensive, sad, or angry? Their reaction will guide your next steps. If someone becomes sad or angry, this is your cue to move up on the Care Personally dimension. Don't back off your challenge - that leads to Ruinous Empathy. Instead, acknowledge the emotion you're noticing: 'It seems like I've upset you.' Remember that emotions are natural and inevitable at work. Sometimes just giving voice to them helps both people cope better. If someone isn't hearing your feedback or brushing it off, you'll need to move further out on Challenge Directly. This can feel uncomfortable, but remember - clear is kind. You might say, 'I want to make sure I'm being as clear as possible' or 'I don't feel like I'm being clear.' Use 'I' statements and come prepared with specific examples. Most importantly, don't get discouraged if feedback conversations sometimes go sideways. We tend to remember the one time feedback went wrong and forget the nine times it helped someone improve and strengthened our relationship. Focus on optimizing for those nine successes rather than avoiding the one potential difficult conversation. Creating a culture of feedback takes time and practice. Each conversation is an opportunity to get better at both giving and receiving feedback. When you get it right, feedback becomes a powerful tool for building stronger relationships and achieving better results together. What’s one small adjustment you’ve made to give or receive better feedback? I’d love to hear your thoughts!

Confession: I'm a nervous public speaker… (yet I’ll make $1M+ from keynotes this year). Here are 9 strategies that turned my deepest fear into a powerful strength: PHASE 1: PREP WORK Strategy 1: Study the Best. We have the world's best speakers at our fingertips. Use them. Find 3-5 speakers you admire. Watch their talks on YouTube at 0.75x speed. Take notes on their structure and pacing, voice modulation, movement and gestures, audience engagement. Strategy 2: Create Clear Structure. Great speakers don't deliver speeches, they tell stories. Map your journey explicitly: opening hook, 3 key points, memorable close. Tell the audience where you're taking them. Strategy 3: Build Your "Lego Blocks." Don't memorize your entire speech. That's a trap. Instead, perfect these moments: your opening 30 seconds, key transitions, punchlines and closers. Practice in segments, not sequences. When things go sideways (they will), you'll adapt instead of freeze. Weird trick: Practice once while walking or jogging. It simulates the heart rate spike you'll feel on stage. PHASE 2: PRE-STAGE Strategy 4: Address the Spotlight. The Spotlight Effect: We think everyone's watching our every move. They're not. Use the "So What?" approach: Name your worst fear, ask "So what if it happens?", realize it's never that bad. You'll stumble? So what. Life goes on. Your family still loves you. Strategy 5: Get Into Character. Create your speaker persona. Ask yourself: What traits do they have? How do they move? What's their energy? Flip the switch. Become that character. It's not fake, it's your best self. Strategy 6: Eliminate Stress. The "Physiological Sigh" kills anxiety fast: Double-inhale through your nose, long exhale through your mouth, repeat 2-3 times. Science-backed. Immediate impact. PHASE 3: DELIVERY Strategy 7: Cut the Tension. Last week, they asked what song I wanted to enter to. I said "Girl on Fire" by Alicia Keys. They thought I was joking. I wasn't. "It's my 1-year-old's favorite song. Figured he'd be more excited to watch if Dad entered to his jam." Instant laughter. Tension gone. Audience on my side. Find your tension breaker. Use it early. Strategy 8: Play the Lava Game. Your pockets and torso are lava. Don't touch them. This forces you to gesture broadly, open your body, project confidence. Big gestures early build momentum. Strategy 9: Move Purposefully. Don't pace like you're nervous. Move like you own the room. Slow. Deliberate. Purposeful. Use movement to create dramatic pauses. Let your words land. Start with one speech, one strategy: Pick your next presentation—could be a team meeting, a toast, whatever. Choose ONE strategy from this list. Master it. Then add another. Public speaking is a muscle. These strategies are your workout plan. The more you practice, the stronger you get. Remember: Everyone gets nervous. The difference is having a system. Now you have one. Use it. Practice it. Watch yourself transform.

