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Chardon, Ohio, United States
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Vic Peroni shared thisWhen products taste great, sampling works! One of our guardrails in developing products, especially the functional foods items was, it needs to taste great and sorry not sorry, we knocked it out of the park. I am not a popcorn person. But, the white cheddar protein popcorn is next level. And, that's just one product. The bars taste great too. And last Friday night while I was working late, I was munching on our protein granola! All the products deliver on flavor and function! Being proud of what hits the market feels good, but in this industry, when you know its also providing healthy alternatives for consumers, it hits different. Great things happening and more to come....Vic Peroni shared thisOklahoma demos to support the Wellwerks™ and Nüwerks™ product launch at multiple Homeland Stores this weekend! This wellness program launched exclusively by the Associated Wholesale Grocers in partnership with Step Change Innovations and we are honored to support with promo staffing for their in-store demo campaign to allow people to try their new products while learning all about their functionality and health benefits. In an ever-changing world of new products, store samplings are one of the smartest ways to reach shoppers. Shoppers sampled and took in brand / ingredient information about a variety of wellness foods, beverages & modern nutraceuticals, including popcorns, trail mix & vitamin gummies. We got great reviews to send to their team! Shout out to our brand ambassador who tailored her demo and brand knowledge shared to the products the store had on the shelves. #instoredemo #wellwerks #functionalfood #sampling #brandambassadoragency #polarisbrandpromotions
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Vic Peroni reposted thisVic Peroni reposted thisGreat week meeting with ingredient partners and talking about how to bring unique science into real private brand programs through our Fast Track™ program. These are the conversations that matter. Strong science. Real products. Retail execution. A faster path to shelf. Special shoutout to Matt Suggs and the PartnerSlate team, Tim Evans and the William Reed Ltd team, and Len Monheit and the Global Prebiotic Association for putting together great post-show events and bringing the community together. Our team was honored to be part of a great week and an even better community. If you are an ingredient company with science that belongs on shelf, or a retailer looking to build stronger wellness programs, let’s talk. #IngredientInnovation #PrivateBrand #OwnBrand #StoreBrands #FunctionalNutrition #Wellness #ScienceToShelf #RetailInnovation #FastTrack #StepChangeInnovations
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Vic Peroni reposted thisVic Peroni reposted thisSoteria licensed technology from Rutgers University for a reticulated metallized polymer current collector--essentially combining our MPCC technology with laser patterning to give a current collector that can be embedded within an electrode, rather than serving as a rigid substrate on which the electrodes are forced to expand and contract, creating significant stresses at the interface with each charge and discharge. The result should be a safer, more durable and damage resistant battery. We'll be working with our consortium to scale this up and make it available both as a product and for license through our IP Exchange. Here is the link to our press release, and also a short video explanation of the technology. You can read more in the newest edition of my newsletter. Video Explanation: https://lnkd.in/eN2-fwjD Press Release: https://lnkd.in/eXear8EXHigh-Energy Batteries Need Current Collectors That Can BreatheHigh-Energy Batteries Need Current Collectors That Can BreatheBrian Morin
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Vic Peroni reposted thisVic Peroni reposted thisWellness only matters if shoppers can actually find it. That is why this Grocer Pod episode is worth the listen. Associated Wholesale Grocers Emily Detwiler, along with my Step Change Innovations colleagues Joe Muttillo and Kristin Kirkpatrick, MS, RDN, sat down with host Sean Kosednar to talk about the future of private brand wellness and how AWG is helping member retailers across North America create real wellness destinations in store. This is the conversation grocery needs right now. AWG has changed the game. Shoppers are looking for better options. Clean ingredients. Gut health. Immune support. Metabolic health. Protein. Fiber. Products that taste good, make sense, fit how people are living today, affordable , and merchandised simply. AWG is bringing that to independent retailers and the communities they serve. So proud to be partnered with the incredible team at Associated Wholesale Grocers. This is just the beginning. Listen here: https://lnkd.in/g4_Sa9dV If you are a retailer or ingredient company thinking about where wellness is headed, let’s talk. #PrivateBrand #StoreBrand #OwnBrand #Wellness #FunctionalNutrition #Grocery #AWG #Wellwerks #NuWerks #StepChange #GutHealth #MetabolicHealth #Protein #Fiber #ScienceToShelf #ProgressiveGrocer #StoreBrands #GrocerPod
