Ashley Lutz

Creative Director

Ashley Lutz was Business Insider's creative director. Ashley joined BI as a retail reporter in 2012. Her work led to Abercrombie adding plus sizes and Lululemon changing its policy of banning customers who tried to resell clothing online. She was previously a retail reporter at Bloomberg News. Ashley has a Bachelor's of Science degree from Ohio University. Follow her on Twitter @AshleyLutz.

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Latest

Nov 5, 2018

26 bookstores every book lover must visit in their lifetime

The best bookstores don't just sell a lot of books, they honor literary culture itself. Here are 26 bookstores that every book lover should visit.

1 min read

Apr 11, 2018

Millennials reveal their top 100 favorite brands

Millennials' favorite brands according to spending data from more than 15,000 18 to 35-year-olds demographic.

1 min read

Mar 13, 2018

United Airlines is being slammed after a puppy died in an overhead bin — and it reveals a glaring flaw with the business

United Airlines has confirmed a passenger's dog died in an overhead bin. What to do with pets in-flight is an issue that airlines have yet to solve.

3 min read

Mar 6, 2018

Here's why H-E-B is the best grocery store in the US

Reasons H-E-B is awesome.

1 min read

Feb 28, 2018

The FedEx and UPS feud over NRA ties is escalating

FedEx and UPS are publicly taking shots at each other over ties to the NRA as thousands of customers call for stricter gun control.

2 min read

Feb 27, 2018

We went to the major South African city that's approaching 'Day Zero' of an unprecedented water crisis — here's what it's like to be a tourist there

Cape Town could be the first major city to run out of water — but it's unlikely to be the last.

1 min read

Feb 17, 2018

This flow chart perfectly captures the vicious cycle of mass shootings in America

A hand-drawn flow chart making the rounds on Facebook shows how quickly many people forget about the tragedies.

1 min read

Feb 8, 2018

Haunting photos of an Ohio mall that became a hotbed of crime before it was demolished

Akron, Ohio's Rolling Acres Mall shut its doors in 2008, but it became a crime hotspot before then.

2 min read

Feb 6, 2018

Massive crayfish that didn't exist 25 years ago are capable of cloning themselves — and it's terrifying scientists

The marbled crayfish is literally capable of cloning itself. The species didn't exist 25 years ago; now they number in the millions.

2 min read

justin timberlake dancers super bowl halftime show

Feb 5, 2018

People thought NSYNC was about to perform at the Super Bowl halftime show — but it turned out to just be 4 random dudes

At first glance, the group of men performing at Justin Timberlake's Super Bowl halftime show bore a striking resemblance to boy band NSYNC.

2 min read

Feb 5, 2018

People hate Ram's Super Bowl ad, which uses a Martin Luther King Jr. speech to sell trucks

Ram's Super Bowl commercial featured part of a speech by the legendary civil-rights activist Martin Luther King Jr.

2 min read

kid on phone during Justin Timberlake halftime show

Feb 4, 2018

A kid looking at his phone while Justin Timberlake performed the Super Bowl halftime show next to him spurred hilarious reactions

A boy casually looking at his phone during Justin Timberlake's Super Bowl halftime show has led to hilarious reactions and memes online.

2 min read

Jan 17, 2018

This Victoria's Secret angel is the queen of Instagram and makes $70,000 a post

Candice Swanepoel has shot to fame in the past eight years.

1 min read

Dec 13, 2017

3 reasons gift cards are a waste of money and you should never buy them

Gift cards are one of the most popular gifts for the holidays. But a shocking number of them never get used at all.

2 min read

Nov 8, 2017

Inside the lives of America's anxious wealthy people

A recent book, Uneasy Street, highlights America's 1% and offers some unexpected insights into how they think. Most surprising? They don't think they're rich.

1 min read

Oct 19, 2017

I stopped using Blue Apron after being a huge fan — and the reasons reveal that the company is doomed

OPINION: Dread replaced excitement when I saw my Blue Apron box, and I'm like most of the meal-kit company's customers.

4 min read

Sep 22, 2017

Taco Bell is ditching the drive-thru and going upscale

Taco Bell is opening 300 to 350 restaurants without drive-thrus in an attempt to appeal to urban millennials. The so-called "cantinas" will also serve alcohol.

1 min read

Sep 21, 2017

Reports are swirling that Guggenheim CEO might resign as he's forced to deny that he bought a $13 million mansion for a female executive

The CEO of the prominent Wall Street firm Guggenheim Partners denies reports that he purchased a mansion for a young executive. He has the support of the board.

4 min read

Sep 18, 2017

Toys R Us made 2 fatal mistakes that led to a death spiral

Toys R US reportedly could file for bankruptcy protection as soon as this week. The company made several business mistakes that killed business.

2 min read

FILE PHOTO: An Amazon pickup location is seen at the University of California in Berkeley, California, U.S. August 14, 2017. Reuters/Jeffrey Dastin/File Photo

Sep 18, 2017

The $5 billion battle for Amazon's new HQ is getting even more heated

New York City is doubling down in its bid to be the site of Amazon's new headquarters.

3 min read