After decades of working with leaders at companies like Apple, Salesforce, and Cisco, we've identified 4 storytelling techniques that consistently work to deliver important messages in high-stakes settings: 1. Start with the unexpected Don’t begin your presentation with context. Instead, begin with the moment that makes people think, “Wait…what?” Instead of something like: “Here’s an update on our September campaign…” Try starting with the most interesting detail: “I broke our biggest marketing rule last month, and it worked.” Lead with the surprise. You can add context later. 2. Let people feel the tension After the surprise, don’t rewind to the beginning. Take your audience to the moment where things weren’t working. Flat numbers. Missed goals. Stalled progress. Instead of: “The campaign was underperforming, and our team went back to the drawing board.” Try:  "We were two weeks out from the end of the quarter. The campaign wasn’t producing results, and the team was out of ideas. That’s when I decided to take a risk...” You don’t need to explain the problem. You need to make people feel it. 3. Use real dialogue When your audience hears what was actually said, they stop listening to you and start visualizing the moment. This helps them connect emotionally with what you’re saying. Instead of: “The campaign manager said team morale was low and they were struggling to find a solution.” Try: “My campaign manager pulled me aside in the hallway and said, ‘We’ve tried everything. The team has been working overtime, and we don’t know what else to do.’” Dialogue brings listeners into the moment with you. It makes the story real. 4. Share the lesson Never assume people will infer the meaning you intended. End your story by answering: - What does this mean? - How should someone act differently now? Example: “Breaking our biggest marketing rule helped us turn this campaign around and hit our numbers. I strongly suggest we revisit our marketing guidelines. We could be leaving a ton of revenue on the table.” Without the lesson being clear, even a good story feels unfinished. These are the same techniques we teach to our clients at Duarte. Try them out during your next presentation and watch how people lean forward and tune in to your message. #ExecutivePresence #BusinessStorytelling #PresentationSkills

Leaders who avoid hard feedback aren’t protecting their people, they are setting them up to fail. Feedback is one of the most powerful tools we have in leadership but it’s also one of the most misused. Because leaders confuse compassion with avoidance, softening the truth until it loses all usefulness, or withholding it altogether under the guise of kindness. Compassionate feedback is about caring enough to be honest, in a way that allows other people to hear it. At APS Intelligence, we use a framework for compassionate feedback, designed to ensure that even difficult messages are delivered with clarity and respect: 1. Frame the feedback - Start by recognising effort and value to create psychological safety and remind people their work is seen and appreciated. 2. Ask permission - Feedback lands better when people feel like they have agency. Asking “Can I talk to you about something I’ve noticed?” is, as Dr. Shelby Hill says, a gentle knock on the door of someone’s psyche instead of barging in. 3. Be precise and objective - Describe what you’ve observed, not your interpretation of it. Feedback should focus on behaviour, not character. 4. Explain the impact - Share how the behaviour affects others or the work. Clarity about consequences builds accountability without blame. 5. Stay curious and open - Avoid assumptions. Ask questions that invite dialogue and understanding, not defence. 6. Collaborate on next steps - Offer support, not ultimatums. Feedback should be a shared problem to solve instead of a burden to bear. 7. End with perspective - Reaffirm their strengths and remind them that one issue does not define their value. Compassionate feedback allows honesty and humanity to coexist. It ensures that when people walk away, they feel respected, even if the message was hard to hear. This is a framework we use often at APS Intelligence. You can book a tailored workshop for your people managers or leadership cohorts to explore this further.