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Vic Peroni shared thisJust the beginning!Vic Peroni shared thisRecently the AWG family of Brands expanded to include Wellwerks and Nüwerks. Vice President of AWG Brands Emily Detwiler, Step Change Innovations COO Joe Muttillo, and senior dietitian and strategic advisor to the program Kristin Kirkpatrick, MS, RD, sat down with Sean Kosednar to discuss these two wellness brands new to AWG members. Subscribe today and never miss an episode! Grocer Pod is available on Apple Podcasts, Google Podcasts, Spotify, or wherever you get your podcasts. Listen now: https://awginc.com/podcast
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Vic Peroni reposted thisVic Peroni reposted thisAccess is the point. Not just awareness. Not another trend deck. Access. Healthy choices only matter if shoppers can actually find them, understand them, and afford them in the stores where they already shop. That is why I love seeing Associated Wholesale Grocers members like E.W. James & Sons, Inc. bringing Wellwerks and NüWerks to life as real wellness destinations. This is practical nutrition meeting people where they are. Wellwerks snacks are focused on clean ingredients, gut health, immune support, and metabolic benefits. NüWerks helps round out the set with modern wellness products powered by clinically studied ingredients. For independent grocery, this is the opportunity. Keep the shopper in the store. Meet emerging needs in the community. Make healthier choices easier to shop. The GLP 1 conversation is only making this more important. Shoppers are looking for protein, fiber, digestive health, hydration, portion control, and products that fit new routines. Private brand has a real chance to lead here, not follow. AWG is leading with action, and Step Change Innovations is proud to help build it. If you are a retailer trying to build a real wellness destination, or an ingredient company with science that belongs on shelf, let’s talk. #PrivateBrand #StoreBrand #OwnBrand #Wellness #FunctionalNutrition #Grocery #AWG #Wellwerks #NuWerks #StepChange #GutHealth #ImmuneHealth #MetabolicHealth #GLP1 #ProgressiveGrocer #StoreBrands #WholeFoodsMagazine #TheShelbyReport #IFTFirst
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Vic Peroni reposted thisVic Peroni reposted thisKroger’s private brands outpaced national brands by 175 basis points. That should get every retailer’s attention. Private brand is not following anymore. It is taking share. The next wave will come from moving faster in protein, fiber, probiotics, logvenity, hydration, sleep, cognition, GLP 1 friendly nutrition, and modern nutraceuticals powered by best-in-class clinically studied ingredients. That is why we built Wellwerks™ and NüWerks™ with Associated Wholesale Grocers, and why we created our Ingredient Fast Track™ program. We help ingredient companies turn proven science into real store brand SKUs. We help retailers and wholesalers launch differentiated wellness products with product development, regulatory, merchandising, and retail execution connected from day one. Less waiting. Fewer handoffs. More products on shelf. Retailers should not wait for national brands to define the next wellness aisle. If you have proven science that needs a retail path, or a retailer that needs to move faster, message me. We are building now. #PrivateBrand #StoreBrands #IngredientInnovation #GroceryRetail #FunctionalNutrition #RetailInnovation #AWG #Wellwerks #NuWerks #ScienceToShelf The Shelby Report Progressive Grocer Store Brands Step Change Innovations Kristin Kirkpatrick, MS, RDN