Giving hard feedback is a challenge I've faced many times as a leader. One particular instance that stands out involved a team member I respected deeply but who had recently begun missing key deadlines. I knew I had to address it, yet I wanted to do so in a way that preserved their motivation and confidence. This experience taught me the importance of careful preparation and a thoughtful approach when delivering tough feedback. First, I make sure I'm clear about the specific feedback I want to provide. Second, I understand that hard feedback should always be delivered in private, and both the recipient and I should be in a calm and receptive state of mind. When sharing feedback, I focus on specific incidents and use "I" statements to describe my observations. For example, I might say, “I noticed you handling this situation differently than usual. I'd like to discuss how we can approach it more effectively.” I also emphasize the importance of this feedback for the person's growth and development. We all need feedback to grow. Without it, organizations can develop unhealthy habits, such as avoiding conflict or only giving positive feedback. This can lead to unresolved issues that damage morale and hinder professional development. 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐞𝐬 𝐟𝐨𝐫 𝐃𝐞𝐥𝐢𝐯𝐞𝐫𝐢𝐧𝐠 𝐇𝐚𝐫𝐝 𝐅𝐞𝐞𝐝𝐛𝐚𝐜𝐤: ➝ 𝐔𝐬𝐞 𝐭𝐡𝐞 𝐅𝐨𝐮𝐫-𝐒𝐭𝐞𝐩 𝐒𝐜𝐡𝐞𝐦𝐞: Start with specific examples, share your feelings, explain the consequences, and state your expectations. ➝ 𝐅𝐨𝐜𝐮𝐬 𝐨𝐧 𝐁𝐞𝐡𝐚𝐯𝐢𝐨𝐫, 𝐍𝐨𝐭 𝐂𝐡𝐚𝐫𝐚𝐜𝐭𝐞𝐫: Separate the individual from their actions to avoid defensiveness. ➝ 𝐂𝐫𝐞𝐚𝐭𝐞 𝐚 𝐒𝐚𝐟𝐞 𝐄𝐧𝐯𝐢𝐫𝐨𝐧𝐦𝐞𝐧𝐭: Conduct feedback conversations in private and ensure confidentiality. ➝ 𝐁𝐞 𝐌𝐢𝐧𝐝𝐟𝐮𝐥 𝐨𝐟 𝐓𝐨𝐧𝐞 𝐚𝐧𝐝 𝐁𝐨𝐝𝐲 𝐋𝐚𝐧𝐠𝐮𝐚𝐠𝐞: Maintain a calm tone and avoid judgmental language. It’s also important to remember that hard feedback doesn’t have to be all negative. I always try to highlight the positive aspects of the person’s work while addressing areas for improvement. My goal is to deliver the feedback in a way that is constructive and encourages growth. What about you? How do you handle delivering tough feedback? Any strategies you find helpful? #feedback #mindfulness #peoplemangement #leadership #LeadwithRajeev

A good crisis communications plan is a lot like a tightly written prenup. Nobody ever wants to use one. But if the unexpected happens, you’ll be damn glad you have a playbook to deal with the storm. Here’s why you need them: ✅ It’s designed when everyone is generally calm and thinking rationally. ✅ It outlines who is supposed to do what and with whom so raw emotions don’t drive decisions. ✅ It prevents an already bad situation from getting way worse. ✅ It allows both sides (company & its key stakeholders) to move forward—ideally with minimal drama, intact reputations, and some financial stability. Some execs still avoid deep crisis planning because “we don’t want to jinx ourselves.” Same energy as “our love is forever; we don’t need a prenup.” Then reality happens: - A huge lawsuit drops. - Your CEO gets caught in a scandal. - A big product recall hits. - Reporter calls at 8pm with a juicy story dropping the next AM and needs a comment. - Influencer with 2 million followers gets mad at you and unloads on X/Insta/TikTok. - A supplier factory catches fire and people die. Now you’re scrambling, emotional, and deciding everything on the fly. Bad move. A solid and updated crisis plan—just like a prenup— provides a step-by-step playbook to survive, recover, and even come out stronger. And if circumstances change? A good plan builds in pivots. If you run a company (or represent one), ask yourself: 📌 Do you have a real step by step crisis plan, or are you just hoping for the best with some placeholder statements? 📌 Do your executives know exactly what to do if something explodes tomorrow? 📌 Who exactly is calling the shots when everyone is panicking? The best time to plan for a crisis is before you’re in one. Pay now or pay way way more later friends.