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Vic Peroni reposted thisVic Peroni reposted thisIt drives me crazy how much good science never reaches the shopper. I have sat with ingredient companies that did the work. Clinical studies. Investment. Belief. Then it gets stuck. That is the messy middle. There are ingredients sitting in decks today that should already be helping consumers. There are also grocery retailers trying to build better private brand and own brand wellness programs for shoppers asking for more. Protein. Fiber. Gut health. Hydration. Sleep. Cognition. Longevity. GLP 1 friendly snacks. Modern nutraceuticals. The need is there. The science is there. The shopper is there. The gap is execution. That is why we built Step Change Innovations. We help ingredient companies get commercial faster through private brand and store brand SKUs. We help grocery retailers build wellness programs that are science backed, differentiated, and built for real shelf execution. Not more decks. Real products shoppers understand, trust, buy, and come back for. For ingredient companies and retailers, where do you see innovation break most often before it reaches the shopper? #PrivateBrand #StoreBrands #OwnBrand #IngredientInnovation #GroceryRetail #Wellness #FunctionalNutrition #RetailInnovation #FoodInnovation #CPG #ScienceToShelf #GLP1 #Nutraceuticals Associated Wholesale Grocers Progressive Grocer Store Brands Institute of Food Technologists (IFT)
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Vic Peroni reposted thisVic Peroni reposted thisThe line that hit me this week was from a legacy beverage brand: “We were not moving as fast as the category was.” That should wake up grocery. The customer is moving. Protein, wellness, function, clean label. All of it is moving fast. Retail cannot sit around waiting for the old CPG machine to catch up. Shoppers move on. Quietly, private brand wellness sets like Wellwerks and Nüwerks are showing up across the country. No hype. No circus. No overbuilt brand story. Just destination wellness for the everyday value shopper. Step Change Innovations, speed to shelf is the work. In as little as 180 days, we helped build complete wellness sets that work. From ideation to execution. Science-backed ingredients. Great taste. Clean claims. Practical pricing. Shelf-ready execution or custom. That is the advantage. Speed. Control. Margin. Relevance. #PrivateBrand #StoreBrands #StepChangeInnovations #AWG #Wellwerks #Nuwerks #FunctionalNutrition #ScienceBacked #Protein #Wellness #GroceryRetail #SpeedToShelf #CleanLabel #OwnBrands #PrivateBrand #StoreBrands #AWG #StepChangeInnovations #Wellwerks #Nuwerks #IndependentGrocery #FunctionalNutrition #ScienceBacked #Protein #Wellness #GroceryRetail #RetailInnovation #SpeedToShelf #CleanLabel #GenZ #OwnBrands #ProgressiveGrocer #FoodBusinessJournal The O.H.I.O. Fund
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Vic Peroni liked thisVic Peroni liked thisIn honor of National Ice Cream day and to help drive awareness of our new Crav’n Flavor ice cream and novelties brand, the AWG Brands team led a sampling for Associated Wholesale Grocers employees. We love surprising and delighting our employees and members! Great work to our amazing AWG Brands team.
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Vic Peroni liked thisVic Peroni liked thisEvery year, critics claim virtual reality is a dying trend. They argue that the technology has already hit its peak. Recent market data from Fortune Business Insights tells a completely different story. The global virtual reality market is projected to reach over $26 billion this year alone. It is on track to reach $171.33 billion by 2034. This proves the industry is accelerating. The disconnect happens because critics are looking at the wrong sector. One of the most impactful values of virtual reality is not in consumer entertainment. It is in enterprise operations. The technology has found its permanent home in workforce development and corporate training. Immersive technology allows organizations to reduce equipment downtime, accelerate time to competency, and build muscle memory safely. When operations leaders look at the measurable impact on safety and productivity, the massive market growth makes perfect sense.
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Vic Peroni liked thisVic Peroni liked thisEvery successful team has the people who keep everything moving forward. At Roundtable Learning, those people are Melissa Lynch, our Office Administrator, and Vic Peroni, our Business Consultant. Melissa keeps our office running day in and day out. She's the kind of person who has an answer for everything and who everyone counts on. Vic focuses on business growth and helping ensure we continue to thrive. Together, they help create the kind of workplace we're proud to be part of, one built on teamwork, trust, and people who care deeply. #MeetTheTeam #CompanyCulture #TeamSpotlight
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Vic Peroni liked thisVic Peroni liked thisIn observance of Independence Day, our office and the financial markets will be closed on July 3. We wish you a safe and enjoyable holiday as you celebrate with family and friends.