When tensions run high and uncertainty clouds the workplace, how do you deliver critical feedback, hold high standards and support your team? In this week's newsletter, I share a simple but powerful framework inspired by David Yeager’s research. Yeager’s work on motivating young people is useful for managers of people of any age. Because when people feel anxious, uncertain, or vulnerable (as many employees do today), they aren't just reacting to what you say… they're trying to figure out if you believe in them. Traditional ways of giving feedback like fear-based warnings, the infamous "compliment sandwich," or overprotecting employees from hard truths often backfire. People either feel shamed, patronized, or disconnected. Instead, Yeager offers the “Mentor Mindset” where high standards + high support = trust + growth. When people are more reactive than usual, this method is key. The newsletter breaks down a four-step script you can use immediately: How to open conversations with transparency How to validate emotions without minimizing them How to frame challenges as surmountable and meaningful How to explicitly offer support and stay present If you’re managing through turbulence right now, I hope this gives you a practical and compassionate roadmap, and I cannot recommend Yeager’s book 10 to 25: The Science of Motivating Young People more highly. Also useful for parents of teens :) #Leadership #ManagerTips #EmotionalIntelligence #EmployeeExperience #GrowthMindset

The hardest steps at work... Not to the printer room. Not up the stairs to the office. It's the steps to someone's desk when you need to have that difficult conversation. Want to make those steps easier? Here's what I've learned: 1. Timing is everything ❌ Don't give feedback: - Right before important meetings - When someone is hungry - When emotions are high - In public spaces ✅ Choose moments when: - There's time to talk - Basic needs are met - You're both calm - Privacy is assured 2. The delivery matters Start with: "I'd like to share something, is this a good time?" Then use the magic formula: "When [situation], I noticed [observation], and it made me feel [impact]. Because for me it is very important to [need], Do you think next time we could try this instead... [collaborative request]" 3. Remember ⤵️ - You can't control their reaction - You can only control your delivery (tone of voice and body language matter) - Your feedback might be the awareness they need - Change is their choice, not your responsibility 4. Set the right mindset: - Acknowledge your own imperfection - Be open to their perspective - Listen more than you speak - Focus on growth, not blame 🛑 Most people don't resist feedback. They resist feeling judged. Your role is not to fix them. It's to create a safe space where truth can be spoken and understanding can flourish. 🚧 Because at the end of the day: We're all works in progress, learning and growing together. P.S.: What's your best tip for handling difficult conversations? #Leadership #Communication #PersonalGrowth #WorkplaceCulture #FeedbackCulture

Many leaders dread giving tough feedback. They rehearse the conversation in their heads. They delay the meeting. They soften their words so much the message gets lost. But here's what I've learned after coaching leaders for over 25 years: difficult conversations get easier when you have a clear process. Here are 3 ways to make tough feedback easier: 1️⃣ Start With Your Goal Get clear before you speak: Why am I saying this? What outcome do I want for them? Your goal keeps you focused during the conversation. It prevents you from wandering into personal frustration or past grievances. 2️⃣ Signal Positive Intent Before giving feedback, make the person feel valued. When people feel supported, they're more open to listening. Try these phrases: "I'm sharing this because I believe in you." "I want to help you operate at the next level." People hear criticism differently when they know it comes from a place of care. 3️⃣ Be Clear, Not Harsh The key equation: Direct feedback + genuine care = growth. People improve faster when they feel respected, supported, and challenged at the same time. You don't need to soften your message. You need to deliver it with genuine intention to help. It's easy to delay. But I promise you'll regret it. The best time to have that conversation is now. What's one feedback conversation you've been putting off that could change someone's trajectory?