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Vic Peroni liked thisVic Peroni liked thisIt’s going to be a Cranmazing day! Today on KISC My Health Radio, we have the privilege of welcoming one of the natural products industry’s most respected visionary leaders Michael Bush . This promises to be a truly sensational conversation as Michael shares the cranmarkable story of his personal and professional journey—one filled with purpose, perseverance, leadership, and a passion for helping others achieve extraordinary success. Throughout his career, Michael has demonstrated that true leadership is about far more than building successful companies. It is about building people, inspiring teams, creating meaningful cultures, and empowering others to discover their own potential. His career has been defined by courage, resilience, strategic thinking, humility, authenticity, and an unwavering commitment to serving others before himself. As the founder of GrowthWays Partners and creator of the Guardrailing® Framework, Michael has helped countless founders, entrepreneurs, CEOs, investors, and leadership teams make better decisions, grow stronger organizations, and create businesses that are not only more valuable—but also more meaningful. His philosophy reminds us that lasting success is built one thoughtful decision at a time, guided by clear values and an unwavering sense of purpose. Before founding GrowthWays, Michael led Ganeden through an extraordinary period of innovation and global growth, helping transform the company into an internationally recognized biotechnology leader with products sold in more than 65 countries before its acquisition by Kerry Group. Along the way, he has participated in raising more than $200 million in growth capital and has helped guide strategic transactions representing over $325 million in enterprise value. Yet, what makes Michael truly exceptional is not simply the companies he has helped build—it is the people whose lives he has influenced. He has opened doors for entrepreneurs, mentored future leaders, challenged executives to think differently, and inspired organizations to pursue excellence with integrity. His legacy can be measured not only in financial success, but in the countless careers he has helped shape and the confidence he has instilled in others. Today’s conversation will explore the experiences that molded Michael into the leader he is today. We’ll discuss the lessons learned through triumphs and setbacks, the mentors who influenced his journey, the principles that guide his decision-making, and why he believes leadership begins with character, purpose, and service. Whether you are an entrepreneur, executive, professional , investor or student , this interview will leave you with practical wisdom and timeless lessons that can help you navigate both your career and your life. Join us as we celebrate the crantastic career and enduring legacy of Michael Bush—a legendary leader, trusted advisor, bestselling author, and one of the most influential minds in the natural products industry.
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Vic Peroni liked thisVic Peroni liked thisAt Fermablend, our work is driven by people who care about what happens beyond development. Our team brings 50+ years of microbial formulation expertise and has developed 40+ products from idea to market — taking concepts through real-world application with consistency and focus. Different backgrounds. Shared focus. One goal: helping biological solutions perform where it matters most. Meet the team: https://ow.ly/Qxbk50ZijNJ
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Vic Peroni liked thisVic Peroni liked thisTwo-thirds of people who contact a call center are already frustrated (CallMiner). In the medical supply business, those calls aren't about a broken kitchen appliance. AmerisourceBergen's customer service reps were problem-solving for someone else's health, and facing a core challenge: empathy. A response that came off cold or unhelpful wasn't just a bad interaction—it risked six-figure accounts. AmerisourceBergen turned to us to design a branched-video eLearning program built around validating the customer, one that went on to boost customer satisfaction and strengthen client retention. Take a look into the design behind the program with our Senior Instructional Designer, Maria Pappas.👇 #elearning #SoftSkillsTraining #CustomerServiceTraining #BranchedLearning #FutureofWork #InstructionalDesign
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Vic Peroni liked thisVic Peroni liked thisAttending Cosmoprof for the next 2 days. Always a great show. Feel free to connect if your also attending. Cosmoprof North America
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CYO Football Commissioner and Coach
St. Mary's of Chardon
- 7 years 3 months
Hosted by St.Mary's of Chardon, the Geauga Lions Football program is committed to preparing Christian young men for the game of football but more importantly for life's challenges through the many lessons that only football can teach them. We represent St. Mary's of Chardon, Notre Dame Elementary School, St. Helen's and St. Anselm.
For me personally, this is my way of giving back to the sport that paved the way for me, taught me that anything is possible if you are willing to make…Hosted by St.Mary's of Chardon, the Geauga Lions Football program is committed to preparing Christian young men for the game of football but more importantly for life's challenges through the many lessons that only football can teach them. We represent St. Mary's of Chardon, Notre Dame Elementary School, St. Helen's and St. Anselm.
For me personally, this is my way of giving back to the sport that paved the way for me, taught me that anything is possible if you are willing to make the sacrifice and for me to be a coach to young men in a way that my coaches were examples to me. It is about so much more than football. My coaches from my playing days were influential in ways that cannot be put into words. If I can achieve a fraction of what my coaches meant to me, then I have succeeded in my personal mission.
Forever a Lion! -
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“I worked with Vic at Viva 5 corporation as the managing HR representative for Viva 5 and assisted him on filling positions for his operations and QA team. Vic stood out to me as a dynamic leader as he genuinely is interested in seeing his team succeed. His team always had good things to say about him and he was always involved in growing and developing his people. Vic is a true team player and takes a coach mentality as a manager. I endorse Vic as a strategic and results oriented operations executive and see him continually being successful in any organization he chooses.”
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